18 years helping South African businesses
choose better software
What Is Keap?
The smarter way for small businesses to do great work
Keap organizes your client information & daily work in one place, freeing you up from repetitive tasks.
Who Uses Keap?
Designed for freelancers, self-employed, micro-enterprise, small businesses, and medium-sized companies.
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Reviews of Keap

All the finest at one convenient location.
Comments: Keap helps us streamline our CRM procedures, thus it's in regular use here. Keap aids us in solving company issues including lead management, marketing campaign automation, and client communication management. We want to use Keap to improve productivity and patron happiness by collecting and following up on leads, monitoring sales activity, and keeping in touch with patrons on an individual basis.
Pros:
You may program your advertising push with keap. The system automatically stores the produced leads where users may access them. The administrator may monitor every aspect of the delivered emails, from when they were opened to which links were clicked and for how long. The information provided here will allow users to adjust their campaign accordingly.
Cons:
There are per-customer and per-subscriber costs for integrating keap with other applications. In exchange for a restricted number of users and page views, it offers free data movement.
Keap Response
2 years ago
Hello Saskia! We're so happy to hear that Keap has been helpful to you and your business! Thank you for taking the time to leave us a review.
Alternatives Considered:
Great for emails and newsletter creation!
Comments: We use this consistently to manage our email marketing and newsletters.
Pros:
Has a lot of extra functions, making it more than just a simple email platform
Cons:
The pricing is getting to be on the higher side, compared to similar services
Keap Response
5 months ago
Hello Bryan, Thank you for taking the time to leave a review! We're happy to hear that you've discovered keap to be more than just a simple email platform. We appreciate the feedback surrounding price, our team is always working to add more value into our product and education offerings.
Honest review
Comments: Overall, I’d rate my experience with Keap a solid 6. The platform has powerful automation and CRM features that can really streamline my workflow, but it comes with a high price tag that’s tough for small businesses. The learning curve is steep, which can be overwhelming at first, and I sometimes wish for more customization options. While the support team is helpful, I’ve encountered longer wait times than I’d like. The mobile app could also use improvement, as it doesn’t offer all the desktop features. Overall, it’s a good tool with great potential but has some areas that need work.
Pros:
Keap has been a game-changer for me with its easy-to-use automation and CRM features. I love how I can customize workflows, track everything in one place, and get great insights to grow my business.
Cons:
Keap can be quite pricey, which might be a stretch for smaller businesses like mine. The learning curve is also a bit steep; it took me time to navigate all the features fully. I sometimes wish for more customization options in reporting, and the mobile app doesn’t have all the desktop features, which can be frustrating when I'm on the go. Lastly, while customer support is helpful, I've experienced longer wait times when I really needed assistance.
Keap Response
4 months ago
Hello Toshia, Thank you for taking the time to share your experience. We love to hear that Keap has been a game changer for you. We also appreciate your thoughtful feedback. We are working to release updates that will make learning Keap easier than ever.
Not great for marketing, not great for sales
Comments: In general, I'm never a fan of these all in one platforms because they don't do anything nicely. It is really lacking for marketing, it doens't even add UTMs automatically in email blasts and it is very hard to keep track of opt ins. Cannot recommend for emailing marketing. Sales isn't impressed with it.
Pros:
I guess their support is fast to answer. But that is about it
Cons:
Missing basic features for marketing like: - automatic UTMs on emails - being able to organize opt ins easily - just overall clunky - some support people give wrong information and then argue with you about it
Keap Response
2 months ago
Hi Hilary, Thank you for sharing your feedback. We’re sorry to hear that your experience hasn’t met your expectations. Our goal is to provide a platform that helps businesses grow, and we appreciate your insights on where we can improve. We understand how important marketing and sales features are, and we’re always working on enhancements based on customer feedback. If you’re open to it, we’d love to learn more about your specific needs and challenges. Our team is happy to explore solutions or discuss potential workarounds that might help.
Alternatives Considered:
Keap: A difficult app with lots of potential
Comments: We have used it for over ten years now and stay because it does work however, there are a lot of features that are missing or are just dated. Luckily, we have found work around for most but it is discouraging that they haven't updated these.
Pros:
The campaign management element of Keap is absolutely fantastic and one of the main reasons we have kept it over the years. It also integrates with A LOT which is really useful for us.
Cons:
They don't update very frequently and don't give features that their customers want. Their order forms and internal web forms are beyond dated and the landing page builder they sourced out to another company is one of the worst builders I have ever used. Their customer service is also a joke.
Keap Response
last year
Hello Amanda, Thank your for taking the time to leave us a review! We're happy to hear that you find the campaign management tool to be fantastic! It's one of our favorite features as well. Regarding updates to the products, we do have some exciting new things coming out very soon. Here's a link to our product update page to keep an eye out: https://keap.com/product-updates We're sorry to hear that you've had some poor experiences with our support team. If you ever have a bad experience with support, we do send out customer surveys after each case. If you'd like to discuss a past bad experience, please feel free to reach out. We're happy to look into things further on your behalf.