---
description: Learn more about TrueClicks price, benefits, and disadvantages for businesses in South Africa. Read reviews from verified users and discover similar tools.
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title: TrueClicks Price, Reviews & Features - Capterra South Africa 2026
---

Breadcrumb: [Home](/) > [PPC Software](/directory/30967/ppc/software) > [TrueClicks](/software/213461/trueclicks)

# TrueClicks

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> TrueClicks is PPC management software that helps paid search teams to audit, monitor, and optimize based on priorities.
> 
> Verdict: Rated **4.5/5** by 58 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses TrueClicks?

If your job is managing paid search campaigns on Google Ads and Microsoft Advertising, TrueClicks is guaranteed to make your life much easier.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.5/5** | 58 Reviews |
| Ease of Use | 4.6/5 | Based on overall reviews |
| Customer Support | 4.8/5 | Based on overall reviews |
| Value for Money | 4.4/5 | Based on overall reviews |
| Features | 4.3/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: TrueClicks

## Commercial Context

- **Starting Price**: US$0,00
- **Pricing model**: Flat Rate (Free version available) (Free Trial)
- **Pricing Details**: TrueClicks is free forever for up to $50K of monthly ad spend. Paid plans start at $249/mo.
- **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Andorra, Australia, Austria, Belgium, Bulgaria, Canada, Croatia, Cyprus, Czechia, Denmark, Estonia, Faroe Islands, Finland, France, Germany, Gibraltar, Greece, Greenland, Guernsey, Hungary and 42 more

## Features

- A/B Testing
- Account Alerts
- Bid Management
- Budget Management
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Channel Management
- Data Import/Export
- Keyword Tracking
- Multi-Campaign
- ROI Tracking

## Integrations (9 total)

- Google Chat
- Google Data Studio
- Google Sheets
- Looker
- Microsoft Excel
- Microsoft Power BI
- Microsoft Teams
- Slack
- Tableau

## Support Options

- Email/Help Desk
- Knowledge Base
- Phone Support
- Chat

## Category

- [PPC Software](https://www.capterra.co.za/directory/30967/ppc/software)

## Related Categories

- [PPC Software](https://www.capterra.co.za/directory/30967/ppc/software)
- [Campaign Management Software](https://www.capterra.co.za/directory/30012/campaign-management/software)

## Alternatives

1. [Google Ads](https://www.capterra.co.za/software/213339/google-ads) — 4.4/5 (1010 reviews)
2. [Adalysis](https://www.capterra.co.za/software/173311/adalysis) — 4.6/5 (119 reviews)
3. [Quartile](https://www.capterra.co.za/software/1014346/quartile) — 4.5/5 (94 reviews)
4. [Semrush](https://www.capterra.co.za/software/151962/semrush) — 4.6/5 (2317 reviews)
5. [Taboola](https://www.capterra.co.za/software/156009/taboola) — 4.5/5 (68 reviews)

## Reviews

### "A Reliable Partner for Scaling Campaign Monitoring" — 5.0/5

> **Jorrit** | *08 April 2026* | Financial Services | Recommendation rating: 9.0/10
> 
> **Pros**: It has allowed us to automate tedious tasks and monitoring of our campaign management. Their customized email alerts and integrations helped us to become way more efficient with our time. And if you need them, their customer support is excellent.
> 
> **Cons**: There's a few settings and legacy alerts here and there that could be updated over time, but they're far from dealbreakers.
> 
> Overall, I'm very satisfied with the product and look forward to their future innovations, especially in agentic ads management.

-----

### "The most helpful paid media tool for account auditing" — 4.0/5

> **Mila** | *19 May 2026* | Marketing & Advertising | Recommendation rating: 8.0/10
> 
> **Pros**: The platform is quick and easy way to create daily audits of my client account portfolio, and detect relevant actions that need to be done with a high or low priority.
> 
> **Cons**: That there are no AI based recommendations on what can be done to improve the results we are seeing in the account. Optmyzr has those features for example and that really makes reporting and insight sharing easier for us as advisors. &#10;Another thing is that we cannot make changes directly in Trueclicks that would be reflected in Bing.
> 
> I am generally satisfied. Also with the support team that can be reached easily and usually responds pretty quickly.

-----

### "The ultimate PPC safety net" — 4.0/5

> **Emil** | *21 May 2026* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: What I like most about TrueClicks is the peace of mind it provides. The real-time budget tracking and anomaly detection act as an essential safety net for our PPC campaigns. &#10;&#10;Knowing that the tool is constantly monitoring for sudden spend spikes, broken tracking, or disapproved ads allows our team to focus on strategy rather than constant manual health checks. &#10;&#10;On top of that, the new AI assistant has been incredible for efficiency. Instead of digging through data, we can ask the AI direct questions about account performance, and it instantly highlights the exact areas that need attention. It saves our team hours of manual health checks and allows us to focus entirely on strategy&#10;It has saved us from costly mistakes more than once.
> 
> **Cons**: Honestly, there isn't much to complain about. The tool does exactly what it promises.&#10;&#10;If I had to name something, it could be the opportunity to have a performance dashboard for basic performance-metrics.
> 
> Using TrueClicks has elevated the quality and consistency of our PPC management. &#10;&#10;It ensures that our accounts are always aligned with industry best practices and that no budget anomalies slip through the cracks. &#10;&#10;The automated audits have also been useful for showing exactly where their current setups are falling short. It’s a reliable, forward-thinking platform and the new AI capabilities make analyzing account health faster than ever. It has given our team immense peace of mind and improved our operational efficiency. &#10;&#10;We highly recommend it to any PPC team or agency.

-----

### "Best in the Business" — 5.0/5

> **Gintaras** | *01 April 2026* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: TrueClicks has been a game-changer for managing our Google Ads accounts. The account auditing feature quickly surfaces issues that would otherwise take hours to find manually, saving an enormous amount of time. If you're serious about Google Ads optimization, TrueClicks is an essential tool in your workflow.
> 
> **Cons**: While the tool covers the essentials well, there could be more customization options - for example, the ability to prioritize certain audit checks, customize reporting layouts, or adjust recommendation thresholds based on your account goals.
> 
> Managing Google Ads accounts has become significantly more efficient since we started using TrueClicks. What used to take hours of manual digging is now handled in minutes, thanks to its powerful account auditing feature that pinpoints issues fast. For anyone serious about getting the most out of their Google Ads, this tool is hard to overlook.&#10;It would also be great to see more flexibility in how the tool is configured, whether that's adjusting audit priorities, tweaking recommendation settings, or customizing reports to better match your workflow.

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### "It is a great tool, just give it a try\!" — 5.0/5

> **Áron** | *19 May 2026* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: They have improved the tool since its launch, adding amazing new features all the time. Try it for free to experience its value for yourself. If you audit Google Ads, this tool will be your best friend.
> 
> **Cons**: At the moment, I can't think of any disadvantages. The first time, you need to go through all the options and do a few test runs, but there's nothing negative I can tell you about it.

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## Links

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