---
description: Learn more about Lou price, benefits, and disadvantages for businesses in South Africa. Read reviews from verified users and discover similar tools.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Lou Price, Reviews & Features - Capterra South Africa 2026
---

Breadcrumb: [Home](/) > [Digital Adoption Platforms](/directory/31638/digital-adoption-platform/software) > [Lou](/software/192980/lou)

# Lou

Canonical: https://www.capterra.co.za/software/192980/lou

Page: 1 / 2\
Next: [Next page](https://www.capterra.co.za/software/192980/lou?page=2)

> Turn new users into power users with self-serve onboarding, personalized product tours, and feature announcements. No code required\!
> 
> Verdict: Rated **4.3/5** by 13 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses Lou?

Any company with a web-app and ideally a SaaS or freemium based pricing model.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.3/5** | 13 Reviews |
| Ease of Use | 4.1/5 | Based on overall reviews |
| Customer Support | 4.2/5 | Based on overall reviews |
| Value for Money | 4.3/5 | Based on overall reviews |
| Features | 4.1/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Lou
- **Founded**: 2018

## Commercial Context

- **Starting Price**: US$99,00
- **Pricing model**: Usage Based (Free version available) (Free Trial)
- **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: United States

## Features

- Activity Dashboard
- Audience Targeting
- Content Creation
- Contextual Guidance
- Customer Engagement
- In-App Training
- Launch Management
- Onboarding
- Reporting/Analytics
- Self Service Tools
- Surveys & Feedback
- Usage Tracking/Analytics
- User Onboarding

## Integrations (12 total)

- Amplitude
- Customer.io
- Fullstory
- Google Analytics 360
- Heap
- Kissmetrics
- Klaviyo
- Marketo Engage
- Mixpanel
- Segment
- Smartlook
- Woopra

## Support Options

- Email/Help Desk
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Digital Adoption Platforms](https://www.capterra.co.za/directory/31638/digital-adoption-platform/software)

## Related Categories

- [Digital Adoption Platforms](https://www.capterra.co.za/directory/31638/digital-adoption-platform/software)
- [User Experience Software](https://www.capterra.co.za/directory/31036/ux/software)
- [Customer Success Software](https://www.capterra.co.za/directory/30961/customer-success/software)

## Alternatives

1. [Product Fruits](https://www.capterra.co.za/software/1011214/product-fruits) — 4.7/5 (89 reviews)
2. [Adobe XD](https://www.capterra.co.za/software/168423/adobe-xd) — 4.5/5 (1087 reviews)
3. [Lyssna](https://www.capterra.co.za/software/178766/usabilityhub) — 4.6/5 (86 reviews)
4. [Dovetail](https://www.capterra.co.za/software/174077/dovetail) — 4.6/5 (97 reviews)
5. [Survicate](https://www.capterra.co.za/software/132914/survicate) — 4.6/5 (99 reviews)

## Reviews

### "In Lou I love" — 5.0/5

> **Hoang** | *10 April 2021* | E-Learning | Recommendation rating: 10.0/10
> 
> **Pros**: Lou is very easy to use, with a clear and clean interface and step-by-step guidance for users to perform the necessary actions. I can very easily create any widget that I want in very short time, from tooltips, hotspots, site tour - everything is presented in a convenient menu-based interface and walkthrough guide (even more convenient when I install the Chrome extension).&#10;&#10;I also love that Lou can be installed easily in multiple domains, so that I can create consistent experiences to users.
> 
> **Cons**: The installation may require adding some code snippets in the "Header" section of website or page. It is not an issue for me, but for those who is not familiar may require helps from Lou's team. Nonetheless, Lou's supporting team is quite responsive overall so this is not really an issue.
> 
> Lou is a solid app for site navigation guidance, app tours etc. But it also incorporate a bunch of helpful tools inside. Overall, I feel very happy to have a productive, all-in-one and effective solution like Lou

-----

### "Great onboarding experiences" — 5.0/5

> **David** | *16 November 2021* | Construction | Recommendation rating: 10.0/10
> 
> **Pros**: It is extremely easy to use, with the chrome extension is just a matter of clicking on the step you want to explain, writing the instruction and that's it\! I like the fact that you can simulate it straight away and define the audience to show this to.
> 
> **Cons**: I didn't like that they didn't have checklists, but now they do\! The only important feature missing is the mobile compatibility, but that is also in the works.
> 
> I develop websites for clients, this helps the onboarding process to explain to them how the backend works, and where are the features/options that they'll most need.

-----

### "Pretty. Clunky. Needs faster troubleshooting from support." — 3.0/5

> **Aaron** | *13 January 2023* | Retail | Recommendation rating: 6.0/10
> 
> **Pros**: The software looks very pretty. The mobile access is a nice touch.
> 
> **Cons**: Issues with lag on the desktop portal. POS transactions as well have their fair share of issues. Many items that we wish we had faster IT support rather than waiting on 6-8 weeks to implement fixes to our issues. The mobile access is nice while in the field. However, it has its headaches.
> 
> Each user has their issues. See above.

-----

### "Lou" — 5.0/5

> **Phil** | *29 July 2021* | Nanotechnology | Recommendation rating: 10.0/10
> 
> **Pros**: I had spent some time looking for an application for onboarding new clients, and  Lou was exactly what I needed\! &#10;&#10;It has a simple setup with most of the functionality required in a 'tour SaaS product' &#10;&#10; The interface for creating a tour is super simple and customizable.
> 
> **Cons**: I would like to see more integrations with other software packages (Slack, Mixpanel, and Intercom) and I would love to see more advanced features like NPS.

-----

### "Great tool\!" — 5.0/5

> **Johanna** | *10 November 2021* | Alternative Medicine | Recommendation rating: 10.0/10
> 
> **Pros**: I like the easiness of installation. It's highly customizable and quite fun, actually, to set up.
> 
> **Cons**: The fact that mobile is not supported yet. But it should be there soon as support assured me.

-----

Page: 1 / 2\
Next: [Next page](https://www.capterra.co.za/software/192980/lou?page=2)

## Links

- [View on Capterra](https://www.capterra.co.za/software/192980/lou)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/192980/Lou/> |
| en-AE | <https://www.capterra.ae/software/192980/lou> |
| en-AU | <https://www.capterra.com.au/software/192980/lou> |
| en-CA | <https://www.capterra.ca/software/192980/lou> |
| en-GB | <https://www.capterra.co.uk/software/192980/lou> |
| en-IE | <https://www.capterra.ie/software/192980/lou> |
| en-IL | <https://www.capterra.co.il/software/192980/lou> |
| en-IN | <https://www.capterra.in/software/192980/lou> |
| en-NZ | <https://www.capterra.co.nz/software/192980/lou> |
| en-SG | <https://www.capterra.com.sg/software/192980/lou> |
| en-ZA | <https://www.capterra.co.za/software/192980/lou> |
| es | <https://www.capterra.es/software/192980/lou> |
| es-AR | <https://www.capterra.com.ar/software/192980/lou> |
| es-CL | <https://www.capterra.cl/software/192980/lou> |
| es-CO | <https://www.capterra.co/software/192980/lou> |
| es-CR | <https://www.capterra.co.cr/software/192980/lou> |
| es-DO | <https://www.capterra.do/software/192980/lou> |
| es-EC | <https://www.capterra.ec/software/192980/lou> |
| es-MX | <https://www.capterra.mx/software/192980/lou> |
| es-PA | <https://www.capterra.com.pa/software/192980/lou> |
| es-PE | <https://www.capterra.pe/software/192980/lou> |
| fr | <https://www.capterra.fr/software/192980/lou> |
| fr-BE | <https://fr.capterra.be/software/192980/lou> |
| fr-CA | <https://fr.capterra.ca/software/192980/lou> |
| fr-LU | <https://www.capterra.lu/software/192980/lou> |

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":null,"address":{"@type":"PostalAddress","addressLocality":null,"addressRegion":null,"postalCode":null,"streetAddress":null},"description":"Capterra South Africa helps find the best business software. With software reviews, ratings, infographics and a comprehensive list of business software.","email":"info@capterra.co.za","url":"https://www.capterra.co.za/","logo":"https://dm-localsites-assets-prod.imgix.net/images/capterra/logo-a9b3b18653bd44e574e5108c22ab4d3c.svg","@type":"Organization","@id":"https://www.capterra.co.za/#organization","parentOrganization":"Gartner, Inc.","sameAs":["https://twitter.com/capterra","https://www.facebook.com/Capterra/","https://www.linkedin.com/company/capterra","https://www.instagram.com/capterra/","https://www.youtube.com/user/CapterraTV"]},{"name":"Lou","description":"Lou is the easiest way to create engaging in-product experiences. Scale user onboarding effectively with Lou product tours, drive product adoption with Lou feature announcements, trigger helpful hints, and more all without writing a line of code. Choose from one of our expert templates, customize to look built in house, &amp; launch in minutes. No code required. Visit louassist.com to create your free account. The average Lou user goes live within one hour from signing up!","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/58a5c319-5733-4fd8-b271-5f2bc9e2636b.png","url":"https://www.capterra.co.za/software/192980/lou","@type":"SoftwareApplication","@id":"https://www.capterra.co.za/software/192980/lou#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.co.za/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.3,"bestRating":5,"ratingCount":13},"offers":{"price":"99","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"@type":"FAQPage","@id":"https://www.capterra.co.za/software/192980/lou#faqs","mainEntity":[{"name":"What Is Lou?","@type":"Question","acceptedAnswer":{"text":"Lou is the easiest way to create engaging in-product experiences. Scale user onboarding effectively with Lou product tours, drive product adoption with Lou feature announcements, trigger helpful hints, and more all without writing a line of code. Choose from one of our expert templates, customize to look built in house, & launch in minutes. No code required. Visit louassist.com to create your free account. The average Lou user goes live within one hour from signing up!","@type":"Answer"}},{"name":"Who Uses Lou?","@type":"Question","acceptedAnswer":{"text":"Any company with a web-app and ideally a SaaS or freemium based pricing model.","@type":"Answer"}}]},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Digital Adoption Platforms","position":2,"item":"/directory/31638/digital-adoption-platform/software","@type":"ListItem"},{"name":"Lou","position":3,"item":"/software/192980/lou","@type":"ListItem"}],"@id":"https://www.capterra.co.za/software/192980/lou#breadcrumblist"}]}
</script>
