---
description: Learn more about Planful for Marketing price, benefits, and disadvantages for businesses in South Africa. Read reviews from verified users and discover similar tools.
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title: Planful for Marketing Price, Reviews & Features - Capterra South Africa 2026
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# Planful for Marketing

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> Easily build, execute, and measure marketing plans and budgets with Planful to better understand the business value of your marketing.
> 
> Verdict: Rated **5.0/5** by 9 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Planful for Marketing?

All marketers looking for a better way to manage their marketing plans and budgets.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **5.0/5** | 9 Reviews |
| Ease of Use | 4.8/5 | Based on overall reviews |
| Customer Support | 5.0/5 | Based on overall reviews |
| Value for Money | 5.0/5 | Based on overall reviews |
| Features | 4.8/5 | Based on overall reviews |
| Recommendation percentage | 100% | (10/10 Likelihood to recommend) |

## About the vendor

- **Company**: Planful
- **Location**: Redwood City, US
- **Founded**: 2000

## Commercial Context

- **Starting Price**: US$6 000,00
- **Pricing model**: Other (Free Trial)
- **Pricing Details**: Visit the Plannuh pricing webpage for more details.
- **Target Audience**: 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Austria, Belgium, Canada, Czechia, Denmark, Finland, France, Germany, Gibraltar, Greece, Hong Kong SAR China, Hungary, Iceland, India, Indonesia, Ireland, Israel, Italy, Japan, Liechtenstein and 16 more

## Features

- Access Controls/Permissions
- Activity Planning
- Asset Lifecycle Management
- Budgeting/Forecasting
- Campaign Analytics
- Campaign Management
- Collaboration Tools
- Data Visualization
- Drag & Drop
- Expense Management
- Goal Setting/Tracking
- Income & Balance Sheet
- Marketing Calendar
- Multi-Channel Marketing
- Multi-Department/Project
- Profit/Loss Statement
- Project Management
- ROI Tracking
- Reporting/Analytics
- Search/Filter
- Spend Management
- Strategic Planning
- Third-Party Integrations
- Version Control

## Integrations (1 total)

- Google Ads

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Business Budgeting Software](https://www.capterra.co.za/directory/10003/budgeting/software)

## Related Categories

- [Business Budgeting Software](https://www.capterra.co.za/directory/10003/budgeting/software)
- [Marketing Planning Tools](https://www.capterra.co.za/directory/30964/marketing-planning/software)
- [Marketing Resource Management (MRM) Software](https://www.capterra.co.za/directory/31020/mrm/software)
- [Marketing Analytics Software](https://www.capterra.co.za/directory/31018/marketing-analytics/software)
- [Business Process Management Software](https://www.capterra.co.za/directory/30010/business-process-management/software)

## Alternatives

1. [monday.com](https://www.capterra.co.za/software/147657/monday-com) — 4.6/5 (5726 reviews)
2. [Marmind](https://www.capterra.co.za/software/153624/marmind) — 4.2/5 (62 reviews)
3. [Hive9](https://www.capterra.co.za/software/163246/hive9) — 4.3/5 (3 reviews)
4. [Asana](https://www.capterra.co.za/software/120550/asana-pm) — 4.5/5 (13547 reviews)
5. [Wrike](https://www.capterra.co.za/software/76113/wrike) — 4.4/5 (2887 reviews)

## Reviews

### "Run Marketing Like a Well-Oiled Machine" — 5.0/5

> **Aaron** | *14 March 2022* | Computer & Network Security | Recommendation rating: 10.0/10
> 
> **Pros**: The Customer Success Team at Plannuh is amazing. They get Marketing and advise you on the best configuration for YOU. The software is incredibly flexible to adapt to any marketing org.
> 
> **Cons**: With great power, comes great... complexity. Finding a consistent way to organize ALL of your Campaigns and aligning them to Goals with the same level of granularity is tough. As such, the learning curve on how to create a plan from the start is difficult but critical. But that's where the CSM team comes in to help you crawl, walk, and then run.
> 
> Plannuh has been incredibly flexible and I've been able to manage the marketing function no matter what the business and market throws our way. I have absolute confidence in where our spend is on any given day and have the ability to quickly pivot money to a new initiative without wondering the impact to other campaigns or the budget. Next, I'm able to keep the marketing function focuses on OKRs that align to the corporate goals and keep that scoreboard front-and-center.

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### "Gone are the days of spreadsheets" — 5.0/5

> **Megan** | *12 August 2020* | Information Technology & Services | Recommendation rating: 10.0/10
> 
> **Pros**: So easy to setup, move budget around, see what we've spent so far for the year and what we have leftover. Access to real-time spend consistently and accurately. Not needing to worry about wrong or messed up excel/google sheet formulas (and, version control\!) has been huge. The team at Plannuh has been a huge help and really quick to respond when I have questions or need help.
> 
> **Cons**: Since it's a new technology/company, there are times where it can act buggy. Also no integrations (yet\!) but they're coming. Integrations will be key for us.
> 
> Budget reconciliation is never easy (or fun). This makes it so much easier and less time consuming. I save so much time each month because of the visibility I have with Plannuh.

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### "Plannuh for Marketing Budgets & Plans" — 5.0/5

> **Elizabeth** | *21 March 2022* | Banking | Recommendation rating: 9.0/10
> 
> **Pros**: Plannuh makes it extremely easy for tracking expenses and assigning those expenses to a direct campaign, project, or operational bucket. Leave behind your excel sheets, they are no longer needed to track your budget. This has saved me so much time and made the ability to pull expenses that directly impact a marketing strategy simple. There are several beneficial features and they have been continuing to evaluate the product to make enhancements. They didn't just set it up and leave it to become outdated.
> 
> **Cons**: There have been minimal "bugs" like attaching an invoice to an expense the invoice would disappear even though it would say it saved. They look at what you report and actually fix it or provide a best practice so it doesn't continue to happen.
> 
> Marketing plans, marketing budget, expense allocation, expense tracking, and budget reporting have all been solved with this software. Additionally, they provide several webinars, books, workshops, and tools to assist you with building out your plan and budget to present annually. This has helped with shaping our marketing plan, goals, and budget to align better with our business strategy, goals, and plan.

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### "Critical app for marketing performance management" — 5.0/5

> **Mark** | *10 May 2022* | Computer Software | Recommendation rating: 10.0/10
> 
> **Pros**: I like working with Plannuh's super helpful team. They spend time upfront getting to know us and making sure that we are successfully onboarded and getting value. I especially love how the product takes away the headaches associated with tracking what we've spent or committed to for the rest of the year versus our budget. Plannuh also provides a wealth of online resources for CMOs and marketing leaders.
> 
> **Cons**: There is nothing I dislike about the software. It's an easy platform to use and the team is incredibly easy to work with.

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### "One of a kind" — 5.0/5

> **Nicole** | *31 May 2022* | Computer Software | Recommendation rating: 10.0/10
> 
> **Pros**: I really like the fact that Plannuh is a tool designed for busy marketers like me.  The ease of use that comes along with Plannuh makes it easy to bring the tool in-house quickly.  Not to mention their great onboarding process.  \[SENSITIVE CONTENT\] has been of great assistance to us in helping to get us up and running and increasing our confidence in the tool.
> 
> **Cons**: It meets all of our current needs.  Nothing that we dislike.
> 
> Managing our marketing budget and measuring our ROI is much easier thanks to Plannuh.

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## Links

- [View on Capterra](https://www.capterra.co.za/software/191408/planful-for-marketing)

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