HubSpot Marketing Hub

What Is HubSpot Marketing Hub?

HubSpot Marketing Hub helps B2B and B2C companies attract visitors, convert online traffic into leads, turn leads into customers, and analyze marketing ROI. With integrated blogging and content tools, you can create exciting content that gets found online with built-in SEO optimization. Convert more leads with landing pages that take minutes to build, and add a form, CTA, or live chat with ease. Delight leads with world-class marketing automation and email marketing. Get started for free.

Who Uses HubSpot Marketing Hub?

Over 100,000 customers in more than 120 countries use HubSpot's software to attract, engage, and delight their customers.

Where can HubSpot Marketing Hub be deployed?

Cloud, SaaS, Web-based

About the vendor

  • HubSpot
  • Located in Cambridge, US
  • Founded in 2012
  • Phone Support
  • 24/7 (Live rep)
  • Chat

Countries available

Australia, Belgium, Brazil, Canada, China and 19 others

Languages

English, French, German, Japanese, Portuguese and 1 others

About the vendor

  • HubSpot
  • Located in Cambridge, US
  • Founded in 2012
  • Phone Support
  • 24/7 (Live rep)
  • Chat

Countries available

Australia, Belgium, Brazil, Canada, China and 19 others

Languages

English, French, German, Japanese, Portuguese and 1 others

HubSpot Marketing Hub videos and images

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Compare HubSpot Marketing Hub with similar products

HubSpot Marketing Hub

US$45,00/month
Free Version
Free Trial
US$895,00
Free Version
Free Trial
US$1 250,00/month
Free Version
Free Trial

Features of HubSpot Marketing Hub

  • AB Testing
  • Alerts/Notifications
  • Audit Management
  • Automated Publishing
  • CAN SPAM Compliance
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Tracking
  • Collaboration Tools
  • Competitive Analysis
  • Contact Database
  • Contact Management
  • Content Management
  • Conversion Tracking
  • Customer Segmentation
  • Customizable Templates
  • Dashboard
  • Data Import/Export
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Marketing
  • Event Triggered Actions
  • For Small Businesses
  • Form Builder
  • Image Library
  • Keyword Rank Tracking
  • Keyword Research Tools
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Management
  • Lead Qualification
  • Lead Segmentation
  • Link Management
  • List Management
  • Marketing Automation
  • Mobile Optimized Emails
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Marketing
  • Performance Metrics
  • Post Scheduling
  • Prospecting Tools
  • Publishing Options
  • ROI Tracking
  • Reporting/Analytics
  • SEO Management
  • Search/Filter
  • Segmentation
  • Social Marketing
  • Social Media Monitoring
  • Subscriber Management
  • Template Management
  • WYSIWYG Editor
  • Website Analytics
  • Website Management
  • Website Visitor Tracking

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Reviews of HubSpot Marketing Hub

Average score

Overall
4,5 (4 833)
Ease of Use
4,3 (4 833)
Customer Service
4,4 (4 833)
Features
4,4 (4 833)
Value for Money
4,2 (4 833)

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1 000
  • >1 001
Aarón G.
Aarón G.
Director Of Database Marketing in US
Verified LinkedIn User
Computer Software, 5 001-10 000 Employees
Used the Software for: 2+ years
Reviewer Source

HubSpot Marketing Hub helps companies grow

5,0 3 weeks ago New

Comments: Thanks to HubSpot we have had more prospects so that they can become leads and later become long-term customers. In its free version we can add a lot of contacts, unlimited users, and access has no time limit, the Features that stand out the most in HubSpot are sales funnel management, which consists of having a trusted third party express their experience with my service or product, automatic recording of all activities, unified contact information, and conversations with leads and customers.

Pros:

I like it because it is a CRM that helps me automate marketing, sales, and service processes, the goal of HubSpot marketing hub is to help marketers develop inbound marketing strategies. HubSpot allows me to control my marketing and sales actions in the same place, allowing me to have a global vision of all my potential clients: their name, their phone number, their address, the company, which are the business opportunities they are managing, etc. I can also associate this platform with social networks, Facebook, Instagram, Twitter and LinkedIn and with our website, to open an account I can fill out the form or I can open it automatically with a Google account.

Cons:

Something that I don’t like about HubSpot in general is the support team, they give very generic answers that on many occasions does not solve my problems and this is time consuming, they should train the support team more.

Vanessa W.
Inside Sales in Canada
Food & Beverages, 2-10 Employees
Used the Software for: 2+ years
Reviewer Source

Hubspot for Small Business

5,0 last month New

Comments: The biggest reason for using this program is to have a central location for all communication so when a colleague is on the road another can step and work on the project.
A lot of movement laterally between customers has been occurring in our territory due to Covid this way we can move a contact easily from one company to another and keep all the communications for that contact.

Pros:

I love that I can create a task for any member of the team and go online and check the status of a project based on the notes left by each member. Any member of the team can jump in to close an opportunity. It is a very useful program.

Cons:

It is not as easy to get up and running. Some features from Maximizer are not available through Hubspot. We have found work arounds to make it work for us. But we would love to be able to sort through contacts and generate a list based on the sort feature.

Verified Reviewer
Marketing & Web Manager in US
Verified LinkedIn User
Mechanical or Industrial Engineering, 11-50 Employees
Used the Software for: Free Trial
Reviewer Source

good but not a good fit for us

3,0 2 weeks ago New

Pros:

We tried HubSpot for a CRM for a tech support. The automations were my favorite parts. Really cool tool!

Cons:

The only thing that kept us from swtiching to HubSpot would have disrupted our entire process. Which probalby needs to happen but I couldn't get enough buy in from everyone.

Shannon A.
VP, Operations in US
Marketing & Advertising, 11-50 Employees
Used the Software for: 2+ years
Reviewer Source

Alternatives Considered:

HubSpot - A Moderately Decent Enterprise Platform for Mid-Size Business Needs

5,0 3 months ago

Pros:

What I like most about the software is it's ease of use, it's extensibility, and the robust network of developers and consultants that specialize on the platform. HubSpot has done an excellent job of cultivating a community of users and engineers to service the software, which makes finding the right talent for the platform super easy. Implementation is a breeze and daily use is painless once you're up to speed.

Cons:

what I like least about the software is how it's user permissions are structured. They are extremely rigid and don't allow for granular access control. Also, when you block someone from having access to a specific section of the site, you would think they wouldn't see that section in their nav bar, or at least see anything when they click on it, right? Wrong. Blocking someone's access to a feature doesn't block them from seeing the objects they're being blocked from, they just can't interact with it. This is not a tool to share with the overarching team as anyone can access many parts of the platform even when they shouldn't have access. It's extremely fustrating.

Verified Reviewer
CEO in UK
Verified LinkedIn User
Internet, 11-50 Employees
Used the Software for: 6-12 months
Reviewer Source

Alternatives Considered:

Perfect to supplement HubSpot CRM and great for marketing and lead automation

5,0 last month New

Comments: Excellent - customer support is a little frustrating as it can take a little while for people to revert, and often you're pointed to articles etc. All of which is fine but it's almost over-detailed for usage.

Pros:

The list generation and management and campaign management features are, frankly, unrivalled and the way it integrates seamlessly into hubspot CRM so that leads can easily be tracked during the conversion process. Also permission monitoring is really good.

Cons:

There are almost too many features to use and understand.