FullStory

Who Uses FullStory?

FullStory's target markets range from product teams to engineering, customer experience, and more. FullStory empowers everyone in an organization to help build the best online experience.

What Is FullStory?

FullStory's digital experience platform empowers businesses to continuously improve the digital customer experience across sites and apps.

At the core of FullStory's platform is a powerful analytics engine that connects digital interactions to the metrics that matter most to businesses. FullStory proactively surfaces top opportunities to optimize digital experience, enabling teams to understand issues, prioritize fixes, remediate bugs, and measure the impact of those changes.

FullStory Details

FullStory

https://www.fullstory.com/

Founded 2014

FullStory Pricing Overview

FullStory has a free version and offers a free trial.

FullStory video
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Free Version

Yes

Free Trial

Yes

Deployment

Cloud, SaaS, Web

Mobile - iOS Native

Mobile - Android Native

Training

In Person

Live Online

Webinars

Documentation

Support

Business Hours

Online

FullStory Features

  • Analytics
  • Customer Segmentation
  • Dashboard
  • Knowledge Management
  • Multi-Channel Data Collection
  • Negative Feedback Management
  • Predictive Analytics
  • Sentiment Analysis
  • Survey/Poll Management
  • Text Analysis

View full list of Customer Experience Software

  • Behavioral Mapping
  • Dashboard
  • Dynamic Maps
  • Element Analytics
  • Embeddable Maps
  • For Sales
  • For Science
  • Radial Mapping
  • Territorial Mapping
  • Website Analytics

View full list of Heatmap Tools

  • Animation
  • For Mobile
  • For Websites
  • Heatmaps
  • Prototyping
  • Screen Activity Recording
  • Unmoderated Testing
  • Usability Testing
  • User Journeys
  • User Research

View full list of UX Software

  • Campaign Management
  • Conversion Tracking
  • Goal Tracking
  • Keyword Tracking
  • Multiple Site Management
  • Pageview Tracking
  • Referral Source Tracking
  • Site Search Tracking
  • Time on Site Tracking
  • User Interaction Tracking

View full list of Web Analytics Tools

  • Competitor Analysis
  • Content Management
  • Keyword Research Tools
  • Link Management
  • Performance Metrics
  • Problem Area Alerts

View full list of Website Optimisation Tools

FullStory Alternatives

More FullStory alternatives

FullStory Reviews

Showing 5 of 54 reviews

Overall
4,6/5
Ease of Use
4,4/5
Customer Service
4,4/5
Features
4,4/5
Value for Money
4,1/5
Frank R.
Co-Founder, CTO and Product Lead
Hospitality, 11-50 Employees
Used the Software for: 1+ year
  • Overall Rating
    5/5
  • Ease of Use
    5/5
  • Features & Functionality
    5/5
  • Customer Support
    Unrated
  • Value for Money
    5/5
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 2019/01/29

"Fullstory ushers in a new era of live data analytics"

Comments: The ability to see exactly how your users are struggling with a particular element of your website whether in real-time or not makes this a truly revolutionary product. It's really easy to set up and has the added benefit of an API that we've recently incorporated into our admin portal to aid in diagnosing customer issues. Just a solid product all around.

Pros: The first time you see a live view of a user browsing/struggling on your website is almost magical. It turns what could routinely be a maddening experience into a fun activity. It's very easy to filter out sessions to land on a particular session of interest and also allows you to save searches that you've identified for whatever reason. Analyzing the customer experience through Fullstory has almost replaced the need to give out giftcards at a random Starbucks to view customers in action.

Cons: There's not really anything I can knock this product for. It's exceptional.

  • Reviewer Source 
  • Reviewed on 2019/01/29
Thomas C.
Director
Computer Software, 2-10 Employees
Used the Software for: 2+ years
  • Overall Rating
    5/5
  • Ease of Use
    5/5
  • Features & Functionality
    5/5
  • Customer Support
    2/5
  • Value for Money
    1/5
  • Likelihood to Recommend
    2/10
  • Reviewer Source 
  • Reviewed on 2019/11/21

"State of the art product, but poor customer service and retention, unjustified price increase"

Comments: Everything about the software itself was great, unfortunately the service and pricing packages ruined my day.

Pros: It was very easy to use, and very useful to debug issues, and trace or track usage abuse.

Cons: Customer service was poor. Price for minimum package was increased from USD $199 to $899. When I raised a concern, that I have recommended a new client, they did not consider my case as an existing partner introducing a customer to them, did not make any adjustments or gave me the old price as a one-time exception. First, a price increase of 450% does not make any sense. Secondly, no exception granted from a loyal customer and partner.

  • Reviewer Source 
  • Reviewed on 2019/11/21
Nikola S.
Marketer
Marketing & Advertising, 2-10 Employees
Used the Software for: 1+ year
  • Overall Rating
    5/5
  • Ease of Use
    4/5
  • Features & Functionality
    4/5
  • Customer Support
    Unrated
  • Value for Money
    Unrated
  • Likelihood to Recommend
    8/10
  • Reviewer Source 
  • Reviewed on 2020/07/28

"Great for understanding user behavior"

Comments: FullStory is helping us immensely with UX/UI research and how to improve our app. It also helps us with customer support because we can easily identify what a user did and where he ran into trouble. I recommend it for any SaaS company looking to better understand the behavior of their users.

Pros: It lets you view what your customers are doing on your website and how they interact with your product. It's great for learning which features and functions of a website make sense and which ones are poorly designed and confusing users. Really invaluable tool for UX/UI Research, but also for Customer Support, because you can easily see what problems a user had when using your tool, for example if you are a SaaS, and then quickly identify their problem.

Cons: Sometimes the software loads slowly, especially if you have a few other apps open at once. It probably takes up a lot of memory from the computer. Also, at times when watching a user's session, it will randomly pause at a point, we then have to refresh the page and start over. Probably related to the app loading slowly and taking up a lot of memory.

  • Reviewer Source 
  • Reviewed on 2020/07/28
Bharath A.
Director - Marketing
Computer Software, 51-200 Employees
Used the Software for: 6-12 months
  • Overall Rating
    3/5
  • Ease of Use
    5/5
  • Features & Functionality
    3/5
  • Customer Support
    4/5
  • Value for Money
    3/5
  • Likelihood to Recommend
    5/10
  • Reviewer Source 
  • Reviewed on 2017/08/18

"Too pricey for the features and functionality it supports"

Pros: Gives a nice overview of how website visitors are browsing the site and how they are moving from one page to the next page. We can also see where they are clicking, where they are spending more time etc.

Cons: For the price it demands, I feel the ROI is very low. Of all the features, I only found website session recording to be the only useful one. That too, after seeing a few sessions, you can get a sense of what to optimize. After that, more recorded sessions won't really help. Also, it's not practically possible to go thru all recorded sessions.

  • Reviewer Source 
  • Reviewed on 2017/08/18
Monish K.
senior software engineer
Computer Software, 1 001-5 000 Employees
Used the Software for: 2+ years
  • Overall Rating
    4/5
  • Ease of Use
    4/5
  • Features & Functionality
    3/5
  • Customer Support
    4/5
  • Value for Money
    4/5
  • Likelihood to Recommend
    8/10
  • Reviewer Source 
  • Reviewed on 2020/04/27

"Track the User session and watch them use your product to identify there pain points"

Comments: FullStory has been a really useful tool for analysing the user experience on the Website

Pros: FullStory records the live session of the user who uses the fullstory integrated web application, It records lots of other useful metrics which can be used for analysis these metrics can be customised, The integration of fullStory to the product is simple and easy due to the good documentation an good customer support, The FullStory provides some inbuilt analysis trends which is pretty useful, FullStory provides API's for data extraction,

Cons: I wold like to move the metric data collected to a analytic platform like tableau, which is not achievable right now, i recommend fullStory to provide a inbuilt environment such as tableau for further analysis on the data collected, The metrics stored dose not last for a longer than 90 to 100 days, so we had to write java code to move data from fullStory to databases, fullStory has provided api's to support this data movement

  • Reviewer Source 
  • Reviewed on 2020/04/27