Who Uses Omnisend?

Omnisend provides advanced marketing automation tools for sales-driven ecommerce marketers that have outgrown the generic email marketing platforms. Join the Partner program & earn 20% revenue share.

What Is Omnisend?

Omnisend is the all-in-one ecommerce marketing automation platform that helps you sell more by converting your visitors and retaining your customers. Reach your customers with personalised messages using our powerful automation workflows and boost your sales. Grow your subscriber list with wide variety of signup forms and send converting newsletters created with the easy-to-use editor. Omnisend works with all ecommerce platforms including Shopify, Bigcommerce, Magento, WooCommerce and others.

Omnisend Details

Omnisend

https://www.omnisend.com/

Founded 2014

Omnisend Software - Smart segmentation
Omnisend Software - Flexible signup forms
Omnisend Software - Powerful SMS marketing
Omnisend Software - Marketing Automation
Omnisend Software - Sync for FB & Google ads
Omnisend video
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Omnisend Software - Smart segmentation - thumbnail
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Omnisend Software - Marketing Automation - thumbnail
Omnisend Software - Sync for FB & Google ads - thumbnail

Omnisend pricing overview

See pricing plans

Omnisend has a free version and offers a free trial. Omnisend paid version starts at US$16,00/month.


Starting Price

US$16,00/month See pricing details

Free Version

Yes

Free Trial

Yes

Omnisend deployment and support

Support

  • Email/Help Desk
  • Knowledge Base
  • 24/7 (Live rep)
  • Chat

Deployment

  • Cloud, SaaS, Web-based

Training

  • Live Online
  • Documentation
  • Videos

Omnisend Features

  • AB Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Auto-Responders
  • CAN SPAM Compliance
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Scheduling
  • Campaign Segmentation
  • Click Tracking
  • Contact Database
  • Contact Management
  • Customer Segmentation
  • Customer Surveys
  • Customizable Branding
  • Customizable Fields
  • Customizable Forms
  • Customizable Templates
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • Image Library
  • Landing Pages/Web Forms
  • Lead Capture
  • List Management
  • Mailing List Management
  • Mobile Optimized Emails
  • Multi-Campaign
  • Multi-Channel Marketing
  • Real Time Analytics
  • Reporting & Statistics
  • Reporting/Analytics
  • Social Media Integration
  • Spam Blocker
  • Subscriber Management
  • Subscription Management
  • Template Management
  • Third Party Integrations
  • WYSIWYG Editor
  • Web Forms

View full list of Email Marketing Software

  • AB Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Analytics/ROI Tracking
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Segmentation
  • Contact Management
  • Conversion Tracking
  • Customer Database
  • Customizable Branding
  • Customizable CTAs
  • Customizable Forms
  • Customization
  • Data Import/Export
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Distribution
  • Email Marketing
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Lead Qualification
  • Marketing Automation
  • Marketing Calendar
  • Mobile Access
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Multivariate Testing
  • Real Time Data
  • SMS Marketing Managment
  • Sales Analytics
  • Search Marketing
  • Segmentation
  • Social Marketing
  • Social Promotion
  • Template Management
  • Third Party Integrations
  • Visual Analytics
  • Website Analytics
  • Website Visitor Tracking
  • Workflow Management

View full list of Marketing Automation Software

  • 2-Way Messaging
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Auto-Responders
  • Automated Responses
  • Automated Scheduling
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Chat/Messaging
  • Communication Management
  • Contact Database
  • Contact Management
  • Customer Segmentation
  • Customizable Branding
  • Customizable Fields
  • Customizable Templates
  • Email Marketing
  • Engagement Tracking
  • Interaction Tracking
  • Live Chat
  • MMS
  • Mass Texting
  • Message Personalization
  • Mobile Alerts
  • Mobile Coupons
  • Mobile Keywords
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Polls/Voting
  • Real Time Notifications
  • Real Time Reporting
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • SMS Marketing Managment
  • SMS Messaging
  • Scheduled Messaging
  • Shortcodes
  • Social Media Integration
  • Tagging
  • Template Management
  • Text-to-Win
  • Third Party Integrations

View full list of SMS Marketing Software

Omnisend Alternatives

More Omnisend alternatives

Omnisend Reviews

Read all reviews

Overall rating

4,8/5

Average score

Ease of Use 4,7
Customer Service 4,7
Features 4,6
Value for Money 4,6

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Maryann A.
Freelancer and online retailer
Apparel & Fashion, 2-10 Employees
Used the Software for: 2+ years
  • Overall Rating
    5 /5
  • Ease of Use
    5 /5
  • Features & Functionality
    5 /5
  • Customer Support
    5 /5
  • Value for Money
    5 /5
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 2019/09/21

"Excellent email marketing tool"

Comments: I have been able to communicate with my customers and stay connected with them. Omnisend has made it possible to send emails with ease, set up campaigns and monitor traffic on my store.

Pros: Email marketing has always been one task I love to avoid because I thought it required a lot of settings. When I got introduced to Omnisend, it has been a relief. I love its simplicity and it doesn't require setting ups. Its quick to start with and most importantly its user friendly. Omnisend allows me to grow my business through email marketing and also have the ability to build landing pages.

Cons: It would be great to have RSS integrated email for blog posts. It would also save time to tag your group of customers instead of creating a separate list.

  • Reviewer Source 
  • Reviewed on 2019/09/21
Diana O.
Owner
Sporting Goods, 2-10 Employees
Used the Software for: 1-5 months
  • Overall Rating
    5 /5
  • Ease of Use
    5 /5
  • Features & Functionality
    5 /5
  • Customer Support
    5 /5
  • Value for Money
    4 /5
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 2019/08/03

"Is Omnisend right for you?"

Comments: Omnisend has made my email marketing automated so I spend less time on the emails.

Pros: I have been using several email campaign providers for the past 10 years yet none have had the best customer service, a simple set up and amazing templates that you can customize. As a newbie to the software it can be intimidating but the youtube videos are so helpful. If you get stuck Omnisend has great customer service very polite and they respond very quickly. It was also easy to set up. I had to use an API to transfer my information to Omnisend so I just followed the directions. The Omnisend directions give you print screens so it makes it that much easier to follow. Lastly, Omnisend has easy to use templates just drag and drop. Thank you, creators, of Omnisend for taking the time to hear what the email marketers need!

Cons: This software is easy to use and can feel that you are doing something wrong. Also if you need major tech support they do take a day to answer and that can be stressful if you need them as soon as possible.

  • Reviewer Source 
  • Reviewed on 2019/08/03
Irina T.
CEO
Consumer Services, 2-10 Employees
Used the Software for: 1+ year
  • Overall Rating
    5 /5
  • Ease of Use
    5 /5
  • Features & Functionality
    5 /5
  • Customer Support
    5 /5
  • Value for Money
    5 /5
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 2021/05/06

"The best alternative to all the higher priced softwares"

Comments: I swear to my queen Omnisend. 😝🤣 but really, I would recommend this to anyone in the e-commerce space. It’s even better than klaviyo and I thought klaviyo was ALL THAT.

Pros: THE PRICE! Are you kidding me?! Compared to mailchimp this is pennies. I couldn’t belive I had been spending so much. Such a great team, reply quickly etc.

Cons: The send limits in the beginning but it’s not the worst thing in the world and it actually does your account very good to ensure you don’t go to spam. It’s just annoying

  • Reviewer Source 
  • Reviewed on 2021/05/06
John B.
CEO
Consumer Goods, Self Employed
Used the Software for: 1-5 months
  • Overall Rating
    3 /5
  • Ease of Use
    2 /5
  • Features & Functionality
    3 /5
  • Customer Support
    1 /5
  • Value for Money
    2 /5
  • Likelihood to Recommend
    4/10
  • Reviewer Source 
  • Reviewed on 2019/08/02

"Promising, but still a lot of work to do."

Comments: Meh is the best way to describe it. I'm using a number of the features but do not have confidence I'm using it correctly or well. Getting support in a timely and sufficent manner is abysmal at best. Chat doesn't cut it for the depth of insight I'm looking for. Not nearly as resposonsive or interactice as it can and should be.

Pros: The apps integration with Shopify is what appealed most to me, and it appears to be fairly full featured. I was transitioning from MailChimp and needed a solution that offered turnkey engagment tools i.e. pop-up, automation workflows and email.

Cons: Frankly, it's not nearly as intuitive as it should be, not the tools of the help system.

  • Reviewer Source 
  • Reviewed on 2019/08/02
Verified Reviewer
Account Manager
Retail, 11-50 Employees
Used the Software for: 6-12 months
  • Overall Rating
    4 /5
  • Ease of Use
    5 /5
  • Features & Functionality
    4 /5
  • Customer Support
    5 /5
  • Value for Money
    4 /5
  • Likelihood to Recommend
    7/10
  • Reviewer Source 
  • Reviewed on 2021/05/20

"Good Product for Price"

Comments: We use it to send email campaigns to our following. Whether they are sales, updates, product information, etc. We break them into segments and make sure the information is applicable to each segment.

Pros: I love how easy it is to use. We were able to easily set up segments, sync it to our Shopify webstore and create lists based on user's website behaviors.

Cons: I wish it had more integrations with other platforms/softwares. We were actually sold on it having access to some softwares, but it was not the case. I know webhooks can be done, but just involves more cost of developers versus easier integration.

  • Reviewer Source 
  • Reviewed on 2021/05/20