Who Uses Omnisend?

Omnisend provides advanced marketing automation tools for sales-driven ecommerce marketers that have outgrown the generic email marketing platforms.

What Is Omnisend?

Omnisend is the all-in-one ecommerce marketing automation platform that helps you sell more by converting your visitors and retaining your customers. Reach your customers with personalised messages using our powerful automation workflows and boost your sales. Grow your subscriber list with wide variety of signup forms and send converting newsletters created with the easy-to-use editor. Omnisend works with all ecommerce platforms including Shopify, Bigcommerce, Magento, WooCommerce and others.

Omnisend Details

Omnisend

https://www.omnisend.com/

Founded 2014

Support

  • 24/7 (Live Rep)
  • Online

Deployment

  • Cloud, SaaS, Web

Training

  • Live Online
  • Documentation
Omnisend video
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Omnisend pricing overview

See pricing details

Omnisend has a free version and offers a free trial. Omnisend paid version starts at US$16,00/month.


Starting Price

US$16,00/month. See pricing details

Free Version

Yes

Free Trial

Yes

Omnisend Features

  • A/B Testing
  • Auto-Responders
  • CAN SPAM Compliance
  • Customer Surveys
  • Drip Campaigns
  • Dynamic Content
  • Event Triggered Email
  • Image Library
  • Landing Pages/Web Forms
  • List Management
  • Mobile Optimized Emails
  • Reporting/Analytics
  • Subscriber Management
  • Template Management
  • WYSIWYG Email Editor

View full list of Email Marketing Software

  • A/B Testing
  • Analytics/ROI Tracking
  • Customizable CTAs
  • Drip Campaigns
  • Dynamic Content
  • Landing Pages/Web Forms
  • Lead Scoring
  • Sales Intelligence
  • Search Marketing
  • Segmentation
  • Social Marketing
  • Website Visitor Tracking

View full list of Marketing Automation Software

  • 2-Way Messaging
  • Contact Management
  • MMS
  • Mass Texting
  • Message Personalization
  • Mobile Coupons
  • Mobile Keywords
  • Polls/Voting
  • Reporting/Analytics
  • Scheduled Messaging
  • Shortcodes
  • Text-to-Win

View full list of SMS Marketing Software

Omnisend Alternatives

More Omnisend alternatives

Omnisend Reviews

Showing 5 of 435 reviews

Overall
4,8/5
Ease of Use
4,7/5
Customer Service
4,7/5
Features
4,6/5
Value for Money
4,5/5
Maryann A.
Freelancer and online retailer
Apparel & Fashion, 2-10 Employees
Used the Software for: 2+ years
  • Overall Rating
    5/5
  • Ease of Use
    5/5
  • Features & Functionality
    5/5
  • Customer Support
    5/5
  • Value for Money
    5/5
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 2019/09/21

"Excellent email marketing tool"

Comments: I have been able to communicate with my customers and stay connected with them. Omnisend has made it possible to send emails with ease, set up campaigns and monitor traffic on my store.

Pros: Email marketing has always been one task I love to avoid because I thought it required a lot of settings. When I got introduced to Omnisend, it has been a relief. I love its simplicity and it doesn't require setting ups. Its quick to start with and most importantly its user friendly. Omnisend allows me to grow my business through email marketing and also have the ability to build landing pages.

Cons: It would be great to have RSS integrated email for blog posts. It would also save time to tag your group of customers instead of creating a separate list.

  • Reviewer Source 
  • Reviewed on 2019/09/21
Diana O.
Owner
Sporting Goods, 2-10 Employees
Used the Software for: 1-5 months
  • Overall Rating
    5/5
  • Ease of Use
    5/5
  • Features & Functionality
    5/5
  • Customer Support
    5/5
  • Value for Money
    4/5
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 2019/08/03

"Is Omnisend right for you?"

Comments: Omnisend has made my email marketing automated so I spend less time on the emails.

Pros: I have been using several email campaign providers for the past 10 years yet none have had the best customer service, a simple set up and amazing templates that you can customize. As a newbie to the software it can be intimidating but the youtube videos are so helpful. If you get stuck Omnisend has great customer service very polite and they respond very quickly. It was also easy to set up. I had to use an API to transfer my information to Omnisend so I just followed the directions. The Omnisend directions give you print screens so it makes it that much easier to follow. Lastly, Omnisend has easy to use templates just drag and drop. Thank you, creators, of Omnisend for taking the time to hear what the email marketers need!

Cons: This software is easy to use and can feel that you are doing something wrong. Also if you need major tech support they do take a day to answer and that can be stressful if you need them as soon as possible.

  • Reviewer Source 
  • Reviewed on 2019/08/03
Samantha R.
Customer Service Advisor
Computer Software, 5 001-10 000 Employees
Used the Software for: 1+ year
  • Overall Rating
    4/5
  • Ease of Use
    4/5
  • Features & Functionality
    4/5
  • Customer Support
    4/5
  • Value for Money
    4/5
  • Likelihood to Recommend
    8/10
  • Reviewer Source 
  • Reviewed on 2020/08/08

"Really great app for email marketing!"

Comments: Overall experience with Omnisend is very positive. It's a great product for a fair price and does what you need very well. I have recommended this many times.

Pros: Omnisend has been great for getting email marketing out to customers! It allows for a lot of customization which is nice, and it's also priced very well in comparison to a lot of other options.

Cons: Setting up Omnisend can be a little difficult, especially if this is your first time with email marketing. However their customer service is great and super helpful when you need assistance!

  • Reviewer Source 
  • Reviewed on 2020/08/08
John B.
CEO
Consumer Goods, Self Employed
Used the Software for: 1-5 months
  • Overall Rating
    3/5
  • Ease of Use
    2/5
  • Features & Functionality
    3/5
  • Customer Support
    1/5
  • Value for Money
    2/5
  • Likelihood to Recommend
    4/10
  • Reviewer Source 
  • Reviewed on 2019/08/02

"Promising, but still a lot of work to do."

Comments: Meh is the best way to describe it. I'm using a number of the features but do not have confidence I'm using it correctly or well. Getting support in a timely and sufficent manner is abysmal at best. Chat doesn't cut it for the depth of insight I'm looking for. Not nearly as resposonsive or interactice as it can and should be.

Pros: The apps integration with Shopify is what appealed most to me, and it appears to be fairly full featured. I was transitioning from MailChimp and needed a solution that offered turnkey engagment tools i.e. pop-up, automation workflows and email.

Cons: Frankly, it's not nearly as intuitive as it should be, not the tools of the help system.

  • Reviewer Source 
  • Reviewed on 2019/08/02
Angela N.
Owner
Arts & Crafts, Self Employed
Used the Software for: 1-5 months
  • Overall Rating
    4/5
  • Ease of Use
    5/5
  • Features & Functionality
    5/5
  • Customer Support
    Unrated
  • Value for Money
    3/5
  • Likelihood to Recommend
    9/10
  • Reviewer Source 
  • Reviewed on 2020/06/27

"So easy to use!"

Comments: I fully admit that I am not using Omnisend to the full extent that I should be. My email campaigns are sporadic at best, but when I go in to create a new email campaign, it's super easy. My email list has grown, and I'm not tearing my hair out in frustration. There are loads of features that I have yet to explore, and I know I'll need to sign up for the paid version in order to do that, but for beginners, I definitely recommend Omnisend over Mailchimp.

Pros: I'm not tech-illiterate, but Mailchimp frustrated me to no end (for years!). When Shopify and Mailchimp broke up, I switched to Omnisend, and learned to use it and send out an email campaign within a couple of hours. It was so easy!

Cons: I started using the free trial, and then just stayed on the free version, so I think that some of the things I set up may not be working properly. It would have been nice to have a breakdown of which features are now turned off, but that is mostly just my own fault for not looking into it.

  • Reviewer Source 
  • Reviewed on 2020/06/27