---
description: Learn more about HubSpot CRM price, benefits, and disadvantages for businesses in South Africa. Read reviews from verified users and discover similar tools.
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title: HubSpot CRM Price, Reviews & Features - Capterra South Africa 2026
---

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# HubSpot CRM

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> Customer relationship management solution that helps businesses organize, track, and build relationships with leads and customers.
> 
> Verdict: Rated **4.5/5** by 4482 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses HubSpot CRM?

The HubSpot CRM is built for growing teams to attract, engage and delight customers.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.5/5** | 4482 Reviews |
| Ease of Use | 4.4/5 | Based on overall reviews |
| Customer Support | 4.4/5 | Based on overall reviews |
| Value for Money | 4.3/5 | Based on overall reviews |
| Features | 4.4/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: HubSpot
- **Location**: Cambridge, US
- **Founded**: 2012

## Commercial Context

- **Starting Price**: US$20,00
- **Pricing model**: Per User (Free version available)
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: English, French, German, Japanese, Portuguese, Spanish
- **Available Countries**: Australia, Austria, Belgium, Brazil, Canada, China, Denmark, Finland, France, Germany, Hong Kong SAR China, India, Ireland, Japan, Malaysia, Mexico, Netherlands, New Zealand, Norway, Philippines and 6 more

## Features

- Activity Dashboard
- Alerts/Notifications
- Appointment Management
- Appointment Scheduling
- Calendar Management
- Calendar/Reminder System
- Campaign Management
- Client Management
- Client Tracking
- Collaboration Tools
- Contact Database
- Contact Management
- Contract/License Management
- Customer Database
- Customizable Fields
- Customizable Reports
- Data Import/Export
- Document Management
- Document Storage
- Email Management
- Email Marketing
- For Financial Institutions
- Interaction Tracking
- Lead Capture
- Lead Distribution
- Lead Generation
- Lead Management
- Lead Nurturing
- Lead Qualification
- Lead Segmentation
- Mobile Access
- Opportunity Management
- Performance Metrics
- Pipeline Management
- Project Management
- Quotes/Estimates
- Real-time Consumer-facing Chat
- Referral Tracking
- Reminders
- Sales Forecasting
- Sales Pipeline Management
- Sales Reports
- Scheduling
- Search/Filter
- Segmentation
- Social Media Integration
- Task Management
- Third-Party Integration
- Third-Party Integrations
- Workflow Management

... and 5 more features

## Integrations (198 total)

- 123FormBuilder
- AWeber
- Accelo
- Act\!
- ActiveCampaign
- ActiveDEMAND
- AdRoll
- Aircall
- AllClients
- AnyMeeting
- Apollo.io
- Asana
- AskNicely
- Atomic AI
- Attribution

... and 183 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [CRM Software](https://www.capterra.co.za/directory/2/customer-relationship-management/software)

## Related Categories

- [CRM Software](https://www.capterra.co.za/directory/2/customer-relationship-management/software)
- [CRM for Small Businesses&#10;](https://www.capterra.co.za/directory/31583/small-business-crm/software)
- [Lead Management Software](https://www.capterra.co.za/directory/30017/lead-management/software)
- [Online CRM Software](https://www.capterra.co.za/directory/30072/online-crm/software)
- [Financial CRM Software](https://www.capterra.co.za/directory/30562/financial-crm/software)

## Alternatives

1. [Zoho CRM](https://www.capterra.co.za/software/155928/zoho-crm) — 4.3/5 (6994 reviews)
2. [Bigin by Zoho CRM](https://www.capterra.co.za/software/204998/bigin-by-zoho-crm) — 4.7/5 (742 reviews)
3. [Salesforce Sales Cloud](https://www.capterra.co.za/software/61368/salesforce) — 4.4/5 (18806 reviews)
4. [Kylas Sales CRM](https://www.capterra.co.za/software/210630/kylas) — 4.8/5 (622 reviews)
5. [eWay-CRM](https://www.capterra.co.za/software/152769/eway-crm) — 4.5/5 (825 reviews)

## Reviews

### "HubSpot in Review" — 5.0/5

> **Arshad** | *27 January 2025* | Hospitality | Recommendation rating: 10.0/10
> 
> **Pros**: Feature available are extensive and is an all inclusive software that can manage most if not all required business requirements.&#10;&#10;The interface is also amazing and highly intuitive
> 
> **Cons**: The pricing is quite high especially coming from a South African billing perspective.&#10;&#10;Understanding the different packages and pricing options can be difficult.
> 
> Overall a great CRM \&amp; business automation \&amp; data integration tool. Definitely delivers huge value to a business. With the right planning regarding regarding package and users, ROI can be positive.

-----

### "Best CRM in the business" — 5.0/5

> **Eric** | *03 March 2026* | Information Technology & Services | Recommendation rating: 10.0/10
> 
> **Pros**: It is such a handy platform and has great features to manage sales activities as well as admin. Really reliable CRM.
> 
> **Cons**: The company duplicates etc. It just gets very messy sometimes and to be honest I wish it was a little easier to organise or at least there was a way to clean it up because otherwise the system itself is flawless.
> 
> Great CRM with lots of free training and useful certifications. It Just a great platform overall for managing company activities.

-----

### "Tried and true - fantastic CRM choice for all" — 5.0/5

> **Connor** | *13 June 2026* | Computer Software | Recommendation rating: 9.0/10
> 
> **Pros**: What can I say about Hubspot that hasn’t already been said… HS is truly a great platform, whether for leaner teams or larger teams, Hubspot is a great fit for a crm (with other optional pieces as well like the marketing hub). Hubspot is extremely intuitive with a laundry list of easy plug and play integrations and allows for ease of implementation, adoption, and on going use.
> 
> **Cons**: Really my only critique is the flexibility and power compared to its biggest competitor - Salesforce. Hubspot is fantastic for a certain runway - but doesn’t have quite all the power that some enterprise teams need at scale coming out of the box.
> 
> Fantastic. I have used Hubspot in most of the companies I have been with today from start up, to early stage, to larger as well. It has been a constant and has performed well throughout.

-----

### "A simple CRM" — 5.0/5

> **Monica** | *09 July 2026* | Insurance | Recommendation rating: 10.0/10
> 
> **Pros**: HubSpot was a big change for us because it helped us move from confusing spreadsheets to a system that is more simple to use. With this CRM, we keep our client information and it is much easier to contact them.
> 
> **Cons**: Rarely, the settings to create new fields are not very easy. I spent some time to find the right fields.

-----

### "Sold a Solution, Delivered a Problem" — 1.0/5

> **Melodie** | *11 June 2026* | Information Technology & Services | Recommendation rating: 0.0/10
> 
> **Pros**: What I liked most about HubSpot CRM was the promise of what it could become for our business. Before signing on, it was presented as the ultimate solution to our challenges—an all-in-one platform that would simplify our processes, improve efficiency, and meet our specific requirements. The sales process was compelling, and the platform appeared to offer exactly what we needed. We were genuinely excited to implement it and optimistic about the results we were led to expect.
> 
> **Cons**: What I liked least about HubSpot CRM was the significant gap between what was promised during the sales process and what was ultimately delivered. We purchased the platform based on assurances that it could support our business requirements and that implementation would be straightforward with the help of HubSpot and their recommended partner. Instead, after nearly 10 months of work, countless meetings, and thousands of dollars in costs, we were left without a fully functional solution.&#10;&#10;The implementation process was far more complex than represented, many requirements proved difficult or impossible to achieve as expected, and progress was consistently slower than anticipated. Most frustrating was the lack of accountability when it became clear the platform was not meeting our needs. Rather than receiving a working solution, we were left with an incomplete system, ongoing costs, and a substantial investment of time and resources with little to show for it.
> 
> Our overall experience with HubSpot CRM has been extremely disappointing. We purchased the platform after being assured that it could meet our operational requirements and that implementation would be supported by both HubSpot and their recommended implementation partner. The sales process created confidence that we were investing in a comprehensive solution that would improve our workflows and customer service operations.&#10;&#10;Unfortunately, the reality was very different. After nearly 10 months of implementation efforts, countless meetings, significant staff involvement, and thousands of dollars in costs, we still do not have a solution that adequately supports our business needs. Many of the capabilities discussed during the sales process either proved far more difficult to implement than represented, required additional consulting services, or were never successfully delivered.&#10;&#10;What should have streamlined our operations instead created additional complexity, consumed valuable time and resources, and resulted in ongoing frustration for our team. The most disappointing aspect was the lack of accountability once it became clear that the solution was not meeting the expectations that were set during the sales process. Overall, our experience has been one of wasted time, unnecessary expense, and an incomplete system that remains unusable for our intended purposes.

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