---
description: Learn more about HubSpot CRM price, benefits, and disadvantages for businesses in South Africa. Read reviews from verified users and discover similar tools.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: HubSpot CRM Price, Reviews & Features - Capterra South Africa 2026
---

Breadcrumb: [Home](/) > [CRM Software](/directory/2/customer-relationship-management/software) > [HubSpot CRM](/software/152373/hubspot-crm)

# HubSpot CRM

Canonical: https://www.capterra.co.za/software/152373/hubspot-crm

Page: 1 / 181\
Next: [Next page](https://www.capterra.co.za/software/152373/hubspot-crm?page=2)

> Customer relationship management solution that helps businesses organize, track, and build relationships with leads and customers.
> 
> Verdict: Rated **4.5/5** by 4491 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses HubSpot CRM?

The HubSpot CRM is built for growing teams to attract, engage and delight customers.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.5/5** | 4491 Reviews |
| Ease of Use | 4.4/5 | Based on overall reviews |
| Customer Support | 4.4/5 | Based on overall reviews |
| Value for Money | 4.3/5 | Based on overall reviews |
| Features | 4.4/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: HubSpot
- **Location**: Cambridge, US
- **Founded**: 2012

## Commercial Context

- **Starting Price**: US$20,00
- **Pricing model**: Per User (Free version available)
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: English, French, German, Japanese, Portuguese, Spanish
- **Available Countries**: Australia, Austria, Belgium, Brazil, Canada, China, Denmark, Finland, France, Germany, Hong Kong SAR China, India, Ireland, Japan, Malaysia, Mexico, Netherlands, New Zealand, Norway, Philippines and 6 more

## Features

- Activity Dashboard
- Alerts/Notifications
- Batch Processing
- Calendar Management
- Calendar/Reminder System
- Campaign Management
- Collaboration Tools
- Contact Database
- Contact Management
- Contract/License Management
- Customer Database
- Customizable Fields
- Customizable Reports
- Data Import/Export
- Document Management
- Document Storage
- Email Management
- Email Marketing
- Email Templates
- Forecasting
- Interaction Tracking
- Lead Capture
- Lead Generation
- Lead Management
- Lead Nurturing
- Lead Qualification
- Marketing Automation
- Mobile Access
- Opportunity Management
- Performance Metrics
- Pipeline Management
- Predictive Analytics
- Prioritization
- Quotes/Estimates
- Referral Tracking
- Reminders
- Reporting/Analytics
- Sales Pipeline Management
- Sales Reports
- Search/Filter
- Segmentation
- Social Media Integration
- Task Management
- Third-Party Integration
- Third-Party Integrations
- Workflow Management

## Integrations (195 total)

- 123FormBuilder
- AWeber
- Accelo
- Act\!
- ActiveCampaign
- ActiveDEMAND
- AdRoll
- Aircall
- AllClients
- AnyMeeting
- Apollo.io
- Asana
- AskNicely
- Atomic AI
- Attribution

... and 180 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [CRM Software](https://www.capterra.co.za/directory/2/customer-relationship-management/software)

## Related Categories

- [CRM Software](https://www.capterra.co.za/directory/2/customer-relationship-management/software)
- [CRM for Small Businesses&#10;](https://www.capterra.co.za/directory/31583/small-business-crm/software)
- [Lead Management Software](https://www.capterra.co.za/directory/30017/lead-management/software)
- [Online CRM Software](https://www.capterra.co.za/directory/30072/online-crm/software)
- [Financial CRM Software](https://www.capterra.co.za/directory/30562/financial-crm/software)

## Alternatives

1. [Zoho CRM](https://www.capterra.co.za/software/155928/zoho-crm) — 4.3/5 (7003 reviews)
2. [Bigin by Zoho CRM](https://www.capterra.co.za/software/204998/bigin-by-zoho-crm) — 4.7/5 (744 reviews)
3. [eWay-CRM](https://www.capterra.co.za/software/152769/eway-crm) — 4.5/5 (827 reviews)
4. [Salesforce Sales Cloud](https://www.capterra.co.za/software/61368/salesforce) — 4.4/5 (18812 reviews)
5. [Kylas Sales CRM](https://www.capterra.co.za/software/210630/kylas) — 4.8/5 (629 reviews)

## Reviews

### "HubSpot in Review" — 5.0/5

> **Arshad** | *27 January 2025* | Hospitality | Recommendation rating: 10.0/10
> 
> **Pros**: Feature available are extensive and is an all inclusive software that can manage most if not all required business requirements.&#10;&#10;The interface is also amazing and highly intuitive
> 
> **Cons**: The pricing is quite high especially coming from a South African billing perspective.&#10;&#10;Understanding the different packages and pricing options can be difficult.
> 
> Overall a great CRM \&amp; business automation \&amp; data integration tool. Definitely delivers huge value to a business. With the right planning regarding regarding package and users, ROI can be positive.

-----

### "Best CRM in the business" — 5.0/5

> **Eric** | *03 March 2026* | Information Technology & Services | Recommendation rating: 10.0/10
> 
> **Pros**: It is such a handy platform and has great features to manage sales activities as well as admin. Really reliable CRM.
> 
> **Cons**: The company duplicates etc. It just gets very messy sometimes and to be honest I wish it was a little easier to organise or at least there was a way to clean it up because otherwise the system itself is flawless.
> 
> Great CRM with lots of free training and useful certifications. It Just a great platform overall for managing company activities.

-----

### "Tried and true - fantastic CRM choice for all" — 5.0/5

> **Connor** | *13 June 2026* | Computer Software | Recommendation rating: 9.0/10
> 
> **Pros**: What can I say about Hubspot that hasn’t already been said… HS is truly a great platform, whether for leaner teams or larger teams, Hubspot is a great fit for a crm (with other optional pieces as well like the marketing hub). Hubspot is extremely intuitive with a laundry list of easy plug and play integrations and allows for ease of implementation, adoption, and on going use.
> 
> **Cons**: Really my only critique is the flexibility and power compared to its biggest competitor - Salesforce. Hubspot is fantastic for a certain runway - but doesn’t have quite all the power that some enterprise teams need at scale coming out of the box.
> 
> Fantastic. I have used Hubspot in most of the companies I have been with today from start up, to early stage, to larger as well. It has been a constant and has performed well throughout.

-----

### "We can’t afford it anymore" — 4.0/5

> **Ludwig** | *22 September 2026* | Construction | Recommendation rating: 7.0/10
> 
> **Pros**: We used to use this CRM and it was affordable and worked well at first. I like the flexibility and pricing you have with a marketing platform this is just the wrong one.
> 
> **Cons**: I found it very expensive to grow with, which is very bad. HubSpot seems built only for big companies, and small businesses can’t afford it, so we moved to the next tier.
> 
> Use another platform with flexible pricing and a service that isn’t as shaky. There are plenty of good CRM options now.

-----

### "Sales & Onboarding Experience Did Not Match What We Were Promised" — 1.0/5

> **Jeff** | *31 July 2026* | Automotive | Recommendation rating: 0.0/10
> 
> **Pros**: The CRM itself appears to have a robust feature set and offers a wide range of tools and integrations in one platform.
> 
> **Cons**: Before signing on March 30, 2026, I repeatedly explained that one of my biggest concerns was getting our third-party vendors, systems, and integrations successfully set up. We were reassured during the sales process that HubSpot would help us through the process and that getting everything set up would not be a problem. We were also told the onboarding fee was being waived as an end-of-quarter concession.&#10;&#10;After signing, we discovered that implementation was considerably more complicated than we had been led to expect and that obtaining the level of assistance we understood would be available could require thousands of dollars in additional services.&#10;&#10;Had this been clearly explained before we signed, we would not have purchased the subscription.&#10;&#10;We raised the issue shortly after purchase, never meaningfully implemented or used the platform, and requested a refund of the $1,262.40 we paid.&#10;&#10;What followed was weeks of emails, transfers between Sales, Support, Billing, and Contract Management, repeated internal reviews, and ultimately a denial of our refund request.&#10;&#10;HubSpot acknowledges that onboarding was discussed and that the onboarding fee was waived, but disputes our understanding of what implementation assistance was represented during the sales process. Because of that disagreement, we have formally requested access to the recorded sales calls and transcripts.&#10;&#10;We have now filed complaints with the Massachusetts Attorney General, Washington State Attorney General, and Better Business Bureau after exhausting our attempts to resolve this directly.&#10;&#10;Our issue isn't that we tried HubSpot and simply didn't like it. Our issue is that we believe the expectations established during the sales process materially differed from what we encountered immediately after purchasing.&#10;&#10;We are still giving HubSpot the opportunity to make this right by refunding the $1,262.40 paid and confirming that there are no additional payment obligations associated with the disputed subscription.&#10;&#10;If HubSpot resolves the matter fairly, I will gladly update this review to reflect that resolution.
> 
> Our overall experience with HubSpot has been extremely disappointing, primarily because of the sales and onboarding process rather than the CRM itself.&#10;&#10;Before signing, I repeatedly explained that we needed help setting up our third-party vendors, systems, and integrations. We were reassured that HubSpot would help us through the process and that getting everything set up would not be a problem. We were also told the onboarding fee was being waived as an end-of-quarter concession.&#10;&#10;After signing, we discovered that implementation was far more complicated than we had been led to expect and that obtaining the level of assistance we understood would be available could require thousands of dollars in additional services. Had this been clearly explained upfront, we would never have signed the agreement.&#10;&#10;We raised our concerns shortly after purchasing, never meaningfully implemented or used the platform, and requested a full refund of the $1,262.40 paid. After weeks of being transferred between Sales, Support, Billing, and Contract Management, HubSpot ultimately denied our refund and declared the decision its "final position."&#10;&#10;We strongly dispute HubSpot's characterization of what was represented during the sales process and have formally requested the sales call recordings and transcripts.&#10;&#10;Our issue isn't that we tried HubSpot and simply didn't like it. Our issue is that the expectations established during the sales process materially differed from what we encountered after purchasing.&#10;&#10;We have now filed complaints with the Massachusetts Attorney General, Washington State Attorney General, and Better Business Bureau.&#10;&#10;We are still giving HubSpot the opportunity to resolve this matter with a full refund. If they do, I will gladly update this review to reflect that resolution.

-----

Page: 1 / 181\
Next: [Next page](https://www.capterra.co.za/software/152373/hubspot-crm?page=2)

## Links

- [View on Capterra](https://www.capterra.co.za/software/152373/hubspot-crm)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.capterra.com.de/software/152373/hubspot-crm> |
| de-AT | <https://www.capterra.at/software/152373/hubspot-crm> |
| de-CH | <https://www.capterra.ch/software/152373/hubspot-crm> |
| en | <https://www.capterra.com/p/152373/HubSpot-CRM/> |
| en-AE | <https://www.capterra.ae/software/152373/hubspot-crm> |
| en-AU | <https://www.capterra.com.au/software/152373/hubspot-crm> |
| en-CA | <https://www.capterra.ca/software/152373/hubspot-crm> |
| en-GB | <https://www.capterra.co.uk/software/152373/hubspot-crm> |
| en-IE | <https://www.capterra.ie/software/152373/hubspot-crm> |
| en-IL | <https://www.capterra.co.il/software/152373/hubspot-crm> |
| en-IN | <https://www.capterra.in/software/152373/hubspot-crm> |
| en-NZ | <https://www.capterra.co.nz/software/152373/hubspot-crm> |
| en-SG | <https://www.capterra.com.sg/software/152373/hubspot-crm> |
| en-ZA | <https://www.capterra.co.za/software/152373/hubspot-crm> |
| es | <https://www.capterra.es/software/152373/hubspot-crm> |
| es-AR | <https://www.capterra.com.ar/software/152373/hubspot-crm> |
| es-CL | <https://www.capterra.cl/software/152373/hubspot-crm> |
| es-CO | <https://www.capterra.co/software/152373/hubspot-crm> |
| es-CR | <https://www.capterra.co.cr/software/152373/hubspot-crm> |
| es-DO | <https://www.capterra.do/software/152373/hubspot-crm> |
| es-EC | <https://www.capterra.ec/software/152373/hubspot-crm> |
| es-MX | <https://www.capterra.mx/software/152373/hubspot-crm> |
| es-PA | <https://www.capterra.com.pa/software/152373/hubspot-crm> |
| es-PE | <https://www.capterra.pe/software/152373/hubspot-crm> |
| fr | <https://www.capterra.fr/software/152373/hubspot-crm> |
| fr-BE | <https://fr.capterra.be/software/152373/hubspot-crm> |
| fr-CA | <https://fr.capterra.ca/software/152373/hubspot-crm> |
| fr-LU | <https://www.capterra.lu/software/152373/hubspot-crm> |
| it | <https://www.capterra.it/software/152373/hubspot-crm> |
| ja | <https://www.capterra.jp/software/152373/hubspot-crm> |
| nl | <https://www.capterra.nl/software/152373/hubspot-crm> |
| nl-BE | <https://www.capterra.be/software/152373/hubspot-crm> |
| pt | <https://www.capterra.com.br/software/152373/hubspot-crm> |
| pt-PT | <https://www.capterra.pt/software/152373/hubspot-crm> |
| sv | <https://www.capterra.se/software/152373/hubspot-crm> |

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":null,"address":{"@type":"PostalAddress","addressLocality":null,"addressRegion":null,"postalCode":null,"streetAddress":null},"description":"Capterra South Africa helps find the best business software. With software reviews, ratings, infographics and a comprehensive list of business software.","email":"info@capterra.co.za","url":"https://www.capterra.co.za/","logo":"https://dm-localsites-assets-prod.imgix.net/images/capterra/logo-a9b3b18653bd44e574e5108c22ab4d3c.svg","@id":"https://www.capterra.co.za/#organization","@type":"Organization","parentOrganization":"G2.com, Inc.","sameAs":["https://twitter.com/capterra","https://www.facebook.com/Capterra/","https://www.linkedin.com/company/capterra","https://www.instagram.com/capterra/","https://www.youtube.com/user/CapterraTV"]},{"name":"HubSpot CRM","description":"HubSpot customer relationship management (CRM) tool is built for companies that want to spend less time logging data. It keeps all contacts in one centralized, customizable database. And teams can see everything about a lead in one place; no more digging through inboxes to find information.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/a5bf5af9-4a69-477a-9968-fdb5d9299f9e.webp","url":"https://www.capterra.co.za/software/152373/hubspot-crm","@id":"https://www.capterra.co.za/software/152373/hubspot-crm#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.co.za/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":4491,"ratingValue":4.5},"offers":{"price":"20","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Android, Platform ios, Platform ipad"},{"@id":"https://www.capterra.co.za/software/152373/hubspot-crm#faqs","@type":"FAQPage","mainEntity":[{"name":"What Is HubSpot CRM?","@type":"Question","acceptedAnswer":{"text":"HubSpot customer relationship management (CRM) tool is built for companies that want to spend less time logging data. It keeps all contacts in one centralized, customizable database. And teams can see everything about a lead in one place; no more digging through inboxes to find information.","@type":"Answer"}},{"name":"Who Uses HubSpot CRM?","@type":"Question","acceptedAnswer":{"text":"The HubSpot CRM is built for growing teams to attract, engage and delight customers.","@type":"Answer"}}]},{"@id":"https://www.capterra.co.za/software/152373/hubspot-crm#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"CRM Software","position":2,"item":"/directory/2/customer-relationship-management/software","@type":"ListItem"},{"name":"HubSpot CRM","position":3,"item":"/software/152373/hubspot-crm","@type":"ListItem"}]}]}
</script>
