17 years helping South African businesses
choose better software
What Is Lucky Orange?
Great A/B tests start with hypotheses informed by studying user behavior. Lucky Orange Dynamic Heatmaps and Session Recordings give you insight into what people do on your site. Uncover bottlenecks and other UX challenges and devise improvements you can AB test. Use our Google Optimize integration to track behavior on your test variants. Gather qualitative data from visitors who engage with your variants through our Survey tool, which allows you to launch on-page surveys at no additional cost.
Who Uses Lucky Orange?
Marketers, UX professionals and business owners at eCommerce and B2B companies and digital agencies rely on Lucky Orange to help find new ways to improve their website conversion rates.
Where can Lucky Orange be deployed?
About the vendor
- Lucky Orange
- Founded in 2012
Lucky Orange support
- Phone Support
- Chat
Languages
English, French, German, Italian, Spanish
Lucky Orange pricing
Starting Price:
- Yes, has free trial
- Yes, has free version
Lucky Orange has a free version and offers a free trial. Lucky Orange paid version starts at US$39.00/month.
Pricing plans get a free trialAbout the vendor
- Lucky Orange
- Founded in 2012
Lucky Orange support
- Phone Support
- Chat
Languages
English, French, German, Italian, Spanish
Lucky Orange videos and images
Features of Lucky Orange
Reviews of Lucky Orange
Budget analytics
Comments: Really good decent ux and delivers on most key fetures
Pros:
simple user interface an ability to finf vital data quickly, traffic sources
Cons:
pricing is decent except when you want to add more sites, Can get expensive quick
Lucky Orange Response
2 years ago
Thank you for such kind words, Craige! We strive to provide all of our customers with a great product and great support. Thank you again for sharing the Lucky Orange love, and we're here if you have any questions! Cheers - Bradley from Lucky Orange
Love Lucky Orange and Hope It Continues To Grow
Pros:
Very easy to implement. Quick to start collecting data. Heatmapping visuals are clear and higher quality - great for presentations.
Cons:
It is very difficult to track navigation bars and dropdown menus accurately. This is my biggest issue with the platform!!
Lucky Orange Response
7 months ago
Thank you for taking the time to leave us a review and share the Lucky Orange love! Great that you’ve found Lucky Orange easy to use starting with installation and continuing to visitor insights. Visitor behavior is an invaluable tool that helps you find what's stopping someone from converted. As you mention, the easy-to-understand visuals allows anyone - even those without a technical background - to understand what’s going on behind the digital curtain. Regarding the difficulty you experienced in viewing data for navigation bars and dropdowns, could you please send an email to [email protected] to allow our team to investigate what you’ve experienced? Lucky Orange is designed to be dynamic, and you should be able to get access to the data for these dynamic features. Once we receive your email, our team will work on finding a resolution. Once again, thanks for your review, and we look forward to hearing from you soon! Cheers - Bradley from Lucky Orange
Its good but could be better
Comments: It was great when we first started using it; provided us with much-needed insight. But with the change in pricing and lack of product improvements, it's hard to justify the monthly cost.
Pros:
I like the user interface and how data is displayed.
Cons:
The pricing change made it less attractive for the value we received.
Lucky Orange Response
11 months ago
We appreciate your feedback, Eric. It’s great to hear that you enjoy our user interface and data display. Analyzing your visitors is much easier when you can easily interpret the data and see exactly how people interact with your website. We appreciate your feedback about our pricing. Our tool continues to evolve to grow with your business, which includes regularly releasing new features and integrations. Over the last year we’ve launched multiple question surveys, optimizable segments, a new Optimizely integration among other features. I would be happy to talk more about our pricing and walk you through our newest features. Simply reply to my email to connect. I look forward to hearing from you soon. Best regards - Kelsey from Lucky Orange
The best analytic app for beginners
Comments: It’s overall very good especially the free trial helps small businesses a lot who just started
Pros:
Its easy to use and easy to set up on the shopify store
Cons:
Sometimes when I want to do the replay the replay video isnt sync and its stuck to one picture not the view of the user
Alternatives Considered: PEEK & SPY
Reasons for Switching to Lucky Orange: The free trial, because i just started and it helps me a lot
Lucky Orange Response
3 months ago
Seeing exactly what your visitors and customers do and experience on your website can make all the difference in improving your site and growing your business. We designed Lucky Orange to be easy to use for everyone, regardless of their technical experience and background. Regarding your replay video issues, could you please reply to my last email with more information? This will allow our team to look into your issue and find a resolution. Thanks for leaving us a review, and don't hesitate to reach out if you need anything! Cheers - Justin from Lucky Orange
Great product, but I wish there was more.
Comments: 90% Positive, I'm left wanting more often than not as we have far too many platforms doing too many things. If there was say a in-built way to marry up orders placed on a e-commerce site to the recording of their journey through the site that would be the best case scenario for us.
Pros:
The customer support uses in heatmaps and live chat are the key reasons for us to purchase Lucky Orange.
Cons:
The pre-made integrations for Bigcommerce seem to leave us wanting. The support and developer docs feel stale and lacking also. The support team itself was very helpful when I had to reach out to them, I'm referring specifically about the support docs at https://help-preview.luckyorange.com/ as all the answers are rather generic.
Alternatives Considered: Hotjar, Twilio and Zendesk Talk
Reasons for Switching to Lucky Orange: Integration into BigCommerce + Price for live chat
Lucky Orange Response
11 months ago
Thank you for your review, Jordan. Love to hear that your team has been able to use heatmaps and live chat to bring a better experience to your visitors and customers. We appreciate your feedback regarding our BigCommerce integration and have already passed along your comments to our help document team. Regarding your request to "marry up" orders to recordings, this capability already exists within our app through our custom API. Using custom API, you can pass in an ordered event which will then connect it to your customer. Our team would be more than happy to show you how to set it up. Simply send an email to [email protected] referencing this review to get started. I look forward to hearing from you soon! Best Regards - Emilia from Lucky Orange
The heatmapping and website analysis tool you need for your business
Comments: It has been quite good and was a good transition away from another provider we used to have that didn't really give us the information we needed.
Pros:
I like that it provides a very easy display of your heatmapping so that you can make changes and adjustments to your site/landing pages for better conversion.
Cons:
The funnel feature doesn't seem to work at all. It doesn't accurately track how far people make it through your funnel...and the data retention that Lucky Orange has is quite minimal. It'd be great if we could see data that extends beyond 60 days...
Lucky Orange Response
11 months ago
Thank you for your review, Quynh! We love that you’ve been able to gain so much insight from our tools! Heatmaps are a powerful way to see where people interact with your website. Visitor behavior really makes a huge difference in your conversion optimization efforts. Regarding your cons, could you please reach out to [email protected] referencing this review? Lucky Orange offers extended data storage beyond 60 days, and we would be happy to walk you through it. Additionally, we would like to investigate what you’re experiencing with our conversion funnels. Simply send us an email to get the ball rolling. We look forward to hearing from you soon! Cheers - Emilia from Lucky Orange
Lucky Orange To Track User Activity
Comments: I was please with the overall functionality of the app and the ability to integrate it with my e-commerce platform.
Pros:
I liked being able to easily track my customers' movement on my website.
Cons:
Sometimes the recording of the customer activity seemed to miss data points.
Alternatives Considered: Hotjar
Reasons for Switching to Lucky Orange: I tried both and ultimately used Lucky Orange more.
Lucky Orange Response
4 months ago
These are words that we love to hear! The more you learn about your visitors and what they experience, the more you can make data-driven updates that result in measurable success. Regarding the issues you experienced with recordings, could you please reply to my last email with more information? Our team would love to see what you've experienced and find a resolution. We appreciate the time you took to write this review and share the Lucky Orange love. We're here if you have any questions, and I'll be watching for your email! Cheers - Jordan from Lucky Orange
User friendly & Critical For Businesses
Pros:
I find Lucky Orange incredibly user friendly. Not only that but it’s super informative with the most critical info needed to run my business. The visitor recordings are SO helpful and have informed multiple changes on my website.
Cons:
Would love to see more real-time customer service in the future.
Alternatives Considered: Hotjar
Reasons for Choosing Lucky Orange: Hotjar wasn’t user friendly and did not provide information in easy to digest formats.
Switched From: Hotjar
Reasons for Switching to Lucky Orange: Super easy to use and navigate the functionality
Lucky Orange Response
7 months ago
Thanks for your review! We designed Lucky Orange to be user friendly for all, whether it's your first website or you're a website developer. It sounds like we were able to impress you with both the UI and technology! Visitor recordings are our favorite too. Getting the front row seat to watch what someone actually does on your website is truly invaluable. Regarding real-time customer service, we value your feedback and have already shared it with the rest of the team. Thanks again for your review, and don't hesitate to reach out if we can help in any way. Happy tracking! Cheers - Emilia from Lucky Orange
An easy tool to understand your website performance
Comments: Overall, this is a great tool that helps us a lot in measuring the performance of our website.
Pros:
I like the simplicity of setting it up and the clear visualization of the data.
Cons:
I didn't like the funnel-building experience, as it has been a bit too complicated for me.
Lucky Orange Response
9 months ago
Thanks for leaving us a review! We love to hear that Lucky Orange has been the tool you need to dive into visitor insights to understand what they are doing and experiencing on your website. Google Analytics is a great tool, but you’re left to connect the analytic “dots” to make sense of your traffic. Lucky Orange paints the entire picture for you instead! Regarding your comments about funnels, I would be more than happy to walk you through our funnels, how to set them up and how to understand the results. Simply reply to my last email to set up a time to meet. I look forward to hearing from you, and thanks again for your review! Cheers - Emilia from Lucky Orange
If you're a shopify store owner, you NEED Lucky Orange PERIOD.
Pros:
What I like the absolute most about Lucky Orange is the sheer ease of use and user-friendliness of the interface. I have a good time using the site and I'm almost never at loss. Also, I've always appreciated the quick and truly friendly customer support. You guys are the best I swear <3
Cons:
Literally nothing comes to mind. Normally I would say that 19$/m is a bit out of my budget as a very small shopify store owner who's still in the negative, but in this case I have to say it is well worth that money and even more. There are worse apps that charge twice as much and has the worst customer support you can imagine.
Lucky Orange Response
3 months ago
Thanks for taking the time for leaving us a review, Elvan! We love to hear that Lucky Orange delivered the visitor behavior you need quickly and easily. Our team is always happy to support our users with any questions they may have. We love our users too! 🧡 Regarding pricing, we offer a free plan and plan tailored specifically for Shopify merchants who are just starting out with their online stores. Thanks again for your review, and happy tracking! We’re here if you need anything! Cheers - Jordan from Lucky Orange
Great tool
Pros:
I love that I can watch my customer journeys in real time. It's so helpful for UX design, product development and buyer intent tracking.
Cons:
I wish I didn't have to pay for it because I'm an early-stage start-up but it's a service worth paying for.
Alternatives Considered: Google Analytics 360
Reasons for Switching to Lucky Orange: I was recommended Lucky Orange by an E-commerce specifalist
Lucky Orange Response
2 years ago
Thank you for your review! We're happy to hear that watching real-time customer journeys has been helpful for your UX design, product development, and buyer intent tracking. Providing you with actionable insights is what we aim for. Thanks again for your review, and happy tracking! Cheers - Bradley from Lucky Orange
A Very Simple-to-Use Platform for Traffic Visualization
Comments: Overall, the experience was really good. We were often peeking into Lucky Orange every single day to get an idea of how people were engaging with our offers. And the insight we gleaned from use behaviour on our site (with the help of Lucky Orange) allowed us to act faster in modifying our content and offer to address what people needed.
Pros:
Lucky Orange is great at helping you visualize traffic behavior and engagement with your website in real time. The live capture recording can help you understand where people are getting held up with your website UI or offers. And it even lets you jump in and help people in the moment with their live chat feature. IT's a really clever and helpful tool in planning and optimizing CRO.
Cons:
A lot of the data from sessions weren't attributable to a source, and many of the screen recordings showed up blank. For the times this platform did what it was intended to do, it was awesome, but nearly half of the recorded sessions are simply unusable.
Lucky Orange Response
9 months ago
Thanks for leaving us a review! We love to hear that you’ve been able to get the insights you want and need to see exactly what people are doing and experiencing on your website. The live view is one of our favorites too! Regarding your issues with session data, could you please send an email to [email protected] at your earliest convenience referencing this review? There are many reasons why you may be missing data, such as someone blocking tracking on their browser or moving to a different page before the code fully loads. Our team would be happy to take a look at it to see what’s going on. We look forward to hearing from you soon! Thanks again for your review, and happy tracking! Cheers - Kelsey from Lucky Orange
Best analytics tool for digital marketers
Comments: love it. The customer service responds fast and its priced well.
Pros:
I love many things about Lucky Orange....For one, I can see a bunch of important data about a user session in one place, what pages they visited, their dwell time, their entrance + exit pages, what device they used etc.
Cons:
Had to think about this, as its pretty much my fav tool.....I have no complaints really.
Lucky Orange Response
last month
Thank you for your kind words! We’re thrilled that Lucky Orange has been your favorite tool for gaining insights to improve your website and grow your business. We appreciate your support over the years and your review! Happy tracking! Cheers - Emilia from Lucky Orange
Insert clickbait title here
Comments: Very Positive, looking forward to what further insights this tool can provide for the business
Pros:
The stats the website can provide, as in total views, where they come from, and the different segmentation it can provide (by time, by location, by browser, etc)
Cons:
The learning curve so far has been a bit steeper than expected. It's not a bad thing per se, but to truly make the most of the analytics it provides requires time and effort and even then I am a bit unsure if I am underutilizing the tool.
Lucky Orange Response
5 months ago
Thanks for sharing the Lucky Orange love, Christoffer (or as you prefer to be known, "He who handles Lucky Orange from now on"). We love that Lucky Orange has been able to provide you with the visitor behavior insights you need to improve your website. Regarding the learning curve, our team would be happy to walk you through our app and answer any questions you may have. To schedule your app tour, simply respond to my last email, and we'll work with your schedule to find time to connect. Thanks again for your review, and we're here if you need anything! Cheers - Emilia from Lucky Orange
Very Convenient Website Observation & Analytics
Pros:
The UI combined with easy to learn functionality makes Lucky Orange an easy use case for our business. Using it has really helped us understand where our customers come from and how they interact with our site.
Cons:
No Cons really. Adding more functionality and features with further 3rd party integrations may make some sense.
Lucky Orange Response
7 months ago
Thanks for taking the time to leave us a review, William! Love that you've enjoyed our UI and visitor behavior. It's great to hear that getting a front seat to your customers’ online interactions has been just what you needed to grow your conversions and business. Regarding wanting more third party integrations, could you please send an email to [email protected] to tell us more? We value your feedback and will share it with the rest of the team. Thanks again, and we look forward to hearing from you soon! If you need anything, don't hesitate to reach out! Cheers - Emilia from Lucky Orange
Lucky Orange Is A Solid Choice
Pros:
Lucky Orange has the most attractive UI of any of its competitors, and your ability to tag things via their visual viewer is really nice.
Cons:
It can't do all that much when you really boil it down. Microsoft Clarity can do all of the same things and is free. Sometimes Lucky Orange also lets UI get in the way of functionality.
Alternatives Considered: Microsoft Clarity
Lucky Orange Response
11 months ago
Thank you for your review! We’re glad you’ve enjoyed our UI and creating Lucky Orange events. It’s amazing to see visitor behavior based on those events, whether it’s on a specific button or element. Regarding your concerns, could you please send an email to [email protected] at your earliest convenience referencing this review? Our team would love to review with you the areas that you are finding confusing within our UI so we can explore your experience further. Additionally, would you be interested in a 15-minute product walk-through? This complimentary call highlights our 20+ features and helps you get the most out of our tools. As mentioned previously, get started by sending an email to our client services team at [email protected] mentioning this review. We look forward to hearing from you soon. Best Regards - Bradley from Lucky Orange
An initial assessment of Lucky Orange
Pros:
In a quick review I found LO to be the most insightful tool to teach me how to optimize my website. Now that I am embarking on a joint project with Google, it is the first place I went to help me track and understand progress.
Cons:
None, there is more functionality than I know how to use at the moment so heavily dependent on support, who have been great.
Lucky Orange Response
last year
Thanks for taking the time to leave this review, Peter! I'm excited to hear that you've been able to get so much from Lucky Orange and gaining better insight into what your visitors are experiencing. Lucky Orange has an incredible depth of data depending on what you want to analyze. You can stick with the 30,000 foot view to look at the broader view of your visitor behavior or dive into see the trees with detailed views of specific visitors. I can't wait to see how Lucky Orange helps you grow your business! Thanks again for your review, and we're here if you have any questions! Cheers - Emilia from Lucky Orange
Sometimes old is better
Comments: Used to love it. People don’t seem to chat as much with the new lucky orange as the old one.
Pros:
I used to loved the classic lucky orange is was easy to use and was easy to set up different alerts
Cons:
The new lucky orange is not as good as the old one.
Lucky Orange Response
last year
Hi Donna - We appreciate your business and want to help you get the most out of the current version of our platform. My team would be happy to walk you through how to use our latest version including new features that weren’t available in our Classic version. Just send an email to [email protected] and we’ll get that set up for you. I look forward to hearing from you soon. Bradley from Lucky Orange
Nice Heatmaps & Funnel Stats
Pros:
The heatmaps are awesome because they show exactly where users are most engaged across desktop, tablet and mobile devices. The funnel completion stats are another highlight—they clearly show where people are dropping off in the process. Overall, Lucky Orange makes it easy to understand and enhance user experience, leading to better conversions.
Cons:
I think one area with some room for improvement is the scroll screenshots. Sometimes they don’t load correctly and can take a while to generate, which can be a bit inconvenient.
Lucky Orange Response
7 months ago
Thanks for sharing the Lucky Orange love! Heatmaps and conversion funnels offer so much valuable insight to help you improve your website. Getting that front row experience to see how your customers use your website makes all the difference in growing your business! Regarding scroll screenshots, could you please send an email to [email protected]? We want to research your experience and gather your feedback. Our team values user feedback like yours, and we would appreciate it! Thanks for your review, and we're here if you need anything! Cheers - Jordan from Lucky Orange
Lucky Orange is a "Must Have" reporting element of every website.
Comments: Lucky Orange has allowed us to better manage content throughout our website since we know where people click and where people scroll on each page.
Pros:
The critical features I use are the heat map, click map, and screen recording tools.
Cons:
I think the thing I like least about Lucky Orange is that they offer a lot of other tools that I don't use or care about which can make navigation around the dashboard a tad bit more complicated, but it's a minor complaint.
Lucky Orange Response
2 years ago
We're thrilled to hear that Lucky Orange has enabled you to better manage your website content by providing visibility into click and scroll behavior. Understanding how users interact with your pages is crucial, and we're glad our tool has been a game-changer for you. Thank you for your support! We're here should you need anything. Cheers - Bradley from Lucky Orange
DemandRevenue.com review of Lucky Orange
Comments: Excellent, really love the capabilities and I know more I could be doing!
Pros:
The ability to monitor user movement through my website
Cons:
I wish they did a reverse IP lookup instead of assigning fruit names to users, when possible. This is like Clearbit is doing weekly for websites.
Lucky Orange Response
last year
We truly appreciate your review and feedback on Lucky Orange's capabilities. Monitoring user movement is indeed crucial for understanding and optimizing the user journey. We're always looking for ways to enhance our features, and your feedback about the reverse IP lookup is noted. Our goal is to provide the best tools and insights to our users, and we're committed to continuous improvement. Thank you for choosing Lucky Orange, and we're here to assist should you have any questions! Cheers - Bradley from Lucky Orange
Great product, great support
Comments: Great. Great team and great support. Helped us get set up and quick to respond to questions.
Pros:
a very capable product with a bit of a learning curve, but anything worth it's salt will have that. They've got great customer support that proactively reaches out to address issues or concerns you have. Great team. Love what they're up to.
Cons:
Again, the learning curve. But if you leverage their support, and make sure you carve out the time to dedicate to the tool, you're good.
Lucky Orange Response
last year
Thank you so much for your review, Joe! This is music to our ears. We love to see how Lucky Orange has been able to surpass your expectations in so many ways. We take pride in providing the best onboarding, technology and support for all of our users. Thank you again for your sharing the Lucky Orange love, and we're here should you need anything! Cheers - Bradley from Lucky Orange
Strong Product, Stronger Support
Pros:
Team support is excellent. Products perform as advertised. Information is highly assistive in supporting usage of and conversion inside of the web page.
Cons:
Some pre-built filters and tools are not universally applicable (i.e. many "angry customers" are not actually angry, etc...)
Lucky Orange Response
last year
Thrilled to hear how Lucky Orange has made a positive impact across your website! Being able to understand your visitors is invaluable. We love to impress our users with our technology and support. Thank you for your review! We’re here if you need anything else. Cheers - Bradley from Lucky Orange
Very Impressed
Comments: Thank you, Jordan, for an extremely helpful and informative session.
Pros:
Very impressed with the depth of data and analytics offered by LuckyOrange, especially the specific information on who is viewing your website. Looking forward to utilizing more in depth.
Cons:
Nothing yet. I am still learning how to utilize the platform and haven't found anything I do not like...yet.
Lucky Orange Response
last year
Thank you for your kind words! We're thrilled to hear that you're impressed with the depth of data and analytics provided by Lucky Orange. We love to impress our users with our technology and support. Thank again for your review, and we're here should you need anything! Cheers - Jordan from Lucky Orange
Love it!
Comments: It's great, I would recommend to anyone who needs a heatmapping tool!
Pros:
I enjoy watching the heatmaps and all the analytics.
Cons:
Still a new product so some occasional glitches.
Lucky Orange Response
2 years ago
Thank you for your positive feedback! We're glad you're enjoying our heatmapping tool and finding value in watching the heatmaps and analytics. We appreciate your recommendation, and we're here should you need anything. Cheers - Bradley from Lucky Orange