Instapage

Instapage

by Instapage

Who Uses Instapage?

Enterprise Marketing Teams & Agencies

What Is Instapage?

Instapage is the leader in post-click automation and helps digital advertisers create more relevant and impactful advertising by unifying the post-click stage of the advertising funnel. With Instapage, marketers can maximize conversions by creating, personalizing, and optimizing post-click landing pages at scale, and automatically connecting ads with relevant post-click pages.

Instapage Details

Instapage

https://www.instapage.com/

Founded 2012

Instapage Pricing Overview

Instapage does not have a free version but does offer a free trial. Instapage paid version starts at US$199,00/month.

Starting Price

US$199,00/month

Free Version

No

Free Trial

Yes

Deployment

Cloud, SaaS, Web

Training

Live Online

Webinars

Documentation

Support

24/7 (Live Rep)

Business Hours

Online

Instapage Features

AB Testing Tools
Audience Targeting
Campaign Segmentation
Funnel Analysis
Heatmaps
Landing Pages / Web Forms
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Surveys
Test Scheduling
Visual Editor
Behavioral Mapping
Dashboard
Dynamic Maps
Element Analytics
Embeddable Maps
For Sales
For Science
Radial Mapping
Territorial Mapping
Website Analytics
A/B Testing
Analytics
Drag & Drop
Form Creation
Real Time Editing
Responsive
SEO Management
Templates
A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Instapage Reviews

Showing 5 of 296 reviews

Overall
4,5/5
Ease of Use
4,6/5
Customer Service
4,3/5
Features
4,2/5
Value for Money
4,1/5
Richard B.
Marketing & Advertising
  • Overall Rating
    5/5
  • Ease of Use
    Unrated
  • Features & Functionality
    Unrated
  • Customer Support
    Unrated
  • Value for Money
    Unrated
  • Likelihood to Recommend
    Unrated
  • Reviewer Source 
  • Source: GetApp
  • Reviewed on 2015/04/28

"Easy to build high performing landing pages for PPC campaigns"

Comments: General UI is really really solid. I have found the software very easy to use as a non-designer / non-coder and created a number of high performing landing pages. This is gold-dust for me as a PPC manager. I previously just focused on working from within Adwords / Bing Ads / Facebook / LinkedIn / Twitter Ads - and did not touch landing pages. It has really helped me to be able to take control of the full process - driving traffic and influencing conversion rate with landing pages. I just love the flexibility you have over the creation of pages - and felt that unbounce and leadpages don't give you that. All in all love it, recommend it on my blog and will continue to use it for years to come.

Pros: Very easy to use. Very flexible. Great templates. Fast loading pages.

Cons: I have found a couple of glitches with a page where an element (form) overlaps 2 sections. I found it nudged all content down on entering some text, which meant I had to pull the form down into another section then back up to reposition it. It would not give me the option to The publishing process I find to have a couple of little bugs where you publish to a custom domain. But not too difficult to get round. I have only tried the template import function once - and it didn't seem to work very well. Possibly the page I chose to import was not wholly compatible.

Vendor Response

by Instapage on 2015/04/28

Thank you so much for taking the time to share this feedback! We really appreciate it and it seriously helps us improve.

The form bumping bug has been reported and will be fixed with the next live push.

The Template Importer is currently in BETA only and we gave access to our premium customers to test it out and help us perfect the system.

We are super stoked to be the first to bring this type of tech to market and we expect to have a fully functional product to ship in about 6 months. If you have any more feedback or find any issues please shoot us a line at [email protected]

Again, thank you so much for your time :)

Cheers!

  • Reviewer Source 
  • Source: GetApp
  • Reviewed on 2015/04/28
Tanya G.
Blogger
Professional Training & Coaching, 2-10 Employees
Used the Software for: Free Trial
  • Overall Rating
    4/5
  • Ease of Use
    4/5
  • Features & Functionality
    4/5
  • Customer Support
    Unrated
  • Value for Money
    Unrated
  • Likelihood to Recommend
    8/10
  • Reviewer Source 
  • Reviewed on 2019/12/07

"Finding the Right Sales Page Generator Takes Time"

Comments: Powerful- really powerful lead capture and converter. It takes a little to understand and use. Really beautiful reusable templates and pages once they are built.

Pros: Personalization! This platform gets it. Not all subscribers, customers, or first-time buyers are going to respond to the same ad. The sophistication of Instapage is amazing. I mean heat maps and mouse movement? It is like you are standing behind the potential client witnessing what they are actually responding too. Simply amazing!

Cons: Instapage does connect with email systems like Convert Kit and other big email platforms. Yay- boo! Now it is one more software to learn and manage. Any more I am looking for a one-stop-shop type platform. Is there any place to get everything all bundled together?

  • Reviewer Source 
  • Reviewed on 2019/12/07
Nkululeko C.
Owner
Marketing & Advertising, 2-10 Employees
Used the Software for: 6-12 months
  • Overall Rating
    4/5
  • Ease of Use
    4/5
  • Features & Functionality
    5/5
  • Customer Support
    4/5
  • Value for Money
    Unrated
  • Likelihood to Recommend
    8/10
  • Reviewer Source 
  • Reviewed on 2020/04/03

"Instapage review "

Comments: It helps me and my team to be gives the best to our clients.

Pros: Most thing I like about Instapage it integrated easily with our existing CRM system. For us, we're able to give our clients best and converting landing pages. It really requires much technical skills it has frequently user interface. It allows us to create a variety of landing pages so that we can do Split test to find a convertible landing page. If you really have no idea where to start Instapage gives you best templates that you can drag and drop and give them your personal touch. They have a most outstanding customer support.

Cons: Mobile device- if you've been designing your landing page on your desktop on the mobile devices some it becomes something you were not expected or you like.

  • Reviewer Source 
  • Reviewed on 2020/04/03
Alex W.
Head of Marketing & Product
Internet, 13-50 Employees
Used the Software for: 2+ years
  • Overall Rating
    1/5
  • Ease of Use
    5/5
  • Features & Functionality
    4/5
  • Customer Support
    1/5
  • Value for Money
    3/5
  • Likelihood to Recommend
    1/10
  • Reviewer Source 
  • Reviewed on 2018/10/08

"Good product with super BAD reliability"

Comments: Instapage could be the best Landing Page builder out there but the best UX/UI is worthless if you kill your clients webhooks without noticing. If you really rely on a working product without the fear of loosing leads over night because you didn't check the integration for two days this tool isn't for you.

Pros: Instapage is super easy to use. You can create well performing Landing Pages and AB-Test with ease and new features are added on a regular basis. We have been using this software for almost 3 years now. Over the time many new and helpful features where added. There is a variety of integration options available which is helpful even though we just use webhooks.

Cons: Customer support is a nightmare. It is really bad. The webhook integration was changed three times and we as a customer where not informed upfront so we lost a couple thousand leads before Instapage fixed the problem. The last time it happend we had to find a way ourself to get things back running because the response time of the support was too slow and we couldn't afford loosing leads for several days. We adressed this issues a couple times but nothing happend other than basic apoligies. With every update they make you have to fear that all your landing pages and integrations get killed.

  • Reviewer Source 
  • Reviewed on 2018/10/08
Mercedes Z.
Founder
Marketing & Advertising, 2-10 Employees
Used the Software for: 1+ year
  • Overall Rating
    5/5
  • Ease of Use
    5/5
  • Features & Functionality
    5/5
  • Customer Support
    Unrated
  • Value for Money
    5/5
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 2020/02/06

"Time saver!! "

Comments: Instapage gives our developer a break from small site projects and allows for the rest of our team to dive into creating landing pages and learning to customize mini-sites!

Pros: Instapage allows for our team to quickly and beautifully set up landing pages or mini-sites without having to get our developer involved! That alone is a huge win! I love the drag and drop feature that allows to easily incorporate different widgets, forms, text boxes, etc. Instapage offers a lot of customization features, making it easy to brand the page exactly how you'd like. Another feature I find useful is that you can optimize the page for mobile with one easy click.

Cons: I have yet to find any cons for InstaPage yet. It has performed well so far and offers exactly what we needed.

  • Reviewer Source 
  • Reviewed on 2020/02/06