--- description: Learn more about Outbrain price, benefits, and disadvantages for businesses in South Africa. Read reviews from verified users and discover similar tools. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Outbrain Price, Reviews & Features - Capterra South Africa 2026 --- Breadcrumb: [Home](/) > [Content Marketing Software](/directory/30796/content-marketing/software) > [Outbrain](/software/140446/outbrain-amplify) # Outbrain Canonical: https://www.capterra.co.za/software/140446/outbrain-amplify Page: 1 / 3\ Next: [Next page](https://www.capterra.co.za/software/140446/outbrain-amplify?page=2) > Outbrain is the worlds leading native advertising platform. Connecting readers, publishers and marketers. > > Verdict: Rated **3.9/5** by 32 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses Outbrain? Online marketer ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **3.9/5** | 32 Reviews | | Ease of Use | 4.0/5 | Based on overall reviews | | Customer Support | 3.7/5 | Based on overall reviews | | Value for Money | 3.6/5 | Based on overall reviews | | Features | 3.9/5 | Based on overall reviews | | Recommendation percentage | 70% | (7/10 Likelihood to recommend) | ## About the vendor - **Company**: Outbrain - **Location**: New York, US - **Founded**: 2006 ## Commercial Context - **Starting Price**: US$20,00 - **Pricing model**: Per Feature (Free version available) - **Pricing Details**: Choose a daily budget ($20 minimum) and cost-per-click. You pay only for the visits you receive, until you reach your daily budget. - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: Australia, Canada, United States ## Features - A/B Testing - Account Alerts - Activity Dashboard - Activity Tracking - Audience Targeting - Auto Update - Automated Publishing - Bid Management - Billing & Invoicing - Budget Management - Campaign Analytics - Campaign Management - Campaign Tracking - Channel Management - Click Tracking - Contact Database - Contact Management - Content Management - Conversion Tracking - Customer Segmentation - Dashboard - Data Import/Export - Data Visualization - Digital Asset Management - Engagement Tracking - Lead Capture - Lead Management - Monitoring - Multi-Account Management - Multi-Campaign - Multi-Channel Attribution - Multi-Channel Campaigns - Multi-Channel Marketing - Performance Metrics - Personalization - Press Monitoring - Press Release Builder - ROI Tracking - Reporting & Statistics - Retargeting Ads - Search/Filter - Social Media Monitoring - Website Analytics ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - Chat ## Category - [Content Marketing Software](https://www.capterra.co.za/directory/30796/content-marketing/software) ## Related Categories - [Content Marketing Software](https://www.capterra.co.za/directory/30796/content-marketing/software) - [Campaign Management Software](https://www.capterra.co.za/directory/30012/campaign-management/software) - [PPC Software](https://www.capterra.co.za/directory/30967/ppc/software) - [Public Relations Software](https://www.capterra.co.za/directory/10033/public-relations/software) - [Advertising Agency Software](https://www.capterra.co.za/directory/30736/advertising-agency/software) ## Alternatives 1. [Google Ads](https://www.capterra.co.za/software/213339/google-ads) — 4.4/5 (1006 reviews) 2. [Brevo](https://www.capterra.co.za/software/132996/brevo) — 4.6/5 (3411 reviews) 3. [Mailchimp](https://www.capterra.co.za/software/110228/mailchimp) — 4.5/5 (17572 reviews) 4. [MailerLite](https://www.capterra.co.za/software/136603/mailerlite) — 4.7/5 (2256 reviews) 5. [ActiveCampaign](https://www.capterra.co.za/software/79367/activecampaign) — 4.6/5 (2561 reviews) ## Reviews ### "Helps with page views" — 5.0/5 > **Hannah** | *28 July 2018* | Computer Software | Recommendation rating: 9.0/10 > > **Pros**: Easy to utilize user interface that enables actual time updates and reporting. Complete exposure into outcomes that enables my group to make modifications that will right away affect the project performance.The platform is really user-friendly. > > **Cons**: You cannot make edits to existing projects once they are live, you need to recreate them if you wish to alter any aspects. ----- ### "An amazing way to reach new customers\!" — 5.0/5 > **rotem** | *11 June 2018* | Computer Software | Recommendation rating: 10.0/10 > > **Pros**: It's a great way to reach the best audience at the right time. Outbrain bring us the best ROI we ever seen from other PPC platforms. > > **Cons**: It has friendly UI, and great ways to reach various target audiences. The only cons its that you need some short period of training on the system. > > wat to reach new users ----- ### "Access to great media, but targeting and exclusions are limited" — 3.0/5 > **Verified Reviewer** | *25 February 2021* | Insurance | Recommendation rating: 10.0/10 > > **Pros**: We like that we are able to target new audiences on new medias and get a good ROI when running Ads witho outbrain. > > **Cons**: We wasted alot of clicks and impressions on low quality websites as we are limited to how many we can actually exclude. This actually caused us to cancel alot of campaigns with Outbrain. > > A good experience but could be better when spending alot of money each month. ----- ### "Easy to use but also difficult" — 4.0/5 > **Moises** | *16 July 2019* | Marketing & Advertising | Recommendation rating: 6.0/10 > > **Pros**: Its very quick to get started and creating campaigns. You have a lot of useful options to create you campaigns. ec. locations, placements, os type. > > **Cons**: Editing your already created campaigns content. Lets say you created a campaign and added a picture and you have to edit the picture. There is no visible way to go in and edit the image. You cannot find the option to edit. > > It is an awesome way to get traffic to your site. It's top notch and the options and demographics is so easy to get stats and build upon them on your next campaign. ----- ### "Expand your content with Outbrain\!" — 5.0/5 > **Louise** | *11 January 2018* | Recommendation rating: 9.0/10 > > **Pros**: Outbrain allows you to take a piece of important content and push it out beyond what most agencies are capable of. You can see your content featured on some high DA sites, meaning you'll get more eyes on it. Instead of traditional display ads, these provide relevant content to website visitors and can help direct traffic your way. If you have a great piece of content, Outbrain can be a great tool to get it the visibility it deserves and grow your brand. > > **Cons**: It's not cost-effective for everyone. There is a minimum spend, so it may not be in everyone's budget. > > Was able to get my content in front of fresh eyes and drive new website traffic\! ----- Page: 1 / 3\ Next: [Next page](https://www.capterra.co.za/software/140446/outbrain-amplify?page=2) ## Links - [View on Capterra](https://www.capterra.co.za/software/140446/outbrain-amplify) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Structured Data