---
description: Learn more about B2B Wave price, benefits, and disadvantages for businesses in South Africa. Read reviews from verified users and discover similar tools.
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title: B2B Wave Price, Reviews & Features - Capterra South Africa 2026
---

Breadcrumb: [Home](/) > [Ecommerce Tools for Small Businesses](/directory/31259/small-business-ecommerce/software) > [B2B Wave](/software/133836/b2b-wave)

# B2B Wave

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> Simple B2B eCommerce platform built for wholesalers with complex pricing and ordering.
> 
> Verdict: Rated **4.9/5** by 52 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses B2B Wave?

Brands, wholesale distributors, manufacturers, and suppliers.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.9/5** | 52 Reviews |
| Ease of Use | 4.9/5 | Based on overall reviews |
| Customer Support | 5.0/5 | Based on overall reviews |
| Value for Money | 4.9/5 | Based on overall reviews |
| Features | 4.7/5 | Based on overall reviews |
| Recommendation percentage | 100% | (10/10 Likelihood to recommend) |

## About the vendor

- **Company**: B2B Wave
- **Location**: London, UK
- **Founded**: 2016

## Commercial Context

- **Starting Price**: US$350,00
- **Pricing model**: Flat Rate (Free Trial)
- **Pricing Details**: Try free for 14 days.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: Chinese, Danish, Dutch, English, Finnish, French, German, Italian, Portuguese, Spanish
- **Available Countries**: Australia, Brazil, Canada, China, France, Germany, India, Italy, Japan, Mexico, Netherlands, New Zealand, Poland, South Africa, Spain, Switzerland, United Kingdom, United States

## Features

- Alerts/Notifications
- Billing & Invoicing
- CRM
- Catalog Creation
- Catalog Management
- Categorisation/Grouping
- Communication Management
- Content Library
- Content Management
- Customization
- Database Publishing
- Delivery Management
- For Small Businesses
- Inventory Control
- Inventory Management
- Mobile Access
- Order Management
- Order Tracking
- Payment Options
- Pricing Management
- Promotions Management
- Reordering
- Reporting/Analytics
- SEO Management
- Search/Filter
- Shipping Management
- Shopping Cart
- Supplier Management
- Third-Party Integrations
- Warehouse Management
- Website Management

## Integrations (21 total)

- Adyen
- Avalara
- Brightpearl
- Fishbowl
- Mailchimp
- PayPal
- Paynote
- QuickBooks Enterprise
- QuickBooks Online
- Sage 200
- Sage 50 Accounting
- ShipStation
- Shopify
- Square Payments
- Stripe

... and 6 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support

## Category

- [Ecommerce Tools for Small Businesses](https://www.capterra.co.za/directory/31259/small-business-ecommerce/software)

## Related Categories

- [Ecommerce Tools for Small Businesses](https://www.capterra.co.za/directory/31259/small-business-ecommerce/software)
- [Distribution Software](https://www.capterra.co.za/directory/30079/distribution/software)
- [B2B eCommerce Software](https://www.capterra.co.za/directory/31821/b2b-ecommerce-platform/software)
- [Catalog Management Software](https://www.capterra.co.za/directory/30062/catalog-management/software)
- [Order Fulfillment Software](https://www.capterra.co.za/directory/32618/order-fulfillment/software)

## Alternatives

1. [Adobe Commerce](https://www.capterra.co.za/software/83890/magento-commerce) — 4.3/5 (656 reviews)
2. [Wholesale Suite](https://www.capterra.co.za/software/204219/wholesale-suite) — 4.9/5 (88 reviews)
3. [Salesforce Commerce Cloud](https://www.capterra.co.za/software/180822/salesforce-commerce-cloud) — 4.6/5 (99 reviews)
4. [Shopamine](https://www.capterra.co.za/software/1048652/shopamine) — 5.0/5 (30 reviews)
5. [Cin7 Omni](https://www.capterra.co.za/software/133133/cin7) — 4.3/5 (600 reviews)

## Reviews

### "Our new Secret Sales weapon" — 5.0/5

> **David** | *27 August 2024* | Wholesale | Recommendation rating: 10.0/10
> 
> **Pros**: This platform is super fast and easy to use.
> 
> **Cons**: Some fine tuning still to be done and in progress.
> 
> \[sensitive content hidden\] has been a pleasure to work with - also done some awesome videos to make adoption easy and speedy.

-----

### "Intuitive Ordering Platform That Makes Business Easier" — 5.0/5

> **Sanat** | *14 April 2026* | Medical Devices | Recommendation rating: 10.0/10
> 
> **Pros**: B2B Wave is incredibly easy to use and intuitive, making the ordering process seamless and efficient for our team. Their customer support has also been outstanding, always ready to help whenever we need assistance.
> 
> **Cons**: The reporting and analytics features could be more robust and detailed to better support business decisions. Additionally, customer service response times through Teams could be improved for a smoother support experience.
> 
> Overall, our experience with B2B Wave has been very positive — it has streamlined our ordering process and made day-to-day operations significantly easier for our team. It's a reliable platform that we've come to depend on for our business needs

-----

### "JS PowerSolutions feedback" — 5.0/5

> **Simon** | *30 May 2025* | Electrical/Electronic Manufacturing | Recommendation rating: 8.0/10
> 
> **Pros**: Simple, fast support. Got my site up in a few days and it just works. Easy QB integration, and have nice structure.
> 
> **Cons**: As of now, it is great, but it feels like there's features to be added as I get more into the system.
> 
> Excellent\! Been thru support with several other options and yours is by far the best. No big custom coding needed.

-----

### "Would highly recommend B2Bwave\!\!\!" — 5.0/5

> **Hollie** | *15 November 2024* | Apparel & Fashion | Recommendation rating: 10.0/10
> 
> **Pros**: We have been working with B2Bwave now for 2-3 years and we wish we had it sooner\! The platform has saved so much time in what was previously a very manual \&amp; tedious way of creating orders \&amp; invoices. As a very bespoke company with lots of very bespoke options in terms of how our customers order with us, B2B wave has managed to cater to all of these efficiently when other platforms were unable to and this was our biggest issue in finding a partner and platform to work with. &#10;The integration with Xero is an added touch. With the click of one button, the information is transferred across \&amp; the the reconciliation of payments is fed back to B2B wave quickly with copies of the payments and invoices, easily viewable from our retailers accounts meaning we get far less enquiries from them now so we can allocate this time elsewhere\!\! Im really pleased with how the platform works together and how easy it is to use. Our retailers have also commented that it is one of their favourite portals to use compared to other Brand they work with. It is pretty, easy to understand and navigate. I would recommend to anyone looking for a similar solution in streamlining their order \&amp; invoice processing, especially if you are looking for a system to also look pretty from the front end (a main thing we were struggling to find).
> 
> **Cons**: No cons as such. In general when we ask for certain updates or provide feedback on things that are missing that would help us they are receptive to finding a solution. The main thing we are missing is the option of generating delivery notes. This is something we have fedback a few times and I would like to see this built quicker but they are actively open to looking into this and I do hope something they will implement soon.
> 
> Quick replies and support from the team. Pretty platform. Easy to navigate. Overall we love the system and so do our retailers who use it from the front end.

-----

### "COO / Co-owner" — 5.0/5

> **Brennan** | *15 October 2024* | Sporting Goods | Recommendation rating: 10.0/10
> 
> **Pros**: The learning curve of the platform is very low, allowing our company to get up to speed quickly and start selling products to our customers. Wave has been very open to making changes to their platform. I appreciate the person who helped onboard me (\[sensitive content hidden\]) and his willingness to listen and implement the changes we need to be as successful as possible using the platform. Additionally, Wave has made these changes at little to no cost. The cost of the system is very reasonable compared to competitors. Although we haven't used the API yet, it's great to know that the system has an open API, which will allow us to connect with various other systems in the future.
> 
> **Cons**: We would like more options for creating pages and customizing the overall look and feel of the site. While we can edit the HTML, it’s more limited compared to other systems like Shopify. That said, since we're using the system for B2B sales and not B2C, the need for extensive customization is low and not a critical factor for a B2B platform. It would also be great to see more information displayed on the dashboard.
> 
> Our overall experience so far has been great. I appreciate the responsiveness of their customer service and their willingness to get on a call to help when needed.&#10;\[sensitive content hidden\] is very helpful and really appreciate how much he has worked with our company.

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## Links

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