18 years helping South African businesses
choose better software

What Is Pipedrive?

Pipedrive is a customer relationship management (CRM) tool that empowers teams of all sizes to close more deals. With its customizable sales pipelines, real-time insights and powerful AI features, it helps teams attract and close leads.

Who Uses Pipedrive?

Designed for sales teams in small and mid-sized businesses looking for a simple yet powerful sales tool to help teams stay organized.

Pipedrive Software - Pipedrive kanban-style dashboard
Pipedrive Software - Pipedrive templates
Pipedrive Software - Pipedrive team dashboard
Pipedrive Software - Pipedrive project planning
Pipedrive Software - Pipedrive activity calendar

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Reviews of Pipedrive

Average score

Overall
4.5
Ease of Use
4.5
Customer Service
4.4
Features
4.3
Value for Money
4.4

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001
Jay
Jay
Principal in US
Verified LinkedIn User
Fund-Raising, 11–50 Employees
Used the Software for: 2+ years
Reviewer Source

Alternatives Considered:

Pipedrive Drives Positive CRM Experience

4.0 5 months ago

Comments: The support team via the chat service has been of great assistance. The thoroughness of the data one can compile for a sales prospect is very good.

Pros:

The calendar integrations with Google and Microsoft365. Ability to create templates for emailing.

Cons:

There is a reasonably steep learning curve, although the support website and the chat services are beneficial.

Pipedrive Response

4 months ago

Thank you for your feedback!

Josh
Co-founder, VP of Marketing in US
Food & Beverages, 2–10 Employees
Used the Software for: 1+ year
Reviewer Source

Alternatives Considered:

CRM Built for Long Term Use

4.0 5 months ago

Comments: A definitely leap in use cases from the previous CRM I was using. Being able to integrate with my Google Calendar for tasks/events, and entering in a number of custom fields that I can filter by is very useful.

Pros:

There are many ways to customize and complete tasks that can be set for each user. I can grow with the service, upgrading to higher tiers for more tools.

Cons:

All the customization can make it difficult to decide how to best implement the services across the company. The base tier restricts the use of certain tools that would be extremely beneficial to a small start up, such as automated cadence emails.

Pipedrive Response

4 months ago

Thank you for your feedback!

Kevin
Director of Business Development - Ag in US
Renewables & Environment, 51–200 Employees
Used the Software for: 1+ year
Reviewer Source

Alternatives Considered:

Minimalist CRM Meets our Needs

3.0 4 months ago

Comments: Overall satisfied when considering it is a low cost product.

Pros:

It covers the basics of what we need in a CRM.

Cons:

It has limitations when you have multiple product lines or locaitons

Pipedrive Response

4 months ago

Thank you for your feedback!

Calum
Head Of Transition Change in UK
Information Technology & Services, 51–200 Employees
Used the Software for: 1-5 months
Reviewer Source

Alternatives Considered:

Fulfills my needs, 90% of everything is there and Works Great

4.0 2 months ago

Comments: Very easy to get going with the must have features.

Pros:

Does everything I need without having to do massive amounts of configurations. Great UI/UX, Fast and intuitive. Data can be in easily managed in bulk and exported and imported back in. Automation Tools and Integrations with Make.com, Zapier are relatively easy to setup Smart Documents, great inclusion considering the alternatives out there are priced so high. Email Integration is pretty solid, if you team are able to be transparent adds a lot of clarity to deals/organisations.

Cons:

Missing some customisation features which could help with business rules you want your users to follow or understand. Not all data is easily accessed via API or Excel. Price, Product models to simplistic for my particular use cases.

Pipedrive Response

2 months ago

Hello Calum, We appreciate your feedback! Best regards, Pipedrive Team

Matt
Marketing Manager in Poland
Information Technology & Services, 51–200 Employees
Used the Software for: 1+ year
Reviewer Source

Alternatives Considered:

Simplicity. Implementation on your own without a need for an implementation agency.

5.0 5 months ago

Comments: I was very happy with using Pipedrive, it didn't require a 'consulting agency' to implement it, I was able to implement in a 100+ software development company.

Pros:

The simplicity. The UX and the UI. It's super easy to set up, even for a non-technical person.

Cons:

Reporting seemed to be pretty limited in what you are able to do. Some of the metrics you can only view in "this month" mode, and not everything you can see in a timeline to track it over time.

Pipedrive Response

4 months ago

Thank you for your feedback!