Who Uses Ongage?

Email marketers who run high-volume operation know that data and deliverability are everything. Ongage allows you to optimize your reach, engagement, and make decisions based on data with ease.

What Is Ongage?

Ongage is an email marketing platform for email marketers who are looking to know their customers better and reach their inboxes at scale.

Ongage has the most powerful email API in the market, a built-in SMTP relay, segmentation, personalization, and campaign optimization capabilities that you have to see.

Give your email operation a new home with Ongage and capitalize on all your previous platform features, while increasing your cost-effectiveness, deliverability, and more.

Ongage Details

Ongage

http://www.ongage.com

Founded 2011

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Ongage pricing overview

See pricing plans

Ongage does not have a free version but does offer a free trial. Ongage paid version starts at US$399,00/month.


Starting Price

US$399,00/month See pricing details

Free Version

No

Free Trial

Ongage deployment and support

Support

  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat

Deployment

  • Cloud, SaaS, Web-based

Training

  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos

Ongage Features

  • AB Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Archiving & Retention
  • Auto-Responders
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Segmentation
  • Canned Responses
  • Chat/Messaging
  • Click Tracking
  • Contact Database
  • Contact Management
  • Customer Segmentation
  • Customizable Branding
  • Customizable Fields
  • Customizable Forms
  • Customizable Templates
  • Data Recovery
  • Drag & Drop
  • Drip Campaigns
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Monitoring
  • Email Templates
  • Email Tracking
  • Inbox Management
  • Monitoring
  • Queue Management
  • Real Time Analytics
  • Real Time Monitoring
  • Real Time Reporting
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Management
  • Routing
  • Search/Filter
  • Shared Inboxes
  • Signature Management
  • Social Media Integration
  • Spam Blocker
  • Subscription Management
  • Template Management
  • Third Party Integrations
  • Whitelisting/Blacklisting
  • Workflow Management

View full list of Email Management Software

  • AB Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Auto-Responders
  • CAN SPAM Compliance
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Scheduling
  • Campaign Segmentation
  • Click Tracking
  • Contact Database
  • Contact Management
  • Customer Segmentation
  • Customer Surveys
  • Customizable Branding
  • Customizable Fields
  • Customizable Forms
  • Customizable Templates
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • Image Library
  • Landing Pages/Web Forms
  • Lead Capture
  • List Management
  • Mailing List Management
  • Mobile Optimized Emails
  • Multi-Campaign
  • Multi-Channel Marketing
  • Real Time Analytics
  • Reporting & Statistics
  • Reporting/Analytics
  • Social Media Integration
  • Spam Blocker
  • Subscriber Management
  • Subscription Management
  • Template Management
  • Third Party Integrations
  • WYSIWYG Editor
  • Web Forms

View full list of Email Marketing Software

  • AB Testing
  • API
  • Activity Tracking
  • Auto-Responders
  • Behavior Tracking
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Click Tracking
  • Contact Database
  • Contact Management
  • Content Management
  • Customer Segmentation
  • Customizable Branding
  • Customizable Fields
  • Customizable Forms
  • Customizable Templates
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Monitoring
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • Geolocation
  • List Management
  • Mobile Access
  • Monitoring
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Reporting & Statistics
  • Reporting/Analytics
  • SMS Messaging
  • Spam Blocker
  • Subscription Management
  • Template Management
  • Third Party Integrations
  • Unsubscribe Database
  • WYSIWYG Editor
  • Workflow Management

View full list of Transactional Email Software

Ongage Alternatives

More Ongage alternatives

Ongage Reviews

Read all reviews

Overall rating

4,8/5

Average score

Ease of Use 4,6
Customer Service 4,9
Features 4,6
Value for Money 4,7

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Share your experiences with other software buyers.

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Anton N.
Anton N.
Email Marketing Manager.
Gambling & Casinos, 51-200 Employees
Used the Software for: 2+ years
  • Overall Rating
  • Ease of Use
  • Features & Functionality
  • Customer Support
  • Value for Money
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 2021/04/27

"Great ESP to manage multiple SMTP providers"

Comments: We have 5 online casino brands and use Ongage for acquisition email campaigns. The main duty is to maintain high deliverability among a number of SMTP providers and manage very high volumes among hundreds of drip email campaigns across the world.

Pros: The greates thing in Ongage is the feature to manage multiple SMTP providers for email marketing. I didn't see any comparable software in the market with such feature. This is a must for several markets where email marketing is more about deliverability than marketing. You can easily setup dozens of drip campaigns to be sent with two, three SMTP providers each for the specific ISP, for example, Gmail with SMTP #1, Hotmail with SMTP #2, etc for every single drip campaign. Ongage also has many useful features in database segmentation, drip campaigns management, analytics, and reports. All of that makes complex things much easier to manage.

Cons: I am very waiting for the moment when Ongage will allow to group ISPs with different domains but the same company, e.g. Hotmail.de + Hotmail.com + Outlook or Yahoo + AOL, etc.

  • Reviewer Source 
  • Reviewed on 2021/04/27
Cynthia H.
Email Marketing Manager
Marketing & Advertising, 11-50 Employees
Used the Software for: 6-12 months
  • Overall Rating
  • Ease of Use
  • Features & Functionality
  • Customer Support
  • Value for Money
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 2021/05/06

"Essential to Our Business"

Comments: We were able to optimize our newsletter with this product more so than with our previous ESP. Customer support has been amazing. Our CSM [SENSITIVE CONTENT HIDDEN] is the best and [SENSITIVE CONTENT HIDDEN] has been such a great resource to every team member.

Pros: This is exactly the product we needed to grow our email program. The functionality of A/B testing and WYSIWYG edit to create dynamic templates was not only easy to use, but absolutely crucial. Having built-in analytics is also something we use every day to help optimize our programs. Customer support is also attentive, reliable and quick. I know when I submit a ticket, I'm going to get a thoughtful response that will get me where I need to go.

Cons: Integration was pretty easy but there are a couple things we'd like to see:
segment growth over time so we can monitor in the platform how are segments are growing/decreasing
a summary of a/b tests showing the results of the winner and loser so we can see the difference . we can see this in realtime but would like to be able to get this information for tests run early in the morning when we don't have eyes on it

Alternatives Considered: Iterable

Reasons for Choosing Ongage: The previous ESP was expensive and did not have enough features for us to grow and optimize our program

Switched From: Mautic

Reasons for Switching to Ongage: Price was a big factor especially since we saw some functionalities were comparable.

  • Reviewer Source 
  • Reviewed on 2021/05/06
Eyal H.
VIP Account Manager
Gambling & Casinos, 11-50 Employees
Used the Software for: 6-12 months
  • Overall Rating
  • Ease of Use
  • Features & Functionality
  • Customer Support
  • Value for Money
  • Likelihood to Recommend
    5/10
  • Reviewer Source 
  • Reviewed on 2021/04/24

"eyal's review"

Comments: Good and usful software, but it could be much better.

Pros: I created a new review, because i wrote the wrong email before.
the software is very usful, and offering a lot of options.

Cons: There are a lot of options, but sometimes its hard to learn new stuff on it, sometimes the software get to complicated and un friendly and even if there are a lot of options, its hard to find them.
also - the info button should more friendly too.

  • Reviewer Source 
  • Reviewed on 2021/04/24
Kekoa F.
Director of CRM
Marketing & Advertising, 11-50 Employees
Used the Software for: 2+ years
  • Overall Rating
  • Ease of Use
  • Features & Functionality
  • Customer Support
  • Value for Money
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 2021/05/25

"Ongage for the win"

Comments: I absolutely love Ongage. I hope to use it wherever I work. It is definitely a viable option. I would say one of my best experiences with Ongage has been the customer support. Whenever I run into an issue they are very quick to address it, as well as very personable and human about it. Something lacking with a lot of companies these days. Feature wise if I run into something I think could be better they are also very interested and appreciate the feedback, and more times than not I see those changes implemented down the road.

Pros: • Ease of use
• Flexibility to use multiple SMTP sources and ESP integration
• Customer Support is superb
• Segmentation is top notch and quick
• Ongage is not complacent with their product(s), and they are always looking to improve and build upon it.

Cons: More so things that I wish were better:
• Real time reporting (intermittent some campaigns seem reasonable, other times reporting is delayed)
• A/B testing (I had some issues in the past with content not working as expected versus my experience with other ESP A/B features with the content not being fully independent in Ongage. This was a while ago, so it may have improved)
• Throttling feature for campaigns (Ongage groups by domain. I would highly prefer it to be random as many ISPs have limits of connections per second as well as hour. This would reduce temp failures) For example if you had 100k send with 20k of ISP.A ISP.B ISP.C ISP.D & ISP.E and spread the campaign to send over 5 hours it would send all of ISP.A one hour all of ISP.B one hour, in which the ideal would be a mix of all the ISPs.

  • Reviewer Source 
  • Reviewed on 2021/05/25
Ed C.
Email Deliverability Specialist
E-Learning, 11-50 Employees
Used the Software for: 2+ years
  • Overall Rating
  • Ease of Use
  • Features & Functionality
  • Customer Support
  • Value for Money
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 2021/04/25

"A powerful and effective solution for email marketing."

Comments: Our overall experience has been very positive. Not many services can handle our complex segment logic w/o providing access to a raw SQL-like interface, but Ongage is the exception. For some of our providers we have to manage this through a database and hard-flag records for mailing within the ESP! Ongage's solution is versatile and effective. Ongage's ability to "stagger" our sends, deliver across a period of hours rather than all at once, has been very helpful in mitigating deliverability challenges. This is a huge help for maintaining high delivery rates across larger campaigns. Since Ongage works in tandem with email service providers, you can easily move to a new service without having to re-upload your list or fret about losing data. Switching from one SMTP service to another is so much easier with Ongage and helps companies stay nimble.

Pros: This software provides a "hub" for your email marketing list and can connect to multiple different email service providers. Managing sends through multiple service providers is easy in Ongage. Their platform supports complex list segmentation, incremental campaign deployment, and split-testing. Their support is top-notch, responding quickly to issues, comprehensive resolutions, and provides easy-to-understand descriptions of challenges. We've used multiple vendors over the years but Ongage is the only one where we've seen requested changes implemented directly into the product. Ranging from minor, cosmetic, changes to gigantic "export all send/open/click contact activity as a CSV from the web interface". It's nice to partner with a company who listens to their customers. Their API is robust and we've never had trouble getting the information we need out of their system.

Cons: The cost can be prohibitive for smaller companies and the combination of Ongage plus sending service can be an increase to the cost-per-send when compared to an "out of the box" email service provider. Their segmentation tool is complex. This is great for flexibility but can be difficult for new users to grasp (especially with multiple nested groups of logic).

Alternatives Considered: Lattice, Sendinblue, Net-Results, Act-On, Marketo Engage, Campaign Monitor, ActiveCampaign, Pardot, Drip and HubSpot Marketing Hub

Switched From: Lattice, Sendinblue, Net-Results, Act-On, Marketo Engage, Campaign Monitor, ActiveCampaign, Pardot, Drip and HubSpot Marketing Hub

Reasons for Switching to Ongage: Ongage was able to meet our needs where some of the dedicated ESPs fell-short. Having access to an overlay allowed us to broaden our list of vendors to include SMTP services to get better sending rates without having to make concessions on features. The ability to manage multiple services in a single place is also helpful from an administrative perspective: we only have to train someone to use one interface, maintain documentation for one vendor, we don't have to keep track of each providers idiosyncrasies, etc.

  • Reviewer Source 
  • Reviewed on 2021/04/25