---
description: Learn more about Parade price, benefits, and disadvantages for businesses in South Africa. Read reviews from verified users and discover similar tools.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Parade Price, Reviews & Features - Capterra South Africa 2026
---

Breadcrumb: [Home](/) > [Freight Software](/directory/30670/freight/software) > [Parade](/software/1037959/parade)

# Parade

Canonical: https://www.capterra.co.za/software/1037959/parade

> Freight capacity management tool that helps businesses find suitable carriers, handle load bookings \& integrate with carrier networks.
> 
> Verdict: Rated **5.0/5** by 3 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Parade?

Designed for freight brokerages, the software leverages machine learning algorithms to manage loads, send targeted opportunities and streamline freight booking processes.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **5.0/5** | 3 Reviews |
| Ease of Use | 4.7/5 | Based on overall reviews |
| Customer Support | 4.7/5 | Based on overall reviews |
| Value for Money | 4.3/5 | Based on overall reviews |
| Features | 5.0/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Dray Technologies
- **Founded**: 2015

## Commercial Context

- **Pricing Details**: Contact Parade for pricing details based on load size and usage.
- **Target Audience**: 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Canada, United States

## Features

- Carrier Management
- Communication Management
- Dispatch Management
- Fleet Management
- For Freight Operations
- Order Management
- Quotes/Estimates
- Rate Management
- Reporting/Analytics
- Scheduling
- Shipment Tracking
- Shipping Management

## Integrations (10 total)

- 3G Transportation Management
- 3PLFreightsoftware
- BeyondTrucks
- Descartes Aljex
- EZloader
- Hedyla TMS
- Infios Transportation Management System
- TMW.Suite
- Turvo
- project44 Movement

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- Chat

## Category

- [Freight Software](https://www.capterra.co.za/directory/30670/freight/software)

## Related Categories

- [Freight Software](https://www.capterra.co.za/directory/30670/freight/software)
- [Transportation Management Systems](https://www.capterra.co.za/directory/30820/transportation-management/software)

## Alternatives

1. [Samsara](https://www.capterra.co.za/software/167543/samsara-for-fleets-0-00-6-23) — 4.5/5 (944 reviews)
2. [Freightview](https://www.capterra.co.za/software/136895/freightview) — 4.7/5 (743 reviews)
3. [Motive](https://www.capterra.co.za/software/138669/motive) — 4.5/5 (1687 reviews)
4. [PCS TMS](https://www.capterra.co.za/software/29249/express) — 4.2/5 (234 reviews)
5. [MyCarrierTMS](https://www.capterra.co.za/software/1021910/mycarrier) — 4.7/5 (108 reviews)

## Reviews

### "Parade Review" — 5.0/5

> **Brianna** | *31 May 2023* | Logistics & Supply Chain | Recommendation rating: 8.0/10
> 
> **Pros**: The ability to organize our carrier capacity by lane preference.
> 
> **Cons**: It can be timely to build up profiles for each carrier.

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### "Dat review" — 5.0/5

> **Nikki** | *21 September 2023* | Transportation/Trucking/Railroad | Recommendation rating: 9.0/10
> 
> **Pros**: I like it gives options of carriers who have done the load in the past.
> 
> **Cons**: I have enjoyed using Parade not sure what I like least
> 
> Its been a nice addition to our load baord options and helps in knowing what going on in the market

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### "Automation with Parade is awesome\!" — 5.0/5

> **Trevor** | *31 May 2023* | Logistics & Supply Chain | Recommendation rating: 7.0/10
> 
> **Pros**: We have it set up with several of our load boards where carriers can "Book it now" or throw in a rate they would run the lane for. Automation like this is cool and takes a lot off the plates of the reps that work tirelessly to cover our freight.
> 
> **Cons**: I personally haven't seen any issues in our application of this software. There may have been a couple of bugs in the beginning, but now that we are up and running, couldn't imagine not having it. When using a routing guide within our TMS, it does allow carriers to manipulate rate (so long as the carrier submits within our min/max range.)
> 
> Very good, it does everything we need it to.

## Links

- [View on Capterra](https://www.capterra.co.za/software/1037959/parade)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/276617/Parade/> |
| en-AE | <https://www.capterra.ae/software/1037959/parade> |
| en-AU | <https://www.capterra.com.au/software/1037959/parade> |
| en-CA | <https://www.capterra.ca/software/1037959/parade> |
| en-GB | <https://www.capterra.co.uk/software/1037959/parade> |
| en-IE | <https://www.capterra.ie/software/1037959/parade> |
| en-IL | <https://www.capterra.co.il/software/1037959/parade> |
| en-IN | <https://www.capterra.in/software/1037959/parade> |
| en-NZ | <https://www.capterra.co.nz/software/1037959/parade> |
| en-SG | <https://www.capterra.com.sg/software/1037959/parade> |
| en-ZA | <https://www.capterra.co.za/software/1037959/parade> |
| fr | <https://www.capterra.fr/software/1037959/parade> |
| fr-BE | <https://fr.capterra.be/software/1037959/parade> |
| fr-CA | <https://fr.capterra.ca/software/1037959/parade> |
| fr-LU | <https://www.capterra.lu/software/1037959/parade> |

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