--- description: Learn more about Otterfish price, benefits, and disadvantages for businesses in South Africa. Read reviews from verified users and discover similar tools. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Otterfish Price, Reviews & Features - Capterra South Africa 2026 --- Breadcrumb: [Home](/) > [Social Media Marketing Tools](/directory/30781/social-media-marketing/software) > [Otterfish](/software/1023462/otterfish) # Otterfish Canonical: https://www.capterra.co.za/software/1023462/otterfish Page: 1 / 2\ Next: [Next page](https://www.capterra.co.za/software/1023462/otterfish?page=2) > Otterfish streamlines content creation \& approval. Real-time collaboration, user-friendly interface \& more. Effortless content creation > > Verdict: Rated **4.5/5** by 11 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses Otterfish? Otterfish streamlines content creation \& approval for creators \& agencies. User-friendly interface, real-time collaboration and more. Say goodbye to confusion \& frustration in content creation. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.5/5** | 11 Reviews | | Ease of Use | 4.4/5 | Based on overall reviews | | Customer Support | 5.0/5 | Based on overall reviews | | Value for Money | 4.7/5 | Based on overall reviews | | Features | 4.6/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: Otterfish ## Commercial Context - **Starting Price**: US$299,00 - **Pricing model**: Flat Rate (Free version available) (Free Trial) - **Pricing Details**: Please contact Otterfish directly for more pricing information. - **Target Audience**: Self Employed, 2–10 - **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Windows (On-Premise), Linux (On-Premise), Chromebook (Desktop) - **Supported Languages**: English - **Available Countries**: New Zealand ## Features - Campaign Management - Campaign Planning - Content Management ## Support Options - FAQs/Forum - Knowledge Base - Chat ## Category - [Social Media Marketing Tools](https://www.capterra.co.za/directory/30781/social-media-marketing/software) ## Related Categories - [Social Media Marketing Tools](https://www.capterra.co.za/directory/30781/social-media-marketing/software) - [Social Media Analytics Tools](https://www.capterra.co.za/directory/31655/social-media-analytics-tools/software) - [Campaign Management Software](https://www.capterra.co.za/directory/30012/campaign-management/software) - [Social Media Management Tools](https://www.capterra.co.za/directory/30939/social-media-management/software) ## Alternatives 1. [monday.com](https://www.capterra.co.za/software/147657/monday-com) — 4.6/5 (5726 reviews) 2. [HubSpot Marketing Hub](https://www.capterra.co.za/software/171840/hubspot-marketing) — 4.5/5 (6220 reviews) 3. [EngageBay CRM](https://www.capterra.co.za/software/178819/engagebay-marketing) — 4.7/5 (907 reviews) 4. [Marketing 360](https://www.capterra.co.za/software/148516/marketing-360) — 4.5/5 (1132 reviews) 5. [facelift](https://www.capterra.co.za/software/150410/facelift) — 4.4/5 (131 reviews) ## Reviews ### "Otterfish has been a huge help growing my side business" — 5.0/5 > **Beth** | *19 January 2022* | Publishing | Recommendation rating: 10.0/10 > > **Pros**: 1. I really like the way each process makes sense for someone like me who doesn't really know what they're doing in marketing on social media. 2. I've been able to build ads that look professional and it took me about 5mins. That's awesome\! 3. It's cool and fun to be able to run ads against each other to see which one does best. I have even been able to test different audiences which is an eye opener compared to Facebook 4. Everything is easy. This is a side business for me so it's good that everything is super easy and simple to do. > > **Cons**: I'd like to be able to have some stock Images to play around with. I've spoken with their support team who do say this is coming soon. > > Overall I'm very happy with using Otterfish. It's allowed me to actually run some ads to try and get some more sales to my site which was a bit of a block for me in the past as I'm not confident in using Facebook ads Manager. Each month I now run some ads, and using the tool I am consistently getting results that I'm happy with. Being able to run a Test first is a really cool idea, and I do this every time. I've made more book sales in the last few months from people I don't know then I've ever done before. ----- ### "Otterfish is saving me thousands. It's a no brainer." — 5.0/5 > **Trevor** | *19 January 2022* | Retail | Recommendation rating: 10.0/10 > > **Pros**: I'm not a great digital marketer. Otterfish made it super easy to create some nice ads and automatically creates a heap of slight variations. You can take all these automatically generated Ads and run them as a live campaign for 24 hours (or more) and Otterfish will tell you which one is best. Then you can add some mire budget and run the best ad again knowing you're saving money on bad ads\! > > **Cons**: It takes a little patience to get through the whole thing and set it up the first time. After that, it's really easy and lightening fast. > > Game changing. I won't run single ads, boosted posts or try using Ads Manager ever again. Thanks Otterfish\! ----- ### "Great" — 5.0/5 > **Jamila** | *30 March 2022* | Internet | Recommendation rating: 5.0/10 > > **Pros**: I still plan to use Otterfish in the future, but their customer service really amazed me so far. They’re always willing to help. Overall, I’m satisfied with my experience with Otterfish so far. > > **Cons**: I don’t have anything specifically that I like the least. ----- ### "Lucy's review" — 4.0/5 > **Lucy** | *27 January 2022* | Arts & Crafts | Recommendation rating: 9.0/10 > > **Pros**: It opened my eyes to ad tracking in a really positive way. I can see why it's important to know what's working while advertising. I also think the customer support is really unique - almost like having an in house marketer right there\! > > **Cons**: I do find sometimes the prompts aren't as straight forward as I think they could be. If things were simplified and more common language used, I think it would be more user friendly. > > I am learning how to track and grow an audience on social media. I am learning about who my audience really is and what content they engage with where sometimes I've made assumptions that aren't based on data. It's the very start of my journey but I can see the value and am excited to start seeing some more results. ----- ### "A handy tool" — 4.0/5 > **Eoin** | *27 January 2022* | Publishing | Recommendation rating: 10.0/10 > > **Pros**: Otterfish, is easily integrated into my present system and very complimentary to my already use processes. > > **Cons**: I would like to see more suitable templates and images suitable to authors > > A very easy to use tool, and makes running ads on social media user friendly ----- Page: 1 / 2\ Next: [Next page](https://www.capterra.co.za/software/1023462/otterfish?page=2) ## Links - [View on Capterra](https://www.capterra.co.za/software/1023462/otterfish) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | nl | | | nl-BE | | | pt | | | pt-PT | | | sv | | ----- ## Structured Data