---
description: Learn more about Switchy price, benefits, and disadvantages for businesses in South Africa. Read reviews from verified users and discover similar tools.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Switchy Price, Reviews & Features - Capterra South Africa 2026
---

Breadcrumb: [Home](/) > [Link Management Software](/directory/31196/link-management-tools/software) > [Switchy](/software/206533/switchy)

# Switchy

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> Switchy shortens, customizes, tracks social links with A/B testing, retargeting, analytics.
> 
> Verdict: Rated **4.9/5** by 31 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Switchy?

Social media marketers, digital marketers, ecommerce companies

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.9/5** | 31 Reviews |
| Ease of Use | 4.8/5 | Based on overall reviews |
| Customer Support | 4.7/5 | Based on overall reviews |
| Value for Money | 4.8/5 | Based on overall reviews |
| Features | 4.8/5 | Based on overall reviews |
| Recommendation percentage | 100% | (10/10 Likelihood to recommend) |

## About the vendor

- **Company**: OBY

## Commercial Context

- **Pricing model**: Per Feature
- **Target Audience**: Self Employed, 2–10
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: Italian
- **Available Countries**: France

## Features

- Geotargeting
- Link Analytics
- Retargeting
- URL Customization

## Category

- [Link Management Software](https://www.capterra.co.za/directory/31196/link-management-tools/software)

## Alternatives

1. [Bitly](https://www.capterra.co.za/software/172575/bitly) — 4.8/5 (1295 reviews)
2. [redirect.pizza](https://www.capterra.co.za/software/1013777/redirectpizza) — 4.9/5 (97 reviews)
3. [TLinky](https://www.capterra.co.za/software/1055193/tlinky) — 4.7/5 (167 reviews)
4. [Respona](https://www.capterra.co.za/software/1036358/respona) — 4.8/5 (61 reviews)
5. [TinyURL](https://www.capterra.co.za/software/1011844/tinyurl) — 4.6/5 (32 reviews)

## Reviews

### "Fantastic Link shortener, perhaps the best shortener I've ever used." — 5.0/5

> **Jacob** | *04 June 2025* | Online Media | Recommendation rating: 10.0/10
> 
> **Pros**: I enjoy switchy's features. It's very easy to use, keeps it simple when necessary, but still has very robust set of features. The support is great and friendly. It has a small learning curve, and I suspect beginners can start right away, and intermediate/advanced users can set up tons of additional tracking abilities. &#10;-also api \&amp; advanced integratoins, tons of useful features for power users.
> 
> **Cons**: -I don't have many complaints, it is a complete solution for what it is.&#10;- I shared some feedback about thier Chrome extension, which they promptly responded and were very supportive. &#10;-Documentation is decent, but it could be far more navigable and I feel there could be more use cases demonstrated or video tutorials. It's plenty easy to get started and get basics going.

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### "Awesome link shortener" — 5.0/5

> **Grant** | *21 December 2022* | Financial Services | Recommendation rating: 10.0/10
> 
> **Pros**: It's really easy to set up the CNAME so all of my links are on my domain, but you don't necessarily need the custom domain (I didn't use it for the first 6 months or so). It's easy to shorten a link, you can cloak the link (so it looks like it's on your domain, even when it's not), you can add your pixel to your socials, etc. It's got solid analytics as well, if that's your thing.
> 
> **Cons**: There was one time where it went down for a little bit, but that was several months ago and was only for a short period of time. It did mean, though, that my links stopped working while it was down. It looks like they've upgraded their systems as it was only a one-time thing, fortunately.
> 
> Really easy for beginners, but there's heaps of advanced features for those with more technical knowledge. I'm a beginner, so I just use it to cloak links to my domain and have my pixels set up.

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### "Very Useful for Affiliate Marketing" — 5.0/5

> **Bakari** | *22 July 2021* | Media Production | Recommendation rating: 10.0/10
> 
> **Pros**: I really glad that I switched to Switchy, because it enables me to create and manage my affiliates links outside of WordPress, and it tracks clicks of my affiliate links posted on my blogs, social media sites, or any where else I post them. You can create different custom domain names for your links so they are tied to your website site(s). I also used their Chrome web extension to help create links. Switchy includes other features like Smartpages and Deep Links, which I haven't used used yet.
> 
> **Cons**: It might useful if Switchy sent a monthly or weekly report of affiliate link clicks. I have a reminder to review my Switchy account once a month to see which links are clicked the most.
> 
> Getting set up with Switchy was fairly easy. It helps that Switchy is not a WordPress plugin and can be used outside your web management application. I was able to take advantage of a lifetime deal for Switchy on AppSumo, so check there to see if the deal is still being offered.

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### "Branded link shortener with numerous other features" — 4.0/5

> **Himanshu** | *29 August 2021* | Marketing & Advertising | Recommendation rating: 8.0/10
> 
> **Pros**: Switchy allows us to shorten links in our own custom domains and provides a very comprehensive view of the link clicks and conversions. It has numerous features like custom view and utm tags. More advanced features include geotargeting, deep linking, link cloaking and a/b testing. Plus they have also recently added smartpages that can house all your important public links in one place.
> 
> **Cons**: There's nothing much that I dislike about Switchy. It delivers way more than what it promises.

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### "If you want to accomplish URL shortening and having the analytics AND deep links... look no more" — 5.0/5

> **David** | *30 March 2022* | Design | Recommendation rating: 10.0/10
> 
> **Pros**: The ability to use deep links is incredibly important in this day and age\! If it where to be only for this it would suffice, but the fact that I can implement this for several domains make it a no brainer.
> 
> **Cons**: So far I have not come across any dislikes for this platform\! I haven't even had to bother support yet.
> 
> I had been using another tool that I was quite happy with it because it offered some other options that I throught I liked but in all reality i did no have a real use for\! So I was not paying attention to the issues.

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## Links

- [View on Capterra](https://www.capterra.co.za/software/206533/switchy)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/206533/Switchy/> |
| en-AE | <https://www.capterra.ae/software/206533/switchy> |
| en-AU | <https://www.capterra.com.au/software/206533/switchy> |
| en-CA | <https://www.capterra.ca/software/206533/switchy> |
| en-GB | <https://www.capterra.co.uk/software/206533/switchy> |
| en-IE | <https://www.capterra.ie/software/206533/switchy> |
| en-IL | <https://www.capterra.co.il/software/206533/switchy> |
| en-IN | <https://www.capterra.in/software/206533/switchy> |
| en-NZ | <https://www.capterra.co.nz/software/206533/switchy> |
| en-SG | <https://www.capterra.com.sg/software/206533/switchy> |
| en-ZA | <https://www.capterra.co.za/software/206533/switchy> |
| fr | <https://www.capterra.fr/software/206533/switchy> |
| fr-BE | <https://fr.capterra.be/software/206533/switchy> |
| fr-CA | <https://fr.capterra.ca/software/206533/switchy> |
| fr-LU | <https://www.capterra.lu/software/206533/switchy> |

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