---
description: Learn more about Impel price, benefits, and disadvantages for businesses in South Africa. Read reviews from verified users and discover similar tools.
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title: Impel Price, Reviews & Features - Capterra South Africa 2026
---

Breadcrumb: [Home](/) > [Car Dealer Software](/directory/20005/auto-dealer/software) > [Impel](/software/139208/spincar)

# Impel

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> Impel's AI Operating System unifies and optimizes the automotive customer journey across marketing, merchandising, sales, \&amp; service.
> 
> Verdict: Rated **4.7/5** by 20 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Impel?

Impel's AI Operating System helps automotive and specialty retailers and OEMs unify and optimize the entire customer lifecycle across marketing, merchandising, sales, and service.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.7/5** | 20 Reviews |
| Ease of Use | 4.5/5 | Based on overall reviews |
| Customer Support | 4.5/5 | Based on overall reviews |
| Value for Money | 4.4/5 | Based on overall reviews |
| Features | 4.7/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Impel
- **Location**: Syracuse, US
- **Founded**: 2013

## Commercial Context

- **Starting Price**: US$99,00
- **Pricing model**: Per Feature
- **Pricing Details**: Contact Impel for pricing information.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: English, Spanish
- **Available Countries**: Argentina, Australia, Austria, Bolivia, Brazil, British Virgin Islands, Canada, Chile, Colombia, Ecuador, Falkland Islands, France, French Guiana, Germany, Guam, Guyana, India, Ireland, Israel, Italy and 22 more

## Features

- Customer Database
- For Automotive Dealerships
- Inventory Management
- Lead Capture
- Lead Management
- Service Department

## Integrations (14 total)

- CDK Global
- Dealer Lead Track
- Dealer Solutions Software
- Dealer.com
- DealerFire
- DealerPeak CRM Center
- DealerSocket CRM
- Dealerlogix
- Dealership Software
- Dealersip
- Dealertrack DMS
- Google Analytics 360
- Meta for Business
- Xtime

## Support Options

- Email/Help Desk
- FAQs/Forum
- Phone Support
- Chat

## Category

- [Car Dealer Software](https://www.capterra.co.za/directory/20005/auto-dealer/software)

## Alternatives

1. [Zoho CRM](https://www.capterra.co.za/software/155928/zoho-crm) — 4.3/5 (6964 reviews)
2. [monday.com](https://www.capterra.co.za/software/147657/monday-com) — 4.6/5 (5726 reviews)
3. [Marketing 360](https://www.capterra.co.za/software/148516/marketing-360) — 4.5/5 (1132 reviews)
4. [Salesforce Sales Cloud](https://www.capterra.co.za/software/61368/salesforce) — 4.4/5 (18768 reviews)
5. [Carsforsale.com](https://www.capterra.co.za/software/178449/carsforsale) — 4.6/5 (2363 reviews)

## Reviews

### "Internet Managers thoughts on Impel" — 5.0/5

> **Jeffrey** | *29 December 2022* | Automotive | Recommendation rating: 10.0/10
> 
> **Pros**: It is very easy to use.  It walks you through each picture. It is fool proof and easy to train to use.
> 
> **Cons**: Often the app is a bit glitchy when taking photos. Adjusting settings to make the pictures better is spotty at best.
> 
> Overall the software is easy to use and train. It sets us apart from our competition and puts us on a different level.

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### "Best Photography & Retargetting System\!" — 5.0/5

> **Allison** | *21 February 2019* | Automotive | Recommendation rating: 10.0/10
> 
> **Pros**: The amount of time the dealership can save taking photos with the system is astonishing and the retargetting is so in depth that it is vin specific and can even focus on the specific features the custom was interested in and integrate that information into the ad, causing the ads to be extremely effective. The retargetting alone has accounted for over 1/3 of my VDP views on my new \&amp; used inventory\!
> 
> **Cons**: The only issues I have ever had have been resolved by support team\! When I think the app needs an update or change, they do their best to accommodate that. This is the same for the display ads. This company is here for you to succeed.
> 
> Spincar has made my customer's shopping experience a truly unique one. The detailed hotspots as well as the 360 view both inside and out of the vehicle gives a true, realistic look at that vehicle and has helped a lot with sales, as the customer sees that we are being completely transparent about the vehicle and showing all of its features. The retargetting is above all else. The amount of data Spincar can collect from my customers and then use to bring them back o the site via multiple channels is amazing. My web traffic, VDP vies and leads are up all thanks to Spincar\!

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### "They take your money without permission" — 1.0/5

> **Omniah** | *16 March 2018*
> 
> **Pros**: I like the idea/concept and looking for a company that can deliver on this technology, but SpinCar has a long way to go.
> 
> **Cons**: It screwed up my website and wiped out the original high quality photos with professional camera. The process that I would have to adopt to implement this system was very cumbersome. My request for refund of the money they took out BEFORE even going live or any approval of SEM has been ignored and its like they dropped off the face of the earth. I feel like I have been scammed pretty good... whatever you do, don't give them your financial information.

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### "Good product, poor execution and reporting." — 4.0/5

> **Katie** | *18 May 2021* | Automotive | Recommendation rating: 3.0/10
> 
> **Pros**: I like the ease of setup and integration of this product. It was easy for our photographer to understand, set up, and use to change up some of our systems and processes in inventory intake.
> 
> **Cons**: However, their analytics were inflated, in my opinion. We would look at our site metrics in GA and it would simply not line up with what we were seeing from SpinCar's reporting. That seemed very shady to us.
> 
> We would've stayed with SpinCar perhaps, if we had been given more info on what drove their numbers and analytics so much higher than what we were seeing on our end. It is a good product, overall. But I also value trustworthiness \&amp; transparency in a company.

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### "Problems Solved" — 5.0/5

> **Ben** | *09 May 2019* | Automotive | Recommendation rating: 10.0/10
> 
> **Pros**: We had constant problems with consistency and quality.  SpinCar solved both.  In the digital age, customers visit countless websites vs. dealerships. SpinCar allows our customers to shop more thoroughly from home.  We utilize their retargeting capabilities as well. The support team is hyper responsive and follows up on issues.  Best bang for your buck in the automotive picture world.
> 
> **Cons**: My only request would be the figure out a way to make feature add on's retroactive to the rest of the inventory.

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## Links

- [View on Capterra](https://www.capterra.co.za/software/139208/spincar)

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| de-CH | <https://www.capterra.ch/software/139208/spincar> |
| en | <https://www.capterra.com/p/139208/SpinCar/> |
| en-AE | <https://www.capterra.ae/software/139208/spincar> |
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