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About LeadSquared

LeadSquared is a no-code CRM that automatically captures leads without leakage, equipped with tracking, automation, and integrations.

Learn more about LeadSquared

Pros:

There is a lot of things to like - but will these things work with software, its a question mark.

Cons:

He has difficulties working with a number of contacts. The integration with other administrative softwares is a bit complicated.

LeadSquared ratings

Average score

Ease of Use
4.3
Customer Service
4.3
Features
4.2
Value for Money
4.1

Likelihood to recommend

7.9/10

LeadSquared has an overall rating of 4.3 out 5 stars based on 163 user reviews on Capterra.

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Filter reviews (163)

Sarah
Sarah
Chief Marketing Officer in India
Verified LinkedIn User
Food & Beverages, 11–50 Employees
Used the Software for: 1+ year
Reviewer Source

Lead management and nurturing within a single tool

5.0 2 years ago

Comments: Lead management has become so easy with leadsquared and it allows you to connect with multiple platforms to capture and store the leads. There are few standard integrations that are available or tools like zapier can be used to set it up.

Pros:

As we do extensive marketing activities for our organization, it is important for us to use a good CRM to save all the info and use it for promotional content distribution. Leadsquared is a great CRM tool and provides you the best features that you can get. We also do email marketing with the same tool and the leads capturing and nurturing can be done with simple setups.

Cons:

No issues faced so far. The tool works great on any browser.

Sunil
Business development manager in India
Medical Devices, 11–50 Employees
Used the Software for: 1+ year
Reviewer Source

Alternatives Considered:

It’s definitely a good tool to have if you are looking increase efficiency of your sales team

4.0 2 years ago

Comments: Overall experience has been satisfactory in terms of using LSQ as a CRM tool. Looking forward to try out other features as well to see how it can bring more efficiency to the team.

Pros:

The think that I liked the most is the ease of use that comes with LeadSquared & they have pretty decent deck of useful features too.

Cons:

As of now there is one thing I am not very satisfied is that there is no planner available or the task calendar is also pretty average.

LeadSquared Response

2 years ago

Thank you so much for sharing your experience with us. We really appreciate you taking the time to share your rating with us. Please do not hesitate to contact us at [email protected]. Best regards, Team LeadSquared.

Bryan
Operations manager in US
Education Management, 11–50 Employees
Used the Software for: 1-5 months
Reviewer Source

Alternatives Considered:

Has abilities but very lacking is support and implementation

2.0 last year

Comments: Very bad experience. Once the sale was completed reliable support was hard to find. I had many issues and upper management didnt respond.

Pros:

It was nice to see what emails had been opened and read. The system overall was hard to navigate.

Cons:

Too many issues and broken promises during the sales process. I was told that their system would work with our SMS provider. Turned out that it didnt. Was told many times that things were in development but never made the date that they were supposed to be finished. The start up period took 3 months yes 3 months for them to get the system up and running. Once it was "ready" we quickly found out that it didn't work. Asking for help was hard to get things corrected. It was a waste of time as we never got it working correct. The system would send out appointment reminders with the wrong time and that happened more than once even after i told them about the problem.

Roshan
VP- Marketing in India
Insurance, 51–200 Employees
Used the Software for: 6-12 months
Reviewer Source

Alternatives Considered:

A capable Sales CRM for startups and small businesses

4.0 2 years ago

Comments: Leadsquared has helped us streamline our Lead and Sales funnel management. The team has helped create custom solutions where ever required and has always helped us resolve issues both in the software as well as at the business level.

Pros:

Adaptability & Customization Ease of use Easy administration Customer Support

Cons:

Reporting suite isn't the best in the industry. Each report works in silos and doesn't really capture the full picture. However, they have been working on it and constantly improving. Email suite and other marketing features have limited use cases. I understand that those aren't the core of the product, so it's ok. But these can get better.

LeadSquared Response

2 years ago

Thank you so much for sharing your experience with us. We really appreciate you taking the time to share your rating with us. Please do not hesitate to contact us at [email protected]. Best regards, Team LeadSquared.

Pankaj Singh
Pankaj Singh
Marketing Automation Specialist in India
Verified LinkedIn User
Human Resources, 51–200 Employees
Used the Software for: 1+ year
Reviewer Source

Marketing Automation tool for SMBs

4.0 4 years ago

Comments: Overall, the tool is fulfilling all the requirements of any SMB. Especially with a small team this tool is for you to achieve things fast.

Pros:

Very easy to use. Administration can be done without any coding hardcore skills. Landing page creation is easy and feature like some Landing page some module can be visible or hide on mobile is a great one without any coding. Support is great. The customer care team is very fast in responding to customer queries.

Cons:

Third-party tool integration sometimes feels limited. When it comes to reporting all required reports are available like lead source, lead history, but advanced-level reporting feels limited. for SMBs leadsquared is sufficient.

LeadSquared Response

2 years ago

Thank you so much for sharing your experience with us. We really appreciate you taking the time to share your rating with us. Please do not hesitate to contact us at [email protected]. Best regards, Team LeadSquared.

Jagriti
Managing Director, Owner
Verified LinkedIn User
Staffing & Recruiting, 51–200 Employees
Used the Software for: 1+ year
Reviewer Source
Source: GetApp

Brilliant tool for Lead Automation - helping Marketing and Campaigns

5.0 9 years ago

Comments: I have been very impressed with LeadSquared - that we had chosen amongst a plethora of tools available for the purpose - but none was as useful and easy to use as LeadSquared. We were doubly impressed with the depth of thinking that had gone in thinking each feature and how to make it the most useful for actual users. My sales and marketing team are quite excited by the effectiveness of the tool - and our witnessed business growth is a strong testimonial. As a decision maker, I get quick and intuitive reports which helps in aligning our strategy to our business goals and keeps team performance high. LeadSquared team has been exceptional in providing support and promptly resolving our queries in minutes. I strongly recommend LeadSquared.

Pros:

1. Can be used even by Junior staff with minimal training - very intuitive product. 2. Has all the features that help us in our sales/marketing automation. 3. Landing page feature helps us creating mini sites and getting effective metrics. 4. Strong reliable support. 5. Good pricing options - value for money! I would strongly recommend the reader to take LeadSquared tour and try it - you shall definitely find it worth your business value!

Cons:

Granularity of access for lists for campaigns can be improved.

LeadSquared Response

2 years ago

Thank you so much for sharing your experience with us. We really appreciate you taking the time to share your rating with us. Please do not hesitate to contact us at [email protected]. Best regards, Team LeadSquared.

Venkat
Vice President - Operations
Verified LinkedIn User
Information Technology & Services, 201–500 Employees
Used the Software for: 1+ year
Reviewer Source
Source: GetApp

Leadsquared - Simple, Feature Rich and Powerful Lead Management Solution

5.0 9 years ago

Comments: We have been using LeadSquared for about 2 years now for all our Email Marketing and Lead Management requirements. LeadSquared has been exceptionally good and has been evolving continuously to give us more features and options. My teams love the ease of use, the design and the continuously evolving new features. The customer support has been exceptional. The LeadSquared team has heard and responded to us extremely well, be it new feature request or other support requirements. The lead capture and nurturing dashboards have been immensely useful in our sales and marketing reviews. The dashboards and reports helped us improve our process. Kudos to the LeadSquared team for developing an excellent software. I would strongly recommend LeadSquared to anybody that is looking for a great lead management tool with an excellent ROI.

Pros:

1) Excellent set of features and continuously evolving 2) Simple and Extremely user friendly Interface 3) Powerful and extremely useful dashboards 4) Quality of support 5) Excellent Up time record without any problems

Cons:

1) We would love to replace our CRM completely but there are a few things that LeadSquared misses for our needs. But we believe that these features are scheduled in the roadmap. So, its just a matter of time.

LeadSquared Response

2 years ago

Thank you so much for sharing your experience with us. We really appreciate you taking the time to share your rating with us. Please do not hesitate to contact us at [email protected]. Best regards, Team LeadSquared.

Verified Reviewer
Verified LinkedIn User
Higher Education, 201–500 Employees
Used the Software for: 1-5 months
Reviewer Source

We Go Live in a Week!

5.0 7 months ago

Pros:

I love that the system is completely (for the most part) customizable to our needs, from the reporting to where buttons are placed and what different user levels can and cannot see. Our partnership began in November 2023. We have built a beautiful system to meet our Admissions Teams' needs. The Marvin view is awesome! Our representatives are excited to start using it!

Cons:

There are only 4 levels of users (Admin, Sales Manager, Marketing, and Rep User). We have a 5-layer structured team, so one additional level would have been ideal. However, we figured out a workaround :)

Aqeel
Aqeel
Marketing Manager in India
Verified LinkedIn User
Computer Software, 51–200 Employees
Used the Software for: 6-12 months
Reviewer Source

Alternatives Considered:

A CRM for statups

5.0 2 years ago

Pros:

It's inexpensive with all the functionalities for lead management and nurturing.

Cons:

The turn around time from customer success team is bad.

LeadSquared Response

2 years ago

Thank you so much Aqeel for sharing your experience with us. We really appreciate you taking the time to share your rating with us. Please do not hesitate to contact us at [email protected]. Best regards, Team LeadSquared.

Niharika
Client Account Manager in India
Education Management, 1,001–5,000 Employees
Used the Software for: 2+ years
Reviewer Source

Leadsquared as a CRM tool- Pros and cons

4.0 4 months ago

Pros:

User Friendly, Customization and flexibility, security and compliance, lead engagement, lead monitoring, customer support, analytics and reporting

Cons:

cost and it is complex for a small team, features do overlaps here

Krishna
System Administrator in India
Education Management, 11–50 Employees
Used the Software for: 6-12 months
Reviewer Source

Alternatives Considered:

Using LSQ for overall lead tracking and sales activity.

5.0 2 years ago

Comments: We had some issues in beginning but now it's sorted and working fine.

Pros:

Lead Capture, Automations, Separate Activities, Creating Forms, Phone Call Metrics, Notifications, etc. These are the features which we like in the LSQ CRM.

Cons:

Pricing is very high for Apps connector and Automation timing is slow. Activity import is not working properly. Kindly look into this.

LeadSquared Response

2 years ago

Thank you so much for sharing your experience with us. We really appreciate you taking the time to share your rating with us. Please do not hesitate to contact us at [email protected]. Best regards, Team LeadSquared.

Srijani
Executive - G&D in India
Hospital & Health Care, 5,001–10,000 Employees
Used the Software for: 2+ years
Reviewer Source

Alternatives Considered:

AMRI using LeadSquared Software

5.0 2 years ago

Comments: It was really good and helpful to streamline lot of sales processes.

Pros:

Lead Distribution and Lead Management - Digital module worked really well.

Cons:

More dashboard or reports options should be there.

LeadSquared Response

2 years ago

Thank you so much for sharing your experience with us. We really appreciate you taking the time to share your rating with us. Please do not hesitate to contact us at [email protected]. Best regards, Team LeadSquared.

Alex
Managing Director in India
E-Learning, 11–50 Employees
Used the Software for: 2+ years
Reviewer Source

A reliable platform for scaling your business

5.0 2 years ago

Pros:

The Ux is well thought through and easily adaptable. The customer support is really strong. Integrations and payments are seamless. Certain payments you need to make for some value additions are very quickly accessible in the portal itself and have a quick TAT of implementation.

Cons:

Certain features are required while scaling your business such as Team management, the price point for such features is a little on the upside.

LeadSquared Response

2 years ago

Thank you so much for sharing your experience with us. We really appreciate you taking the time to share your rating with us. Please do not hesitate to contact us at [email protected]. Best regards, Team LeadSquared.

Verified Reviewer
Verified LinkedIn User
Computer Software, 51–200 Employees
Used the Software for: 6-12 months
Reviewer Source

Best Lead Nurturing Tool

3.0 2 years ago

Comments: Overall we are happy with the tool and the way it's helping us in keeping track of our leads. We are not using it for email newsletters anymore as the emails were delivered to spam.

Pros:

Easy to use lead capture, lead nurturing, and sales management tool. We have been using it since last year for all our sales and lead generation needs and we are happy with the results.

Cons:

Little disappointed in marketing automation capabilities. Marketing automation needs more features and refined analytics.

Kanchi
Sr Director Admissons in India
Education Management, 51–200 Employees
Used the Software for: 2+ years
Reviewer Source

A comprehensive CRM tool

4.0 2 years ago

Comments: Serves it’s purpose as a Lead management system. Ease of use

Pros:

The best feature of Leadsquared is the control that the user has on customisation. Can create multiple forms, landing pages, lists all on their own which allows for short turn around times and better view of the data.

Cons:

Challenges with integration with other platforms

LeadSquared Response

2 years ago

Thank you so much for sharing your experience with us. We really appreciate you taking the time to share your rating with us. Please do not hesitate to contact us at [email protected]. Best regards, Team LeadSquared.

Tanmay
Manager in Namibia
Leisure, Travel & Tourism, Self Employed
Used the Software for: 1+ year
Reviewer Source

Tanmay - leadsqured

5.0 last year

Comments: I was working for edtech for 2 years that time I used this CRM and initially it was difficult to understand but once I get used to of it it was really easy to track my daily weekly monthly quarterly yearly repor te of sales , leads ,

Pros:

Very easy to use Good filters and conditions are there Easy to track sales , leads Easy bifurcation of leadsCan add followup

Cons:

Inbuilt calling system can be user friendly It takes time to non tech person to understand filters Can add self customisation options also

Verified Reviewer
Verified LinkedIn User
E-Learning, 2–10 Employees
Used the Software for: 1+ year
Reviewer Source

Fastly growing Lead Management software

3.0 2 years ago

Pros:

The best thing that I like about Lead Squared is the call tracking feature that enables me to track my Sales Teams productivity and also identify gaps in lead conversions.

Cons:

The only thing that I don't like is the user interface. It has great features but the UI & UX is not up to the mark and also navigating through some features is difficult.

Palak
Team Lead in India
Education Management, 5,001–10,000 Employees
Used the Software for: 6-12 months
Reviewer Source

LeadSquared Review

3.0 2 years ago

Comments: Overall experiance has been average.

Pros:

The live calling updates and the recordings to listen exactly what happened on last call

Cons:

Interface is not that attractive and not much user friendly.

Arjun
Arjun
Program Head in India
Verified LinkedIn User
Education Management, 11–50 Employees
Used the Software for: 6-12 months
Reviewer Source

Alternatives Considered:

Good CRM system to manage a sales team.

4.0 2 years ago

Pros:

The software is easy to use as compared to its other counterpart salesforce.

Cons:

Sierra Reporting is not the best, custom reports cannot be created properly.

Mahara
Team Lead in India
E-Learning, 1,001–5,000 Employees
Used the Software for: 2+ years
Reviewer Source

Easy to use in android devices

5.0 2 years ago

Comments: Simple and effective software for maintaining all kinds of sales & marketing activates.

Pros:

Its so friendly for usage. And it can be operated in mobile phones itself. Best software for field sales and marketing time. With in fraction of seconds we can mark all information even while we are discussing with our customers.

Cons:

If we do a recording meeting , if any call or any other 3rd party interruption is done total recording have been crashed several times. Not supportive we lower model devices.

LeadSquared Response

2 years ago

Thank you so much Mahara for sharing your experience with us. We really appreciate you taking the time to share your rating with us. We look forward to your continued support. Best Regards, Team LeadSquared

Parth
Co-Founder in India
Education Management, 2–10 Employees
Used the Software for: 2+ years
Reviewer Source

Title of my reivew

4.0 4 years ago

Pros:

The ease of integration and documentation

Cons:

The complexity in UI. It's not easy to exactly to know what is where

LeadSquared Response

2 years ago

Thank you so much for sharing your experience with us. We really appreciate you taking the time to share your rating with us. Please do not hesitate to contact us at [email protected]. Best regards, Team LeadSquared.

Radhika
Customer Associate in India
Financial Services, 51–200 Employees
Used the Software for: 1+ year
Reviewer Source

Great CRM!

4.0 2 years ago

Pros:

Ease of use, have all the data of the user in one place, quality reports

Cons:

Frequently facing the issue of call not getting triggered in the last quarter, though once raised - was resolved quickly by the team

LeadSquared Response

2 years ago

Thank you so much for sharing your experience with us. We really appreciate you taking the time to share your rating with us. Please do not hesitate to contact us at [email protected]. Best regards, Team LeadSquared.

vinay
IT-Team Leader in India
Education Management, 201–500 Employees
Used the Software for: 2+ years
Reviewer Source

Feedback

5.0 2 years ago

Comments: For the lead management, this software is the best.

Pros:

All Features are good, I personally liked the filters and exporting data feature. Its very handy and user friendly.

Cons:

I dont have anything in my mind.

Bhargav
Sales Manager in India
Investment Management, 51–200 Employees
Used the Software for: 1+ year
Reviewer Source

Value for money

5.0 2 years ago

Pros:

This product help me in acceleration on lead management.

Cons:

Training for using the product efficiently should be given free of cost so that we can utilize the platform efficiently.

LeadSquared Response

2 years ago

Thank you so much for sharing your experience with us. We really appreciate you taking the time to share your rating with us. Please do not hesitate to contact us at [email protected]. Best regards, Team LeadSquared.

Gary
Sales head in India
Computer Software, 51–200 Employees
Used the Software for: 1+ year
Reviewer Source

Post sales Customer queries

5.0 2 years ago

Pros:

Excellent post sales team. With excellent customer support and immediate assistance is provided if needed.

Cons:

Usability and userflow is not as expected.

LeadSquared Response

2 years ago

Thank you so much for sharing your experience with us. We really appreciate you taking the time to share your rating with us. Please do not hesitate to contact us at [email protected]. Best regards, Team LeadSquared.