---
description: Learn more about Sugar Market price, benefits, and disadvantages for businesses in South Africa. Read reviews from verified users and discover similar tools.
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title: Sugar Market Price, Reviews & Features - Capterra South Africa 2026
---

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# Sugar Market

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> SugarCRM - The World’s Most Loved CRM Platform​
> 
> Verdict: Rated **4.1/5** by 63 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses Sugar Market?

SugarCRM is ideal for mid-sized companies globally.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.1/5** | 63 Reviews |
| Ease of Use | 4.0/5 | Based on overall reviews |
| Customer Support | 4.4/5 | Based on overall reviews |
| Value for Money | 3.9/5 | Based on overall reviews |
| Features | 3.9/5 | Based on overall reviews |
| Recommendation percentage | 70% | (7/10 Likelihood to recommend) |

## About the vendor

- **Company**: SugarCRM
- **Location**: Cupertino, US
- **Founded**: 2004

## Commercial Context

- **Starting Price**: US$1 000,00
- **Pricing model**: Usage Based
- **Pricing Details**: Please visit our pricing page for further information at: https://www.sugarcrm.com/uk/pricing/
- **Target Audience**: 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Windows (On-Premise), Chromebook (Desktop)
- **Supported Languages**: Arabic, Chinese, Czech, Danish, Dutch, English, Finnish, French, German, Hebrew, Hungarian, Indonesian, Irish, Italian, Norwegian, Polish, Portuguese, Russian, Spanish, Swedish, Turkish, Ukrainian
- **Available Countries**: Australia, Canada, China, India, United Kingdom, United States

## Features

- A/B Testing
- CAN-SPAM Compliance
- CRM
- Campaign Management
- Candidate Management
- Channel Management
- Contact Database
- Contact Management
- Conversion Tracking
- Customizable Fields
- Data Import/Export
- Drip Campaigns
- Dynamic Content
- Email Marketing
- Event Triggered Actions
- Landing Pages/Web Forms
- Lead Capture
- Lead Management
- Lead Nurturing
- Lead Qualification
- Lead Segmentation
- Marketing Automation
- Mobile Optimization
- Multi-Campaign
- Multi-Channel Marketing
- Performance Metrics
- Personalization
- Pipeline Management
- ROI Tracking
- Reporting/Analytics
- Segmentation
- Social Marketing
- Subscriber Management
- Template Management
- WYSIWYG Editor
- Website Visitor Tracking

## Integrations (7 total)

- Bullhorn ATS & CRM
- Infor CRM
- Microsoft Dynamic 365 CRM  (JourneyTEAM - Reseller)
- ProNavigator
- Sage CRM
- Salesforce Sales Cloud
- SugarCRM

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Email Marketing Software](https://www.capterra.co.za/directory/30013/email-marketing/software)

## Related Categories

- [Email Marketing Software](https://www.capterra.co.za/directory/30013/email-marketing/software)
- [Lead Generation Software](https://www.capterra.co.za/directory/30963/lead-generation/software)
- [Marketing Automation Software](https://www.capterra.co.za/directory/6/marketing-automation/software)
- [Campaign Management Software](https://www.capterra.co.za/directory/30012/campaign-management/software)
- [Lead Nurturing Software](https://www.capterra.co.za/directory/31563/lead-nurturing/software)

## Alternatives

1. [EngageBay CRM](https://www.capterra.co.za/software/178819/engagebay-marketing) — 4.7/5 (907 reviews)
2. [Omnisend](https://www.capterra.co.za/software/153508/omnisend) — 4.7/5 (836 reviews)
3. [Marketo Engage](https://www.capterra.co.za/software/75130/marketo-lead-management) — 4.3/5 (710 reviews)
4. [Act-On](https://www.capterra.co.za/software/103468/act-on) — 4.3/5 (258 reviews)
5. [Spotler CRM](https://www.capterra.co.za/software/88929/really-simple-systems-crm) — 4.4/5 (453 reviews)

## Reviews

### "Great Marketing Automation Tool - Straightforward and easy to use" — 5.0/5

> **Kirsten** | *31 January 2019* | Staffing & Recruiting | Recommendation rating: 10.0/10
> 
> **Pros**: Salesfusion has made it very easy for my CRM (Bullhorn) to be connected and synced with Salesfusion. I never have to push information manually - everything is done automatically. The drag and drop email, form and landingpage builder is incredibly easy to use and everything will look exactly like it does on your preview screen, in your once it's live/sent. This is something that doesn't apply to all marketing automation tools\! Setting up leadroutes and smart nurtures is also incredibly easy and the customer service and training is also great.
> 
> **Cons**: The only thing I am not a 100% a fan of is the Events section - it doesn't have the drag and drop builder YET. I know they are working on it, but currently it's a bit more difficult and you need to know your way around HTML to get a good looking email and landingpage - although you can copy this from your drag and drop emails and landingpages if you know your ways around pulling this HTML from the source. This is the only thing I dislike.
> 
> Salesfusion has helped our marketing team save time and made creating campaigns so much easier\! We've gone from manually updating lists using Excel files and constantly re-adjusing emails to make them look good on all platforms to make things work with only a few clicks\! I definitely love Salesfusion, the ease-of-use and integration between CRM and MA platform\!

-----

### "Sales Fusion is Great\!" — 5.0/5

> **Alexa** | *14 May 2019* | Medical Devices | Recommendation rating: 10.0/10
> 
> **Pros**: The software is pretty intuitive, which really helps when you are first starting out.  Email builder is great\! 2.0 just launched and is awesome. Their other modules are great too\!
> 
> **Cons**: There's nothing I dislike.  Including an additional training session on pulling reports once you have been using the tool for 6+ months would be nice.  The training is thorough, but you don't have any data to pull, so you aren't really sure what stats you will want to pull/how to pull them once you do have data to pull.
> 
> The training team, and especially \[SENSITIVE CONTENT HIDDEN\]are so knowledgeable.  The training program when you are first on-boarded is fabulous\!\! Their support team is also amazing. They almost always have a solution to my problems/questions and are very fast to respond. This is the first time we have used a marketing automation tool and I'm very happy with Sales Fusion\!

-----

### "Sugar Review" — 2.0/5

> **Sadia** | *05 March 2022* | Information Technology & Services | Recommendation rating: 3.0/10
> 
> **Pros**: Easy to use &#10;Prospect database &#10;A large database of details
> 
> **Cons**: Old historic prospect details &#10;Very simple and old fashioned
> 
> It’s not the best \! Needs to be improved

-----

### "An easy to use and powerful enough to call MarTech tool\!\!" — 4.0/5

> **Nitya** | *08 June 2022* | Information Technology & Services | Recommendation rating: 7.0/10
> 
> **Pros**: Sugar Market make it easy to find the email results in a matter of seconds. It is possible to administer a database in a simple and efficient way. Creating landing pages, email templates and sign up form can be done easily.
> 
> **Cons**: The process of setting up custom reporting is difficult. There is a learning curve creating a template in HTML editor.

-----

### "Salesfusion Marketing Automation Review" — 5.0/5

> **Nick** | *30 January 2019* | Insurance | Recommendation rating: 8.0/10
> 
> **Pros**: Fairly easy to use, amazing customer service and support, natively integrates with Saleslogix/Infor CRM, frequently updated, very powerful automation software
> 
> **Cons**: Nothing that you wouldn't otherwise experience form similar platforms.

-----

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## Links

- [View on Capterra](https://www.capterra.co.za/software/101464/sugar-market)

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