---
description: Discover and compare Free Account Based Marketing Software Applications & Tools. Capterra is a free interactive tool that lets you quickly narrow down your software selection, contact multiple vendors, and compare platforms for your business.
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title: Free Account Based Marketing Software - Capterra South Africa 2026
---

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# Account Based Marketing Software

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> Account Based Marketing software promotes revenue growth by helping businesses focus its marketing efforts on the key target audience.

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## Products

1. [Personyze](https://www.capterra.co.za/software/163491/pesonyze) — 4.6/5 (16 reviews) — ABM solution that helps create dynamic landing pages \& send personalized emails to optimize customers' experiences.
2. [Jira](https://www.capterra.co.za/software/19319/jira) — 4.4/5 (15312 reviews) — Jira is a project tracking software that helps agile teams plan, track, and release software through comprehensive issue management.
3. [Wrike](https://www.capterra.co.za/software/76113/wrike) — 4.4/5 (2887 reviews) — Wrike is a software solution for account-based marketing with campaign templates, Gantt charts, reporting features, and more.
4. [Tableau](https://www.capterra.co.za/software/77260/tableau) — 4.6/5 (2348 reviews) — Business intelligence solution that allows businesses to connect with data sources, build interactive visualizations \& share insights.
5. [Bitrix24](https://www.capterra.co.za/software/113540/bitrix24) — 4.2/5 (984 reviews) — Bitrix24 is \#1 free CRM and account management software used by over 15 million companies. Cloud, mobile, and open source editions.
6. [EngageBay CRM](https://www.capterra.co.za/software/178819/engagebay-marketing) — 4.7/5 (907 reviews) — EngageBay is an AI-powered all-in-one CRM that helps businesses manage marketing, sales, and customer service from a single platform.
7. [Seamless](https://www.capterra.co.za/software/207295/seamless-ai) — 4.5/5 (487 reviews) — Now Marketing and Sales teams can build accurate, up-to-date Account Based Marketing (ABM) lists in real-time. Sign Up to try it free\!
8. [Spotler CRM](https://www.capterra.co.za/software/88929/really-simple-systems-crm) — 4.4/5 (453 reviews) — Our easy to use CRM with with an integrated Marketing tool provides the perfect solution for account-based marketing.
9. [Lusha](https://www.capterra.co.za/software/198383/lusha) — 4.0/5 (397 reviews) — Lusha’s lead intelligence solution delivers accurate direct dials, phone numbers and emails to speed up sales with less work.
10. [Apollo.io](https://www.capterra.co.za/software/158696/apollo) — 4.5/5 (387 reviews) — Power your go-to-market with one platform. Fueled by the most accurate data on 210M contacts and 35M companies.
11. [Drift](https://www.capterra.co.za/software/150371/drift) — 4.5/5 (199 reviews) — Drift is a human-centric, AI-powered buyer engagement platform.
12. [Relayto](https://www.capterra.co.za/software/217021/relayto) — 4.8/5 (198 reviews) — Check out relayto.com/showcase and book a meeting with us: https://rla.to/meet-with-relayto
13. [Jobin.cloud](https://www.capterra.co.za/software/1021637/jobincloud) — 4.7/5 (172 reviews) — All-in-one ABM solution to source, score, and engage target accounts with personalized, multi-channel campaigns.
14. [Dealfront](https://www.capterra.co.za/software/154835/leadfeeder) — 4.2/5 (135 reviews) — We help B2B companies identify and monitor target accounts visiting their website. Aligning sales and marketing around key accounts.
15. [ActiveDEMAND](https://www.capterra.co.za/software/142305/activedemand) — 4.2/5 (79 reviews) — Full featured Account-Based marketing platform built for marketing agencies
16. [Segment](https://www.capterra.co.za/software/150621/segment) — 4.7/5 (72 reviews) — Twilio Segment is the world’s leading Customer Data Platform (CDP). Join the 25,000+ companies using Segment.
17. [Copy.ai](https://www.capterra.co.za/software/1019087/copyai) — 4.4/5 (67 reviews) — Copy.ai is the first Go-to-Market AI Platform that can codify best practices, unify data, connect teams, and eliminate GTM bloat.
18. [Visitor Queue](https://www.capterra.co.za/software/176590/visitor-queue) — 4.6/5 (64 reviews) — B2B lead generation software that identifies the name of the businesses that visit your website and personalizes their experience.
19. [Dreamdata](https://www.capterra.co.za/software/197705/dreamdata-io) — 4.8/5 (55 reviews) — Dreamdata is a B2B Activation \& Attribution Platform built for empowering marketers.
20. [Slintel](https://www.capterra.co.za/software/174420/slintel-lead-intelligence-and-recommendation-platform) — 4.4/5 (37 reviews) — Slintel evaluates 100 billion+ data points to find 3% prospects with potential to purchase your product. Leads with high intent
21. [User.com](https://www.capterra.co.za/software/144916/usercom) — 4.6/5 (36 reviews) — User.com is an advanced marketing and sales system that helps automate personalized communication and streamline business processes.
22. [Luna](https://www.capterra.co.za/software/1037616/luna) — 4.7/5 (35 reviews) — Luna.ai is an all-in-one B2B AI outbound sales platform that provides quality leads from our database of over 265 million verified cont
23. [Visual Visitor](https://www.capterra.co.za/software/163298/visual-visitor) — 4.7/5 (20 reviews) — We Make B2B Sales Easier. Helping over 2,200 Sales and Marketing Teams Sell More in Less Time.
24. [Klarity](https://www.capterra.co.za/software/172716/leadiro) — 3.8/5 (19 reviews) — Klarity® - Save time with One-Click Prospecting™. Klarity is a B2B prospecting tool that allows you to build and view prospect lists.
25. [CloseFactor](https://www.capterra.co.za/software/1036362/closefactor) — 4.7/5 (15 reviews) — CloseFactor is a go-to-market platform that uses artificial intelligence to help revenue teams fill their pipeline with their ICP.

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## Related Categories

- [Lead Nurturing Software](https://www.capterra.co.za/directory/31563/lead-nurturing/software)
- [Lead Generation Software](https://www.capterra.co.za/directory/30963/lead-generation/software)
- [Sales Enablement Software](https://www.capterra.co.za/directory/30798/sales-enablement/software)
- [Email Marketing Software](https://www.capterra.co.za/directory/30013/email-marketing/software)
- [Lead Capture Software](https://www.capterra.co.za/directory/31017/lead-capture/software)

## Links

- [View on Capterra](https://www.capterra.co.za/directory/31125/account-based-marketing/software)
- [All Categories](https://www.capterra.co.za/directory)

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Swing by and get a free 14-day trial with no upfront payment and get access to all the tools today.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/ee1cfc44-3f00-416f-b4ef-9bd866b0311d.png","url":"https://www.capterra.co.za/software/144916/usercom","@type":"ListItem"},{"name":"Luna","position":22,"description":"Luna.ai is an all-in-one B2B AI outbound sales platform that provides quality leads from our database of over 265 million verified contacts. 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We can help.\n- We identify visitors to your website by name - We can identify not the company but the person also.\n- Email tracking for proposals and email marketing \n\nAll-In-One platform with Unlimited Users.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/49a29c3f-411c-4852-a4c3-4eafba638764.png","url":"https://www.capterra.co.za/software/163298/visual-visitor","@type":"ListItem"},{"name":"Klarity","position":24,"description":"Klarity® - Save time with One-Click Prospecting™.\n\nKlarity is a B2B marketing and sales prospecting tool for building, sharing and saving contact lists for outreach and lead prioritization. Allowing you to build and view prospect lists with varying levels of features with real-time data enrichment with Confirmed Connect ™ resulting in reduced cost and connections with up to 95% email accuracy.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/175aba91-dde6-499d-b47e-3dbd3f3d1293.png","url":"https://www.capterra.co.za/software/172716/leadiro","@type":"ListItem"},{"name":"CloseFactor","position":25,"description":"CloseFactor is a go-to-market platform that helps revenue teams fill their pipeline with their ICP. Using artificial intelligence (AI) to automatically curate unstructured information about companies and extract meaningful insights that sales and marketing teams can act on, CloseFactor helps businesses connect strategy with execution by targeting the right people at the right accounts with the right message at the right time.\n\nCloseFactor helps sales and marketing teams fill their pipeline with their dream customers by:\n1. Identifying their ICP \n2. Generating the best set of accounts to target \n3. Surfacing the buying committee that matches their personas\n4. Delivering both meaningful insights and the content for the next best action","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/afc4029e-d4fb-4384-a800-ae1e49aa28d2.png","url":"https://www.capterra.co.za/software/1036362/closefactor","@type":"ListItem"}],"numberOfItems":25}
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