---
description: Compare ActiveCampaign vs Popup Maker. Learn more about each of the software’s price, features, and helpful software reviews for South African business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Compare ActiveCampaign vs Popup Maker - Capterra South Africa 2026
---

Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/6/marketing-automation/software) > [ActiveCampaign \<span\>vs\</span\> Popup Maker](https://www.capterra.co.za/compare/79367/193161/activecampaign/vs/popup-maker)

# Compare ActiveCampaign vs Popup Maker

Canonical: https://www.capterra.co.za/compare/79367/193161/activecampaign/vs/popup-maker

> Detailed comparison between ActiveCampaign and Popup Maker. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | ActiveCampaign | Popup Maker |
| **Overall rating** | 4.6/5 | 4.7/5 |
| **Total Reviews** | 2571 | 28 |
| **Starting Price** | US$15,00 | US$6,95 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Best for

### ActiveCampaign

Small to midsize businesses through enterprise organizations across ecommerce, retail, education, fitness, SaaS, agencies, franchises, and non-profits. Serves customers in more than 170 countries.

### Popup Maker

Popup Maker is mainly concentrated on the eCommerce segment.

## Key features

### ActiveCampaign

- CRM
- Campaign Analytics
- Campaign Management
- Data Import/Export
- Dynamic Content
- Email Marketing
- Email Tracking
- Landing Pages/Web Forms
- Lead Capture
- Lead Generation
- Lead Management
- Marketing Automation
- Multi-Channel Marketing
- ROI Tracking
- Sales Analytics
- Search Marketing
- Segmentation
- Social Marketing
- Template Management
- Website Visitor Tracking

### Popup Maker

- CRM
- Campaign Analytics
- Campaign Management
- Data Import/Export
- Dynamic Content
- Email Marketing
- Email Tracking
- Landing Pages/Web Forms
- Lead Capture
- Lead Generation
- Lead Management
- Marketing Automation
- Multi-Channel Marketing
- ROI Tracking
- Sales Analytics
- Search Marketing
- Segmentation
- Social Marketing
- Template Management
- Website Visitor Tracking

## Links

- [View ActiveCampaign Profile](https://www.capterra.co.za/software/79367/activecampaign)
- [View Popup Maker Profile](https://www.capterra.co.za/software/193161/popup-maker)
- [View Original Comparison](https://www.capterra.co.za/compare/79367/193161/activecampaign/vs/popup-maker)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Compare ActiveCampaign vs Popup Maker - Capterra South Africa 2026","description":"Compare ActiveCampaign vs Popup Maker. Learn more about each of the software’s price, features, and helpful software reviews for South African business users.","url":"https://www.capterra.co.za/compare/79367/193161/activecampaign/vs/popup-maker","about":[{"@id":"https://www.capterra.co.za/software/79367/activecampaign#software"},{"@id":"https://www.capterra.co.za/software/193161/popup-maker#software"}],"breadcrumb":{"@id":"https://www.capterra.co.za/compare/79367/193161/activecampaign/vs/popup-maker#breadcrumblist"},"@id":"https://www.capterra.co.za/compare/79367/193161/activecampaign/vs/popup-maker#webpage","@type":["WebPage","CollectionPage"],"publisher":{"@id":"https://www.capterra.co.za/#organization"},"inLanguage":"en-ZA","isPartOf":{"@id":"https://www.capterra.co.za/#website"}},{"name":"ActiveCampaign","description":"ActiveCampaign is a cloud-based marketing and sales automation platform that combines email marketing, multi-channel messaging, CRM, and landing pages in one system. Businesses use it to automate customer journeys, send personalized campaigns across email, SMS, and WhatsApp, and manage contacts and sales pipelines from a single place.\n\nKey features include a drag-and-drop email designer, 900+ pre-built automation recipes, contact segmentation and tagging, A/B testing, site tracking, custom reporting, and 1,000+ integrations with tools like Salesforce, Shopify, and Google Ads. A landing page builder and transactional email are also included.\n\nActiveCampaign suits small to midsize businesses through enterprise organizations across industries such as ecommerce, retail, education, fitness, and SaaS. Franchise and multi-location businesses are supported through a dedicated management hub. HIPAA support is available on Enterprise plans.","image":"https://images.g2crowd.com/display-layer-screenshots/1934/7c5a26a13084a46074f3a9275ec7298e154ffe32c909a1a20ddc3f3a8336916d.png","url":"https://www.capterra.co.za/software/79367/activecampaign","@id":"https://www.capterra.co.za/software/79367/activecampaign#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.co.za/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":2571,"ratingValue":4.6},"offers":{"price":"15","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows, Linux, Chrome, Android, Platform ios, Platform ipad"},{"name":"Popup Maker","description":"Provides a complete marketing popups creation platform which will help you increase sales.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/5587186f-de0d-414f-ada5-01ca87d47768.png","url":"https://www.capterra.co.za/software/193161/popup-maker","@id":"https://www.capterra.co.za/software/193161/popup-maker#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.co.za/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":28,"ratingValue":4.7},"offers":{"price":"6.95","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"@id":"https://www.capterra.co.za/compare/79367/193161/activecampaign/vs/popup-maker#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Marketing Automation Software","position":2,"item":"/directory/6/marketing-automation/software","@type":"ListItem"},{"name":"ActiveCampaign vs Popup Maker","position":3,"item":"https://www.capterra.co.za/compare/79367/193161/activecampaign/vs/popup-maker","@type":"ListItem"}]}]}
</script>