---
description: Compare SAS Customer Intelligence 360 vs MikMak. Learn more about each of the software’s price, features, and helpful software reviews for South African business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Compare SAS Customer Intelligence 360 vs MikMak - Capterra South Africa 2026
---

Breadcrumb: [Home](/) > [Customer Data Platforms](/directory/31334/customer-data-platform/software) > [SAS Customer Intelligence 360 \<span\>vs\</span\> MikMak](https://www.capterra.co.za/compare/78209/1020775/sas-customer-intelligence-360/vs/mikmak)

# Compare SAS Customer Intelligence 360 vs MikMak

Canonical: https://www.capterra.co.za/compare/78209/1020775/sas-customer-intelligence-360/vs/mikmak

> Detailed comparison between SAS Customer Intelligence 360 and MikMak. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | SAS Customer Intelligence 360 | MikMak |
| **Overall rating** | 4.9/5 | 4.7/5 |
| **Total Reviews** | 8 | 18 |
| **Starting Price** | US$8 000,00 | - |
| **Free Trial** | Yes | No |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Best for

### SAS Customer Intelligence 360

SAS Customer Intelligence 360 anticipates the needs of companies across all geographies, primarily serving chief marketing officers, digital transformation officers, and customers experience leaders.

### MikMak

eCommerce, Brand, Marketing, and IT teams

## Key features

### SAS Customer Intelligence 360

- A/B Testing
- API
- Campaign Planning
- Channel Management
- Content Management
- Customizable Reports
- Dashboard
- Data Source Connectors
- Engagement Tracking
- Mobile Ad Serving
- Multi-Channel Management
- Multi-Channel Marketing
- Newsletter/Email Ad Serving
- Performance Metrics
- Real-Time Data
- Reporting/Analytics
- Search/Filter
- Social Advertising
- Social Media Integration
- Visual Analytics

### MikMak

- A/B Testing
- API
- Campaign Planning
- Channel Management
- Content Management
- Customizable Reports
- Dashboard
- Data Source Connectors
- Engagement Tracking
- Mobile Ad Serving
- Multi-Channel Management
- Multi-Channel Marketing
- Newsletter/Email Ad Serving
- Performance Metrics
- Real-Time Data
- Reporting/Analytics
- Search/Filter
- Social Advertising
- Social Media Integration
- Visual Analytics

## Links

- [View SAS Customer Intelligence 360 Profile](https://www.capterra.co.za/software/78209/sas-customer-intelligence-360)
- [View MikMak Profile](https://www.capterra.co.za/software/1020775/mikmak)
- [View Original Comparison](https://www.capterra.co.za/compare/78209/1020775/sas-customer-intelligence-360/vs/mikmak)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Compare SAS Customer Intelligence 360 vs MikMak - Capterra South Africa 2026","description":"Compare SAS Customer Intelligence 360 vs MikMak. Learn more about each of the software’s price, features, and helpful software reviews for South African business users.","url":"https://www.capterra.co.za/compare/78209/1020775/sas-customer-intelligence-360/vs/mikmak","about":[{"@id":"https://www.capterra.co.za/software/78209/sas-customer-intelligence-360#software"},{"@id":"https://www.capterra.co.za/software/1020775/mikmak#software"}],"breadcrumb":{"@id":"https://www.capterra.co.za/compare/78209/1020775/sas-customer-intelligence-360/vs/mikmak#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.capterra.co.za/compare/78209/1020775/sas-customer-intelligence-360/vs/mikmak#webpage","isPartOf":{"@id":"https://www.capterra.co.za/#website"},"inLanguage":"en-ZA","publisher":{"@id":"https://www.capterra.co.za/#organization"}},{"name":"SAS Customer Intelligence 360","description":"SAS Customer Intelligence 360 (CI 360) is an enterprise marketing solution focusing on intelligent, purpose driven marketing. Using dynamic data collection, CI 360 enables marketers to gain a holistic view of all components of the customer journey. With SAS CI 360, marketers can use owned data to identify key customer insights and convert this knowledge into more relevant, targeted, and individualized communications on all marketing channels- both digital and direct.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/6125c50c-4027-4c81-b36e-4e17bbd43c5b.png","url":"https://www.capterra.co.za/software/78209/sas-customer-intelligence-360","@type":"SoftwareApplication","@id":"https://www.capterra.co.za/software/78209/sas-customer-intelligence-360#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.co.za/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.9,"bestRating":5,"ratingCount":8},"offers":{"price":"8000","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"name":"MikMak","description":"MikMak’s Where to Buy Shoppable Solutions helps multichannel brands across categories, including CPG, Grocery, Alcohol, Beauty, Personal Care, Pet Care, Home Care, Consumer Electronics, Home Appliances, and Toys, drive sales, grow market share, and increase profitability while reducing costs.\n\nWith MikMak Insights, brands gain real-time eCommerce analytics on the channels, campaigns, creatives, and audiences that drive conversions. All performance data is presented in a single, easy-to-use dashboard, enabling fast, informed decision-making across the organization.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/e1f8b521-971e-4f74-9aa1-99c780b72518.png","url":"https://www.capterra.co.za/software/1020775/mikmak","@type":"SoftwareApplication","@id":"https://www.capterra.co.za/software/1020775/mikmak#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.co.za/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.7,"bestRating":5,"ratingCount":18},"operatingSystem":"Cloud"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Customer Data Platforms","position":2,"item":"/directory/31334/customer-data-platform/software","@type":"ListItem"},{"name":"SAS Customer Intelligence 360 vs MikMak","position":3,"item":"https://www.capterra.co.za/compare/78209/1020775/sas-customer-intelligence-360/vs/mikmak","@type":"ListItem"}],"@id":"https://www.capterra.co.za/compare/78209/1020775/sas-customer-intelligence-360/vs/mikmak#breadcrumblist"}]}
</script>
