---
description: Compare Google Analytics 360 vs MonsterInsights. Learn more about each of the software’s price, features, and helpful software reviews for South African business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Compare Google Analytics 360 vs MonsterInsights - Capterra South Africa 2026
---

Breadcrumb: [Home](/) > [Marketing Analytics Software](/directory/31018/marketing-analytics/software) > [Google Analytics 360 \<span\>vs\</span\> MonsterInsights](https://www.capterra.co.za/compare/177042/1017628/google-analytics/vs/monsterinsights)

# Compare Google Analytics 360 vs MonsterInsights

Canonical: https://www.capterra.co.za/compare/177042/1017628/google-analytics/vs/monsterinsights

> Detailed comparison between Google Analytics 360 and MonsterInsights. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Google Analytics 360 | MonsterInsights |
| **Overall rating** | 4.7/5 | 4.8/5 |
| **Total Reviews** | 8089 | 13 |
| **Starting Price** | - | US$199,00 |
| **Free Trial** | No | No |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base |
| **Training** | Webinars, Documentation, Videos | Documentation |

## Best for

### Google Analytics 360

Google Analytics 360 is for marketers, BI professionals, and online businesses to gain insights into customer website behavior. It is suitable for enterprise-level companies in every industry sector.

### MonsterInsights

\-

## Key features

### Google Analytics 360

- A/B Testing
- Access Controls/Permissions
- Activity Dashboard
- Ad hoc Reporting
- Behavior Tracking
- Campaign Management
- Conversion Tracking
- Customizable Reports
- Data Import/Export
- Data Integration
- Data Visualization
- KPI Monitoring
- Monitoring
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Reporting & Statistics
- Reporting/Analytics
- Website Analytics

### MonsterInsights

- A/B Testing
- Access Controls/Permissions
- Activity Dashboard
- Behavior Tracking
- Campaign Management
- Conversion Tracking
- Customizable Reports
- Data Import/Export
- Data Visualization
- Monitoring
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Reporting & Statistics
- Reporting/Analytics
- Visitor Tracking
- Website Analytics

## Links

- [View Google Analytics 360 Profile](https://www.capterra.co.za/software/177042/google-analytics)
- [View MonsterInsights Profile](https://www.capterra.co.za/software/1017628/monsterinsights)
- [View Original Comparison](https://www.capterra.co.za/compare/177042/1017628/google-analytics/vs/monsterinsights)

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