---
description: Compare Branch Metrics vs Kochava. Learn more about each of the software’s price, features, and helpful software reviews for South African business users.
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title: Compare Branch Metrics vs Kochava - Capterra South Africa 2026
---

Breadcrumb: [Home](/) > [Mobile Marketing Software](/directory/31308/mobile-marketing/software) > [Branch Metrics \<span\>vs\</span\> Kochava](https://www.capterra.co.za/compare/167545/171691/branch/vs/unified-audience-platform)

# Compare Branch Metrics vs Kochava

Canonical: https://www.capterra.co.za/compare/167545/171691/branch/vs/unified-audience-platform

> Detailed comparison between Branch Metrics and Kochava. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Branch Metrics | Kochava |
| **Overall rating** | 4.1/5 | 4.6/5 |
| **Total Reviews** | 22 | 25 |
| **Starting Price** | - | US$100,00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat | Email/Help Desk, Phone Support, 24/7 (Live rep) |
| **Training** | In Person, Live Online, Webinars, Documentation | In Person, Live Online, Documentation, Videos |

## Best for

### Branch Metrics

Branch is the \#1 attribution solution in Shopping, Travel, Business, Medical, News, Lifestyle, Food \&amp; Drink and is used by more than 50% of the top 200 apps outside gaming.

### Kochava

Cloud-based system that provides digital marketers, analysts, and advertising agencies with unified audience platform including data management or onboarding, cross-device \&amp; configurable attribution.

## Key features

### Branch Metrics

- A/B Testing
- API
- Activity Tracking
- Behavior Tracking
- Campaign Management
- Cohort Analysis
- Conversion Rate Optimization
- Conversion Tracking
- Customer Activity Tracking
- Dashboard
- Fraud Detection
- Keyword Tracking
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Reporting/Analytics
- Search/Filter
- Social Media Integration
- Visitor Tracking
- Website Analytics

### Kochava

- A/B Testing
- API
- Activity Tracking
- Behavior Tracking
- Campaign Management
- Cohort Analysis
- Conversion Rate Optimization
- Conversion Tracking
- Customer Activity Tracking
- Dashboard
- Fraud Detection
- Keyword Tracking
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Reporting/Analytics
- Search/Filter
- Social Media Integration
- Visitor Tracking
- Website Analytics

## Links

- [View Branch Metrics Profile](https://www.capterra.co.za/software/167545/branch)
- [View Kochava Profile](https://www.capterra.co.za/software/171691/unified-audience-platform)
- [View Original Comparison](https://www.capterra.co.za/compare/167545/171691/branch/vs/unified-audience-platform)

-----

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