---
description: Compare Lengow vs Base. Learn more about each of the software’s price, features, and helpful software reviews for South African business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Compare Lengow vs Base - Capterra South Africa 2026
---

Breadcrumb: [Home](/) > [eCommerce Software](/directory/3/ecommerce/software) > [Lengow \<span\>vs\</span\> Base](https://www.capterra.co.za/compare/162794/1024768/lengow/vs/Base)

# Compare Lengow vs Base

Canonical: https://www.capterra.co.za/compare/162794/1024768/lengow/vs/Base

> Detailed comparison between Lengow and Base. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Lengow | Base |
| **Overall rating** | 4.1/5 | 4.3/5 |
| **Total Reviews** | 54 | 10 |
| **Starting Price** | - | £29,00 |
| **Free Trial** | No | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support | Email/Help Desk, FAQs/Forum, Knowledge Base, 24/7 (Live rep), Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Best for

### Lengow

Designed for large and mid brands and retailers looking to scale their channel reach, optimise product data operations, monitor competitors or resellers, and boost sales across the digital shelf.

### Base

E-commerce sellers, retailers and wholesalers who want to grow sales on Amazon, eBay, Etsy and 160+ marketplaces while automating listings, order management, invoicing, shipping and fulfillment.

## Key features

### Lengow

- API
- Channel Management
- Competitor Monitoring
- Content Management
- Dashboard
- Discount Management
- Inventory Management
- Inventory Tracking
- Marketplace Integration
- Multi-Channel Management
- Multi-Channel Marketing
- Multi-Currency
- Multi-Location
- Pricing Analytics
- Product Catalog
- Reporting & Statistics
- Reporting/Analytics
- Returns Management
- Search/Filter
- eCommerce Management

### Base

- API
- Channel Management
- Competitor Monitoring
- Content Management
- Dashboard
- Discount Management
- Inventory Management
- Inventory Tracking
- Marketplace Integration
- Multi-Channel Management
- Multi-Channel Marketing
- Multi-Currency
- Multi-Location
- Pricing Analytics
- Product Catalog
- Reporting & Statistics
- Reporting/Analytics
- Returns Management
- Search/Filter
- eCommerce Management

## Links

- [View Lengow Profile](https://www.capterra.co.za/software/162794/lengow)
- [View Base Profile](https://www.capterra.co.za/software/1024768/Base)
- [View Original Comparison](https://www.capterra.co.za/compare/162794/1024768/lengow/vs/Base)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Compare Lengow vs Base - Capterra South Africa 2026","description":"Compare Lengow vs Base. Learn more about each of the software’s price, features, and helpful software reviews for South African business users.","url":"https://www.capterra.co.za/compare/162794/1024768/lengow/vs/Base","about":[{"@id":"https://www.capterra.co.za/software/162794/lengow#software"},{"@id":"https://www.capterra.co.za/software/1024768/Base#software"}],"breadcrumb":{"@id":"https://www.capterra.co.za/compare/162794/1024768/lengow/vs/Base#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.capterra.co.za/compare/162794/1024768/lengow/vs/Base#webpage","publisher":{"@id":"https://www.capterra.co.za/#organization"},"inLanguage":"en-ZA","isPartOf":{"@id":"https://www.capterra.co.za/#website"}},{"name":"Lengow","description":"Lengow is a leader in intelligent e-commerce solutions that help brands and retailers drive profitable growth across the digital shelf.\n\nLengow’s comprehensive product suite includes:\n- NetAmplify to optimise advertising feeds on 400+ platforms like Google and Meta\n- NetMarkets to manage listings, pricing, and orders across 70+ marketplaces in 40+ countries\n- NetRivals to track competitor offers and adjust your prices dynamically\n- NetMonitor to oversee brand presence across reseller sites\n\nSince 2009, Lengow has fueled digital growth for over 3,600 customers across thousands of marketing and sales channels in over 60 countries. \n\nLearn more about intelligent e-commerce growth at lengow.com.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/429c068b-79d3-4f48-a006-8fc5e03c29f9.png","url":"https://www.capterra.co.za/software/162794/lengow","@type":"SoftwareApplication","@id":"https://www.capterra.co.za/software/162794/lengow#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.co.za/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":54,"ratingValue":4.1},"operatingSystem":"Cloud"},{"name":"Base","description":"Base.com is an all-in-one multi-channel eCommerce management system trusted by 30,000+ companies worldwide (Samsung, Decathlon, TVS Motors, Ramraj Cotton, Blue Tea and many more).\n\nManage multi-channel orders from one place and use Base to issue invoices, print labels and send packages.\n\nBase.com includes best-in-class modules such as OMS, PIM, WMS, Marketplace Manager (bulk listing + stock/price sync), Shipping management, Workflow automation (automatic emails, shipments, labels, invoices and status changes), Price automation (repricing), Base Connect (B2B collaboration with customers/suppliers/wholesalers/fulfilments), AI for e-commerce and Base Analytics.\n\nChoose from 1,700+ integrations across marketplaces, online stores, carriers and accounting systems (e.g. Amazon, eBay, Etsy, Allegro, Flipkart, Myntra, Shopify, WooCommerce, Magento/Adobe Commerce, OpenCart, Royal Mail, UPS, DHL, DPD, Shiprocket, Delhivery, TallyPrime, Ajio, FirstCry).\n\nTest it for free. No credit card","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/354000a1-dc22-40f1-9312-8d0fd6c2c613.webp","url":"https://www.capterra.co.za/software/1024768/Base","@type":"SoftwareApplication","@id":"https://www.capterra.co.za/software/1024768/Base#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.co.za/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":10,"ratingValue":4.3},"offers":{"price":"29","@type":"Offer","priceCurrency":"GBP"},"operatingSystem":"Cloud"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"eCommerce Software","position":2,"item":"/directory/3/ecommerce/software","@type":"ListItem"},{"name":"Lengow vs Base","position":3,"item":"https://www.capterra.co.za/compare/162794/1024768/lengow/vs/Base","@type":"ListItem"}],"@id":"https://www.capterra.co.za/compare/162794/1024768/lengow/vs/Base#breadcrumblist"}]}
</script>
