---
description: Compare Freshsales vs Freshmarketer. Learn more about each of the software’s price, features, and helpful software reviews for South African business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Compare Freshsales vs Freshmarketer - Capterra South Africa 2026
---

Breadcrumb: [Home](/) > [Lead Capture Software](/directory/31017/lead-capture/software) > [Freshsales \<span\>vs\</span\> Freshmarketer](https://www.capterra.co.za/compare/155563/1008465/freshsales/vs/freshmarketer)

# Compare Freshsales vs Freshmarketer

Canonical: https://www.capterra.co.za/compare/155563/1008465/freshsales/vs/freshmarketer

> Detailed comparison between Freshsales and Freshmarketer. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Freshsales | Freshmarketer |
| **Overall rating** | 4.5/5 | 4.4/5 |
| **Total Reviews** | 621 | 25 |
| **Starting Price** | US$11,00 | - |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep) | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Best for

### Freshsales

With Freshsales, businesses can attract, engage, close, and nurture their leads. You no longer need a CRM and five other tools to run your business, just Freshsales CRM will do.

### Freshmarketer

\-

## Key features

### Freshsales

- A/B Testing
- API
- CRM
- Campaign Segmentation
- Contact Database
- Heatmaps
- Lead Nurturing
- List Management
- Marketing Automation
- Performance Metrics
- Personalization
- Reporting/Analytics
- Segmentation
- Split Testing
- Statistical Analysis
- Template Management
- Templates
- Visual Analytics
- Visual Editor
- Workflow Management

### Freshmarketer

- A/B Testing
- API
- CRM
- Campaign Segmentation
- Contact Database
- Heatmaps
- Lead Nurturing
- List Management
- Marketing Automation
- Performance Metrics
- Personalization
- Reporting/Analytics
- Segmentation
- Split Testing
- Statistical Analysis
- Template Management
- Templates
- Visual Analytics
- Visual Editor
- Workflow Management

## Links

- [View Freshsales Profile](https://www.capterra.co.za/software/155563/freshsales)
- [View Freshmarketer Profile](https://www.capterra.co.za/software/1008465/freshmarketer)
- [View Original Comparison](https://www.capterra.co.za/compare/155563/1008465/freshsales/vs/freshmarketer)

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