---
description: Compare Braze vs EngageBay CRM. Learn more about each of the software’s price, features, and helpful software reviews for South African business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Compare Braze vs EngageBay CRM - Capterra South Africa 2026
---

Breadcrumb: [Home](/) > [Push Notifications Software](/directory/30969/push-notifications/software) > [Braze \<span\>vs\</span\> EngageBay CRM](https://www.capterra.co.za/compare/155423/178819/appboy/vs/engagebay-marketing)

# Compare Braze vs EngageBay CRM

Canonical: https://www.capterra.co.za/compare/155423/178819/appboy/vs/engagebay-marketing

> Detailed comparison between Braze and EngageBay CRM. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Braze | EngageBay CRM |
| **Overall rating** | 4.7/5 | 4.7/5 |
| **Total Reviews** | 168 | 907 |
| **Starting Price** | - | US$14,99 |
| **Free Trial** | Yes | No |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base | Email/Help Desk, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Best for

### Braze

Braze is aimed at companies of various sizes who wish to optimize their customer relationships and strengthen customer loyalty with the help of the platform and its cross-channel campaigns.

### EngageBay CRM

Small to medium size businesses that require affordable, all in one sales and marketing software to acquire, engage, nurture and convert visitors to customers.

## Key features

### Braze

- A/B Testing
- CRM
- Campaign Planning
- Channel Management
- Content Management
- Customer Engagement
- Customizable CTAs
- Dynamic Content
- Email Management
- Email Sequences
- List Management
- Multi-Channel Communication
- Multi-Channel Marketing
- Personalization
- Reporting/Analytics
- Sales Analytics
- Segmentation
- Subscriber Management
- Template Management
- Web Notifications

### EngageBay CRM

- A/B Testing
- CRM
- Campaign Planning
- Channel Management
- Content Management
- Customer Engagement
- Customizable CTAs
- Dynamic Content
- Email Management
- Email Sequences
- List Management
- Multi-Channel Communication
- Multi-Channel Marketing
- Personalization
- Reporting/Analytics
- Sales Analytics
- Segmentation
- Subscriber Management
- Template Management
- Web Notifications

## Links

- [View Braze Profile](https://www.capterra.co.za/software/155423/appboy)
- [View EngageBay CRM Profile](https://www.capterra.co.za/software/178819/engagebay-marketing)
- [View Original Comparison](https://www.capterra.co.za/compare/155423/178819/appboy/vs/engagebay-marketing)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Compare Braze vs EngageBay CRM - Capterra South Africa 2026","description":"Compare Braze vs EngageBay CRM. Learn more about each of the software’s price, features, and helpful software reviews for South African business users.","url":"https://www.capterra.co.za/compare/155423/178819/appboy/vs/engagebay-marketing","about":[{"@id":"https://www.capterra.co.za/software/155423/appboy#software"},{"@id":"https://www.capterra.co.za/software/178819/engagebay-marketing#software"}],"breadcrumb":{"@id":"https://www.capterra.co.za/compare/155423/178819/appboy/vs/engagebay-marketing#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.capterra.co.za/compare/155423/178819/appboy/vs/engagebay-marketing#webpage","isPartOf":{"@id":"https://www.capterra.co.za/#website"},"inLanguage":"en-ZA","publisher":{"@id":"https://www.capterra.co.za/#organization"}},{"name":"Braze","description":"Braze is the leading customer engagement platform that empowers brands to Be Absolutely Engaging.™ Braze helps brands deliver great customer experiences that drive value both for consumers and for their businesses. Built on a foundation of composable intelligence, BrazeAI™ allows marketers to combine and activate AI agents, models, and features at every touchpoint throughout the Braze Customer Engagement Platform for smarter, faster, and more meaningful customer engagement. From cross-channel messaging and journey orchestration to Al-powered decisioning and optimization, Braze enables companies to turn action into interaction through autonomous, 1:1 personalized experiences. The company has repeatedly been recognized as a Leader in marketing technology by industry analysts, and was voted a G2 “Best of Marketing and Digital Advertising Software Product” in 2025. Braze was also named a 2025 Best Companies To Work For by U.S. News &amp; World Report, a 2025 America’s Greatest Companies by New","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/60777f8c-684d-4cf0-a482-38c0960ce0b7.png","url":"https://www.capterra.co.za/software/155423/appboy","@type":"SoftwareApplication","@id":"https://www.capterra.co.za/software/155423/appboy#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.co.za/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.7,"bestRating":5,"ratingCount":168},"operatingSystem":"Cloud"},{"name":"EngageBay CRM","description":"EngageBay is an AI-powered all-in-one CRM that helps small businesses and startups manage marketing, sales, and customer service from one simple, affordable platform. Trusted by over 150,000 companies worldwide, EngageBay enables teams to attract, engage, and delight customers with ease. Create content faster with AI-powered email and campaign generation, prioritize leads with AI deal scoring, and boost productivity with smart insights and automated recommendations. From marketing automation and sales CRM to helpdesk and live chat, EngageBay unifies all your growth tools to help you scale efficiently and build lasting customer relationships.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/fe104d15-6527-483b-bd72-8ca3ca9f9f5f.png","url":"https://www.capterra.co.za/software/178819/engagebay-marketing","@type":"SoftwareApplication","@id":"https://www.capterra.co.za/software/178819/engagebay-marketing#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.co.za/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.7,"bestRating":5,"ratingCount":907},"offers":{"price":"14.99","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows, Android, Platform ios, Platform ipad"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Push Notifications Software","position":2,"item":"/directory/30969/push-notifications/software","@type":"ListItem"},{"name":"Braze vs EngageBay CRM","position":3,"item":"https://www.capterra.co.za/compare/155423/178819/appboy/vs/engagebay-marketing","@type":"ListItem"}],"@id":"https://www.capterra.co.za/compare/155423/178819/appboy/vs/engagebay-marketing#breadcrumblist"}]}
</script>