---
description: Compare TOP PRODUCER vs Lofty. Learn more about each of the software’s price, features, and helpful software reviews for South African business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Compare TOP PRODUCER vs Lofty - Capterra South Africa 2026
---

Breadcrumb: [Home](/) > [Contact Management Software](/directory/30016/contact-management/software) > [TOP PRODUCER \<span\>vs\</span\> Lofty](https://www.capterra.co.za/compare/152143/157457/top-producer-crm/vs/lofty)

# Compare TOP PRODUCER vs Lofty

Canonical: https://www.capterra.co.za/compare/152143/157457/top-producer-crm/vs/lofty

> Detailed comparison between TOP PRODUCER and Lofty. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | TOP PRODUCER | Lofty |
| **Overall rating** | 4.0/5 | 3.9/5 |
| **Total Reviews** | 323 | 126 |
| **Starting Price** | US$129,00 | - |
| **Free Trial** | No | No |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Best for

### TOP PRODUCER

Specifically designed for real estate agents and teams looking for a cutting-edge CRM that's reliable and easy to use.

### Lofty

Real estate agents, teams, brokerages, developers, and property professionals seeking AI-driven marketing, CRM, lead generation, and IDX website tools.

## Key features

### TOP PRODUCER

- Activity Tracking
- Appointment Scheduling
- CRM
- Client Management
- Customer Database
- Document Management
- Email Management
- For Real Estate
- Lead Capture
- Lead Distribution
- Lead Management
- Property Management
- Reminders
- Reporting/Analytics
- Sales Pipeline Management
- Search/Filter
- Segmentation
- Social Media Integration
- Template Management
- Workflow Management

### Lofty

- Activity Tracking
- Appointment Scheduling
- CRM
- Client Management
- Customer Database
- Document Management
- Email Management
- For Real Estate
- Lead Capture
- Lead Distribution
- Lead Management
- Property Management
- Reminders
- Reporting/Analytics
- Sales Pipeline Management
- Search/Filter
- Segmentation
- Social Media Integration
- Template Management
- Workflow Management

## Links

- [View TOP PRODUCER Profile](https://www.capterra.co.za/software/152143/top-producer-crm)
- [View Lofty Profile](https://www.capterra.co.za/software/157457/lofty)
- [View Original Comparison](https://www.capterra.co.za/compare/152143/157457/top-producer-crm/vs/lofty)

-----

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