---
description: Compare FindThatLead vs Cognism. Learn more about each of the software’s price, features, and helpful software reviews for South African business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Compare FindThatLead vs Cognism - Capterra South Africa 2026
---

Breadcrumb: [Home](/) > [Lead Management Software](/directory/30017/lead-management/software) > [FindThatLead \<span\>vs\</span\> Cognism](https://www.capterra.co.za/compare/148944/169083/findthatlead/vs/cognism)

# Compare FindThatLead vs Cognism

Canonical: https://www.capterra.co.za/compare/148944/169083/findthatlead/vs/cognism

> Detailed comparison between FindThatLead and Cognism. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | FindThatLead | Cognism |
| **Overall rating** | 4.2/5 | 4.7/5 |
| **Total Reviews** | 75 | 264 |
| **Starting Price** | US$49,00 | US$1 000,00 |
| **Free Trial** | Yes | No |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Chat | Email/Help Desk, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | Live Online, Webinars, Documentation | In Person, Live Online, Webinars, Documentation, Videos |

## Best for

### FindThatLead

Designed for businesses of all sizes, it is an all-in-one lead generation solution that helps generate leads and create email campaigns using segmentation, prospecting, email verification and more.

### Cognism

Cognism provides accurate, compliant-first B2B data and sales intelligence for teams growing across Europe and beyond. Trusted by thousands of revenue teams, Cognism helps you turn data into pipeline.

## Key features

### FindThatLead

- API
- Activity Dashboard
- Bounce Rate Analysis
- CRM
- Campaign Management
- Contact Database
- Contact Management
- Customer Database
- Email Address Extraction
- Email Management
- Lead Capture
- Lead Generation
- Lead Management
- Lead Segmentation
- Prospecting Tools
- Third-Party Integrations

### Cognism

- API
- Activity Dashboard
- CRM
- Campaign Management
- Contact Database
- Contact Management
- Customer Database
- Data Enrichment
- Data Integration
- Deal Management
- Email Address Extraction
- Email Management
- Lead Capture
- Lead Generation
- Lead Management
- Lead Segmentation
- Prospecting Tools
- Real-Time Data
- Third-Party Integrations

## Links

- [View FindThatLead Profile](https://www.capterra.co.za/software/148944/findthatlead)
- [View Cognism Profile](https://www.capterra.co.za/software/169083/cognism)
- [View Original Comparison](https://www.capterra.co.za/compare/148944/169083/findthatlead/vs/cognism)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Compare FindThatLead vs Cognism - Capterra South Africa 2026","description":"Compare FindThatLead vs Cognism. Learn more about each of the software’s price, features, and helpful software reviews for South African business users.","url":"https://www.capterra.co.za/compare/148944/169083/findthatlead/vs/cognism","about":[{"@id":"https://www.capterra.co.za/software/148944/findthatlead#software"},{"@id":"https://www.capterra.co.za/software/169083/cognism#software"}],"breadcrumb":{"@id":"https://www.capterra.co.za/compare/148944/169083/findthatlead/vs/cognism#breadcrumblist"},"@id":"https://www.capterra.co.za/compare/148944/169083/findthatlead/vs/cognism#webpage","@type":["WebPage","CollectionPage"],"publisher":{"@id":"https://www.capterra.co.za/#organization"},"inLanguage":"en-ZA","isPartOf":{"@id":"https://www.capterra.co.za/#website"}},{"name":"FindThatLead","description":"FindThatLead is a company that aims to contribute to the overall improvement of businesses and the economy, on the one hand, by supporting entrepreneurs helping them to find their best customers or their investors. No more prospecting work. FindThatLead scales your lead generation for sales and growth.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/c14c9457-152c-4435-b538-af35f36a6e95.png","url":"https://www.capterra.co.za/software/148944/findthatlead","@id":"https://www.capterra.co.za/software/148944/findthatlead#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.co.za/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":75,"ratingValue":4.2},"offers":{"price":"49","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"name":"Cognism","description":"Cognism provides accurate, compliant-first B2B data and sales intelligence for teams growing across Europe and beyond. \n\nMost data looks fine until you try to use it. Contacts change roles. Numbers don’t connect. Prospecting turns into guesswork. \n\n Cognism replaces that guesswork with data you can act on. Find the right people, reach them with confidence, and focus on conversations that move deals forward. \n\n Our approach is simple: data fluency. Clear, precise, and built to reflect how real go-to-market teams actually work. \n\n Trusted by thousands of revenue teams, Cognism helps you turn data into pipeline, without the noise.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/2edea109-61d9-4c7e-80dd-f5e18532a690.png","url":"https://www.capterra.co.za/software/169083/cognism","@id":"https://www.capterra.co.za/software/169083/cognism#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.co.za/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":264,"ratingValue":4.7},"offers":{"price":"1000","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"@id":"https://www.capterra.co.za/compare/148944/169083/findthatlead/vs/cognism#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Lead Management Software","position":2,"item":"/directory/30017/lead-management/software","@type":"ListItem"},{"name":"FindThatLead vs Cognism","position":3,"item":"https://www.capterra.co.za/compare/148944/169083/findthatlead/vs/cognism","@type":"ListItem"}]}]}
</script>
