---
description: Compare Snowflake vs Google Analytics 360. Learn more about each of the software’s price, features, and helpful software reviews for South African business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Compare Snowflake vs Google Analytics 360 - Capterra South Africa 2026
---

Breadcrumb: [Home](/) > [Data Analysis Software](/directory/31077/data-analysis/software) > [Snowflake \<span\>vs\</span\> Google Analytics 360](https://www.capterra.co.za/compare/148267/177042/snowflake/vs/google-analytics)

# Compare Snowflake vs Google Analytics 360

Canonical: https://www.capterra.co.za/compare/148267/177042/snowflake/vs/google-analytics

> Detailed comparison between Snowflake and Google Analytics 360. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Snowflake | Google Analytics 360 |
| **Overall rating** | 4.7/5 | 4.7/5 |
| **Total Reviews** | 96 | 8089 |
| **Starting Price** | US$23,00 | - |
| **Free Trial** | Yes | No |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Android (Mobile) |
| **Support** | Email/Help Desk, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat |
| **Training** | Webinars, Documentation, Videos | Webinars, Documentation, Videos |

## Best for

### Snowflake

Snowflake is used by data engineers, analysts, AI developers, app developers, and enterprises across industries like financial services, healthcare, retail, manufacturing, and technology.

### Google Analytics 360

Google Analytics 360 is for marketers, BI professionals, and online businesses to gain insights into customer website behavior. It is suitable for enterprise-level companies in every industry sector.

## Key features

### Snowflake

- Access Controls/Permissions
- Activity Dashboard
- Dashboard
- Data Capture and Transfer
- Data Connectors
- Data Dictionary Management
- Data Discovery
- Data Integration
- Data Management
- Data Visualization
- High Volume Processing
- Real-Time Data
- Real-Time Monitoring
- Reporting/Analytics
- Third-Party Integrations
- User Management

### Google Analytics 360

- Access Controls/Permissions
- Activity Dashboard
- Ad hoc Reporting
- Customizable Reports
- Dashboard
- Data Capture and Transfer
- Data Connectors
- Data Discovery
- Data Integration
- Data Management
- Data Visualization
- KPI Monitoring
- Monitoring
- Real-Time Data
- Real-Time Monitoring
- Reporting/Analytics
- Third-Party Integrations
- User Management

## Links

- [View Snowflake Profile](https://www.capterra.co.za/software/148267/snowflake)
- [View Google Analytics 360 Profile](https://www.capterra.co.za/software/177042/google-analytics)
- [View Original Comparison](https://www.capterra.co.za/compare/148267/177042/snowflake/vs/google-analytics)

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