---
description: Compare Mailchimp vs Omnisend. Learn more about each of the software’s price, features, and helpful software reviews for South African business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Compare Mailchimp vs Omnisend - Capterra South Africa 2026
---

Breadcrumb: [Home](/) > [Email Marketing Software](/directory/30013/email-marketing/software) > [Mailchimp \<span\>vs\</span\> Omnisend](https://www.capterra.co.za/compare/110228/153508/mailchimp/vs/omnisend)

# Compare Mailchimp vs Omnisend

Canonical: https://www.capterra.co.za/compare/110228/153508/mailchimp/vs/omnisend

> Detailed comparison between Mailchimp and Omnisend. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Mailchimp | Omnisend |
| **Overall rating** | 4.5/5 | 4.7/5 |
| **Total Reviews** | 17572 | 836 |
| **Starting Price** | US$13,00 | US$16,00 |
| **Free Trial** | Yes | No |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, 24/7 (Live rep), Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Best for

### Mailchimp

Mailchimp streamlines business operations by connecting over 11M companies worldwide with customers, allowing sales, creating and launching effective marketing campaigns in a single platform.

### Omnisend

Omnisend is used by eCommerce brands, online retailers, digital marketers, CRM specialists, email marketing managers, and social media marketers.

## Key features

### Mailchimp

- API
- Behavior Analytics
- Campaign Planning
- Campaign Scheduling
- Channel Management
- Customizable CTAs
- Dashboard
- Engagement Tracking
- Form Builder
- Lead Capture
- Lead Management
- Live Chat
- Monitoring
- Real-Time Data
- Reminders
- Scheduled Messaging
- Scheduling
- Segmentation
- Social Marketing
- Website Visitor Tracking

### Omnisend

- API
- Behavior Analytics
- Campaign Planning
- Campaign Scheduling
- Channel Management
- Customizable CTAs
- Dashboard
- Engagement Tracking
- Form Builder
- Lead Capture
- Lead Management
- Live Chat
- Monitoring
- Real-Time Data
- Reminders
- Scheduled Messaging
- Scheduling
- Segmentation
- Social Marketing
- Website Visitor Tracking

## Links

- [View Mailchimp Profile](https://www.capterra.co.za/software/110228/mailchimp)
- [View Omnisend Profile](https://www.capterra.co.za/software/153508/omnisend)
- [View Original Comparison](https://www.capterra.co.za/compare/110228/153508/mailchimp/vs/omnisend)

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