---
description: Compare Dealertrack DMS vs AutoRaptor CRM. Learn more about each of the software’s price, features, and helpful software reviews for South African business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Compare Dealertrack DMS vs AutoRaptor CRM - Capterra South Africa 2026
---

Breadcrumb: [Home](/) > [Car Dealer Software](/directory/20005/auto-dealer/software) > [Dealertrack DMS \<span\>vs\</span\> AutoRaptor CRM](https://www.capterra.co.za/compare/100994/118844/dealertrack-dms/vs/autoraptor-crm)

# Compare Dealertrack DMS vs AutoRaptor CRM

Canonical: https://www.capterra.co.za/compare/100994/118844/dealertrack-dms/vs/autoraptor-crm

> Detailed comparison between Dealertrack DMS and AutoRaptor CRM. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Dealertrack DMS | AutoRaptor CRM |
| **Overall rating** | 4.4/5 | 4.6/5 |
| **Total Reviews** | 116 | 273 |
| **Starting Price** | - | US$399,00 |
| **Free Trial** | - | No |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Best for

### Dealertrack DMS

Web-based auto-dealer solution for franchised automotive dealerships which helps optimize operational efficiencies, drive smarter business decisions, improve flexibility to meet unique needs and more.

### AutoRaptor CRM

The ultimate automotive CRM empowers franchise, independent \&amp; BHPH dealerships to convert more leads into sales, retain customers \&amp; successfully market inventory, driving dealerships to new heights.

## Key features

### Dealertrack DMS

- API
- Activity Dashboard
- Appointment Management
- Barcode/Ticket Scanning
- Buy Here, Pay Here
- Contact Database
- Customer Database
- Customer History
- Customizable Reports
- Document Storage
- For Automotive Dealerships
- Inventory Management
- Inventory Tracking
- Real-Time Reporting
- Reporting & Statistics
- Reporting/Analytics
- Stock Management
- Summary Reports
- Used Car Dealer
- Website Integration

### AutoRaptor CRM

- API
- Activity Dashboard
- Appointment Management
- Barcode/Ticket Scanning
- Buy Here, Pay Here
- Contact Database
- Customer Database
- Customer History
- Customizable Reports
- Document Storage
- For Automotive Dealerships
- Inventory Management
- Inventory Tracking
- Real-Time Reporting
- Reporting & Statistics
- Reporting/Analytics
- Stock Management
- Summary Reports
- Used Car Dealer
- Website Integration

## Links

- [View Dealertrack DMS Profile](https://www.capterra.co.za/software/100994/dealertrack-dms)
- [View AutoRaptor CRM Profile](https://www.capterra.co.za/software/118844/autoraptor-crm)
- [View Original Comparison](https://www.capterra.co.za/compare/100994/118844/dealertrack-dms/vs/autoraptor-crm)

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